At a Glance
- Tasks: Own and execute growth initiatives like campaigns, content, and social engagement.
- Company: Join a scaling tech product company in Edinburgh with a vibrant culture.
- Benefits: Enjoy hybrid work options, competitive pay, and career progression opportunities.
- Why this job: Be part of a passionate team driving innovation in a fast-growing environment.
- Qualifications: 2-4 years in growth or B2B marketing; strong writing and social media skills required.
- Other info: Bright Purple values diversity and inclusion; apply today for immediate consideration.
The predicted salary is between 28800 - 43200 £ per year.
Bright Purple are on the lookout for an experienced Growth Marketing Executive to join a scaling tech product company in Edinburgh. You will own and execute a range of growth initiatives from campaigns and content to referral systems and social engagement.
What is in it for me?
- Once up to speed the working arrangement can be hybrid (3 days in office).
- Paying market rate with additional compensation plan for successful results.
- A true product and tech scale-up in Edinburgh where company revenue is increasing circa 6% per month.
- Career progression opportunities as company scaling now – no longer in that start-up phase but maturing at pace.
- Working with a team of passionate growth marketers who are open to new ideas.
What you'll be doing:
- Write clear, compelling copy for campaigns, landing pages, emails, and social.
- Build and optimise a referral program - flows, incentives, CTAs.
- Activate brand advocates for reviews, shoutouts, case studies, and UGC.
- Drive visibility, trust, and inbound through social.
- Plan and run targeted email flows (drip campaigns, referral nudges, upgrades, reactivation).
- Write and test emails for different segments across the funnel.
What we are looking for:
- 2–4 years in growth, content, or B2B marketing (ideally SaaS or hospitality tech).
- Strong writing skills - crisp, punchy, and on-brand.
- Confident on Social platforms like LinkedIn and in customer-facing dialogue.
- Comfortable with tools like HubSpot, Notion, Canva, GA4, and basic no-code tools.
- A creative thinker with a commercial mindset and a love of fast feedback loops.
This is a hybrid role, with three days per week being onsite in Edinburgh once up to speed. Apply today for immediate consideration.
Bright Purple are an equal opportunities employer: we are proud to work with clients who share our values of diversity and inclusion in our industry.
Growth Marketing Executive employer: Bright Purple
Contact Detail:
Bright Purple Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in growth marketing, especially within the tech sector. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Engage with the company's social media channels and participate in discussions relevant to their brand. This shows your genuine interest in their work and can provide insights into their marketing style and audience.
✨Tip Number 3
Network with current or former employees of the company on platforms like LinkedIn. They can offer valuable insights into the company culture and expectations, which can be beneficial for tailoring your approach.
✨Tip Number 4
Prepare specific examples of past campaigns or projects you've worked on that demonstrate your growth marketing skills. Being able to discuss these in detail will showcase your experience and creativity to the hiring team.
We think you need these skills to ace Growth Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth marketing, particularly in B2B or SaaS environments. Use specific examples that demonstrate your writing skills and familiarity with tools like HubSpot and GA4.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for growth marketing and your understanding of the tech industry. Mention how your previous experiences align with the responsibilities outlined in the job description.
Showcase Your Writing Skills: Since strong writing skills are crucial for this role, consider including samples of your work or links to campaigns you've executed. This could be blog posts, email campaigns, or social media content that reflects your ability to write clear and engaging copy.
Highlight Your Creative Thinking: In your application, emphasise your creative approach to marketing challenges. Share examples of how you've implemented innovative strategies or campaigns that drove results, showcasing your commercial mindset and adaptability.
How to prepare for a job interview at Bright Purple
✨Showcase Your Writing Skills
As a Growth Marketing Executive, strong writing skills are crucial. Prepare examples of your previous work, such as campaign copy or landing pages, to demonstrate your ability to write clear and compelling content.
✨Familiarise Yourself with Relevant Tools
Make sure you’re comfortable with tools like HubSpot, Notion, and Google Analytics. Be ready to discuss how you've used these tools in past roles to drive growth and optimise marketing strategies.
✨Prepare for Social Media Discussions
Since the role involves social engagement, be prepared to talk about your experience on platforms like LinkedIn. Share specific examples of successful campaigns or strategies you've implemented to increase visibility and trust.
✨Demonstrate Your Creative Thinking
The company values creative thinkers with a commercial mindset. Think of innovative ideas or campaigns you've executed in the past and be ready to discuss how they contributed to growth.