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- Tasks: Manage direct marketing campaigns to recruit supporters for vulnerable pets.
- Company: Join a passionate team dedicated to fundraising for abandoned and vulnerable pets.
- Benefits: Enjoy 36 days annual leave, hybrid work, and up to 8% pension contributions.
- Why this job: Make a real impact while developing your career in a supportive environment.
- Qualifications: Experience in direct marketing and project management is essential.
- Other info: This role offers training and growth opportunities in a dynamic fundraising team.
The predicted salary is between 29500 - 36500 £ per year.
Are you passionate about fundraising and helping abandoned and vulnerable pets? Do you have significant experience in direct marketing - managing campaigns from creative concept through to analysis, and working on new product development and initiatives?
If so, we’d love you to join our team as our Acquisition Campaign Manager where you will play a vital part in recruiting our cash and regular supporters. In this role our successful applicant will manage a range of direct marketing campaigns including DRTV, cold mail, inserts, telemarketing, and digital. In addition to this they will develop supporter engagement communications for our pet sponsorship.
We are looking for a proactive individual with the desire to grow and develop our programme, someone who has exceptional project management skills, attention to detail and is a multi-tasker. They will be a strong communicator, able to build collaborative relationships across the organisation and with external agencies. They will also have a proven track record of delivering successful direct marketing campaigns to recruit new supporters or customers across multiple channels and products.
They will:
- Support the Senior Development Manager - Acquisition in the on-going development of the supporter acquisition strategy.
- Project manage a range of direct marketing campaigns from creative, to data selection and analysis.
- Support with the development of the annual budget and manage campaign budgets with a total expenditure of £1.9M.
- Manage and coach Woodgreen’s Acquisition Executive.
- Work with a range of external agencies and suppliers such as media and creative agencies, as well as our internal teams including creative and digital.
This role is a great opportunity to progress your career in an experienced, ambitious and growing fundraising team, with access to support and training to help you excel in your role. We welcome applicants with relevant experience from either a charity or a commercial background (with a desire to move into fundraising).
This is a full-time, permanent position working 37.5 hours per week on a hybrid basis with the expectation that our successful candidate will work from our Godmanchester site approximately 1 - 2 days a month dependant on business need. The starting salary for this position is £35,598 - £43,507 per annum depending on experience.
In addition, we can also offer:
- 36 days annual leave per year (inclusive of bank holidays) rising by 1 day each year to 40 days after five years.
- Up to 8% employer pension contributions.
- Support towards healthcare costs (cashplan).
- Free access to Headspace.
- Life assurance (4x salary).
- 25% discount in our charity shop.
This vacancy may close earlier should we receive high volumes of applications. Interviews may commence prior to the closing date. Woodgreen is committed to safeguarding children and adults at risk and protecting anyone that comes into contact with us from harm. We expect all employees and volunteers to share this commitment.
Acquisition Campaign Manager employer: Woodgreen, Pets Charity
Contact Detail:
Woodgreen, Pets Charity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Acquisition Campaign Manager
✨Tip Number 1
Familiarise yourself with the latest trends in direct marketing, especially in the charity sector. Understanding what works and what doesn't can give you an edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the fundraising and marketing fields. Attend relevant events or webinars to connect with others who may provide insights or even referrals for the Acquisition Campaign Manager role.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and outcomes that demonstrate your success in recruiting supporters through various channels.
✨Tip Number 4
Showcase your project management skills by discussing tools and methodologies you’ve used. Being able to articulate how you manage multiple projects simultaneously will be crucial for this role.
We think you need these skills to ace Acquisition Campaign Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in direct marketing and project management. Use specific examples of campaigns you've managed, focusing on your role in creative development, data selection, and analysis.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fundraising and your understanding of the role. Mention your experience with various marketing channels and how you can contribute to the organisation's goals.
Highlight Collaborative Skills: In your application, emphasise your ability to build relationships with both internal teams and external agencies. Provide examples of successful collaborations that led to effective campaign outcomes.
Showcase Your Analytical Skills: Demonstrate your analytical skills by discussing how you've used data to inform campaign strategies in the past. Mention any tools or methodologies you are familiar with that can help in measuring campaign success.
How to prepare for a job interview at Woodgreen, Pets Charity
✨Show Your Passion for Fundraising
Make sure to express your enthusiasm for fundraising and helping vulnerable pets during the interview. Share any personal experiences or motivations that drive your passion, as this will resonate well with the interviewers.
✨Demonstrate Your Direct Marketing Expertise
Prepare to discuss your previous direct marketing campaigns in detail. Highlight specific examples where you managed campaigns from concept to analysis, showcasing your ability to deliver results across various channels.
✨Emphasise Project Management Skills
Since the role requires exceptional project management skills, be ready to talk about how you prioritise tasks, manage budgets, and coordinate with different teams. Use concrete examples to illustrate your multi-tasking abilities.
✨Build Collaborative Relationships
The ability to work collaboratively is key for this position. Prepare to discuss how you've successfully built relationships with internal teams and external agencies in the past, and how you plan to foster these connections in the new role.
