At a Glance
- Tasks: Plan and execute engaging email and SMS campaigns for a beauty retail brand.
- Company: Join a leading digital talent agency committed to diversity and sustainability.
- Benefits: Enjoy a hybrid work model with 2 days WFH and opportunities for growth.
- Why this job: Be part of a fast-paced, creative environment that values your ideas and passion for beauty.
- Qualifications: 1-2 years in CRM or digital marketing; familiarity with Emarsys is a plus.
- Other info: Confidential chats available about this role or your career move.
The predicted salary is between 19200 - 22400 £ per year.
Email Marketing Executive (12 month contract) Beauty Retail Brand
Location: Bracknell
Work model: Full-time, hybrid (2 day WFH per week)
Salary: £32K
We are seeking an Email Marketing Executive to support and drive CRM digital communications for a beauty retail brand across Europe, targeting retail and trade customers. This role focuses on delivering effective email and SMS campaigns that engage audiences, increase footfall, and drive online conversions.
Key Responsibilities
- Plan and execute email and SMS campaigns, working closely with CRM and campaign teams.
- Ensure accurate customer segmentation and targeting for personalised communications.
- Track and analyze campaign performance, providing insights to improve ROI, open rates, and click-through rates.
- Build and test email campaigns using Emarsys, ensuring accuracy, branding, and functionality.
- Write compelling subject lines, preview text, and email copy aligned with campaign goals.
- Support automated customer lifecycle programs and contribute to an “automate-first” approach.
- Leverage data and AI tools to deliver personalized, omnichannel communications.
Skills & Experience
- 1-2 years' experience in CRM, email, or digital marketing in the retail sector.
- Familiarity with email platforms like Emarsys or similar tools.
- Strong organizational skills with the ability to manage multiple projects and deadlines.
- Analytical mindset for interpreting data and improving campaign performance.
- Creative thinker with excellent copywriting skills and attention to detail.
- Passion for the hair and beauty industry is a plus.
Location/Workplace Policy/Benefits
- Location: Bracknell
- Workplace Policy: 2 day WFH per week
- Collaborative, supportive, and fast-paced environment with opportunities for growth.
If you would like a confidential chat about this role or your next career move, then please get in contact:
Major Players are the UK's leading digital, marketing, and creative talent agency, and over the last 30 years we've consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.
We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit:
Email Marketing Executive (12 month contract) employer: Major Players | B Corp™
Contact Detail:
Major Players | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Marketing Executive (12 month contract)
✨Tip Number 1
Familiarize yourself with Emarsys or similar email marketing platforms. Since this role requires building and testing campaigns using these tools, having hands-on experience or knowledge will give you a significant edge.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've tracked and improved campaign performance in the past. Being able to discuss specific metrics and outcomes will demonstrate your ability to drive results.
✨Tip Number 3
Highlight your creativity in copywriting by preparing a portfolio of compelling subject lines and email content you've created. This will help illustrate your ability to engage audiences effectively.
✨Tip Number 4
Express your passion for the beauty industry during your conversations. Employers love candidates who are genuinely interested in their field, so share your insights or experiences related to beauty retail.
We think you need these skills to ace Email Marketing Executive (12 month contract)
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Email Marketing Executive position. Understand the key responsibilities and required skills, especially focusing on CRM, email marketing, and campaign management.
Tailor Your CV: Customize your CV to highlight relevant experience in CRM and digital marketing, particularly in the retail sector. Emphasize any familiarity with email platforms like Emarsys and showcase your analytical skills.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the beauty industry and your understanding of effective email marketing strategies. Mention specific examples of past campaigns you've worked on and the results achieved.
Showcase Your Copywriting Skills: Since strong copywriting is essential for this role, include samples of your writing or describe your approach to creating engaging email content. Highlight your ability to write compelling subject lines and email copy that aligns with campaign goals.
How to prepare for a job interview at Major Players | B Corp™
✨Know Your Email Marketing Tools
Familiarize yourself with Emarsys or similar email platforms before the interview. Be ready to discuss your experience with these tools and how you've used them to create effective campaigns.
✨Showcase Your Analytical Skills
Prepare to talk about how you've tracked and analyzed campaign performance in the past. Highlight specific metrics you've improved, such as open rates and click-through rates, to demonstrate your analytical mindset.
✨Demonstrate Creativity in Copywriting
Bring examples of compelling subject lines and email copy you've written. Discuss your creative process and how you align your writing with campaign goals to engage audiences effectively.
✨Express Your Passion for Beauty Retail
Share your enthusiasm for the hair and beauty industry during the interview. Discuss any relevant experiences or insights that show your genuine interest in the sector and how it influences your marketing strategies.