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For Companies At a Glance
- Tasks: Lead design and marketing efforts to create engaging content and manage social media.
- Company: BFB Labs is transforming youth mental health with innovative digital therapeutics and gaming.
- Benefits: Enjoy flexible working options, 28 days of leave, and a vibrant coworking space in London.
- Why this job: Join a female-led, award-winning team making a real impact on children's mental health.
- Qualifications: Bachelor's degree in Design or Communications; 2+ years in digital marketing with a strong portfolio.
- Other info: Diverse applicants encouraged; remote work options available.
The predicted salary is between 26000 - 32000 £ per year.
BFB Labs provides digital therapeutics for better youth mental health and is revolutionising the way children access and engage with therapeutic support. Our products fuse evidence-based therapeutic approaches with immersive and responsible gaming making them highly engaging, scientifically robust and cost-effective.
Role Summary
We are seeking a Design & Marketing Lead to join our team. This role is responsible for developing, executing, and managing internal and customer facing design and marketing activities. The ideal candidate will have a strong creative background.
Responsibilities
CONTENT DESIGN:
- Design compelling content and marketing assets, including design, copy and graphics that resonate with our target audience.
SOCIAL MEDIA MANAGEMENT:
- Develop and implement social media strategies that increase engagement and grow our online community.
- Monitor and manage social media channels, responding to comments and messages in a timely and professional manner.
ANALYTICS AND REPORTING:
- Use analytics tools (e.g., Google Analytics, social media insights) to track performance and make data-driven optimisations.
STAY UPDATED WITH INDUSTRY TRENDS:
- Keep up-to-date with the latest trends, tools, and best practices.
- Continuously innovate and propose new ideas to improve our design & marketing efforts.
Qualifications
EDUCATION AND EXPERIENCE:
- Bachelor's degree in Design, Communications, or a related field.
- Proven experience (2+ years) in digital marketing, with a strong portfolio of creative assets.
TECHNICAL SKILLS:
- Proficient in design tools and platforms
- Strong content creation skills, including graphic design.
- Experience with analytics tools and reporting.
SOFT SKILLS:
- Creative thinker with a passion for innovation.
- Excellent written and verbal communication skills.
- Strong project management and organisational skills.
- Ability to work independently and in a team environment.
Diversity
As a diverse team we are keen to receive applications from people of all backgrounds, ages, and types of formal or informal education. All applicants must have the right to work in the UK.
Working pattern
We work out of a lovely coworking space in Farringdon (London) so ideally you will be able to work out of here with the option to work from home sometimes.
Great things about working here
- Female led and diverse company
- Driven, go-getting culture
- NICE recommended products
- Multi-award winning company
- Company previously backed by the NHS, Innovate UK and partnerships with NIHR funded medtech cooperative, and numerous academic institutions.
Salary and benefits
- Hours: Full or part time
- Salary: £26,000 – £32,000 gross salary per annum (prorated for part time hours)
- Holidays : 28 days annual leave (prorated for part time hours)
- Contrac t: Full or part time, permanent
How to apply
To apply please send your CV with a note to explaining why you think you are suited to this role.
Applications will be reviewed as they are received. The application deadline is 15th December 2024 .
If your application fits with the requirements of this role then we will organise an initial virtual interview. Further interviews may involve in person meetings. We will maintain a high level of confidentiality for all applicants.
Timings
We are looking for the right person to be able to start at a.s.a.p and will assess applications as they come in.
Design & Marketing Lead employer: BFB Labs
Contact Detail:
BFB Labs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Design & Marketing Lead
✨Tip Number 1
Familiarize yourself with BFB Labs' products and their unique approach to youth mental health. Understanding how they fuse therapeutic methods with gaming will help you tailor your discussions and showcase your passion for their mission during the interview.
✨Tip Number 2
Showcase your creativity by preparing a mini portfolio of design and marketing assets that reflect the style and ethos of BFB Labs. This could include mock social media posts or marketing materials that align with their brand, demonstrating your fit for the role.
✨Tip Number 3
Stay updated on the latest trends in digital marketing and design, especially those related to mental health and gaming. Being able to discuss current trends and how they can be applied to BFB Labs' strategies will set you apart as a knowledgeable candidate.
✨Tip Number 4
Prepare to discuss your experience with analytics tools and how you've used data to drive marketing decisions in the past. Highlight specific examples where your insights led to successful campaigns or improvements, as this aligns with the responsibilities of the role.
We think you need these skills to ace Design & Marketing Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in design and digital marketing. Showcase your creative portfolio and any specific projects that align with the responsibilities mentioned in the job description.
Craft a Compelling Note: In your application note, clearly explain why you are suited for the Design & Marketing Lead role. Mention your passion for youth mental health and how your skills can contribute to BFB Labs' mission.
Showcase Your Creativity: Since the role requires a strong creative background, consider including links to your design work or a portfolio that demonstrates your content creation skills and innovative thinking.
Highlight Your Analytical Skills: Mention your experience with analytics tools and how you've used data to drive marketing decisions in previous roles. This will show that you can effectively track performance and optimize strategies.
How to prepare for a job interview at BFB Labs
✨Showcase Your Creative Portfolio
Make sure to bring a strong portfolio that highlights your best design and marketing work. Focus on projects that demonstrate your ability to create engaging content and innovative marketing strategies, as this role requires a strong creative background.
✨Demonstrate Social Media Savvy
Be prepared to discuss your experience with social media management. Share specific examples of successful campaigns you've run, how you increased engagement, and any tools you used to monitor performance. This will show your understanding of the digital landscape.
✨Discuss Data-Driven Decisions
Since analytics and reporting are key responsibilities, be ready to talk about how you've used data to inform your marketing strategies. Mention specific tools like Google Analytics and how you've made optimizations based on insights.
✨Stay Updated on Industry Trends
Show your passion for innovation by discussing recent trends in design and marketing that excite you. Bring ideas on how you could apply these trends to BFB Labs' mission, demonstrating your proactive approach to staying current in the field.
