Sales Trainer

The ideal candidate will be a dynamic, experienced sales trainer with a consultative approach, capable of engaging with C-Suite executives and franchisees alike. They should be data-driven, well-connected, and able to adapt their training style to suit the unique needs of a franchise organization.

Qualifications and Experience

Essential

• Extensive experience in sales training and creating creative learning experiences, particularly in consultative sales
• Proven field experience covering the entire sales cycle (marketing, cold-calling, face-to-face meetings, closing & contract signing, etc.)
• Experience working at all levels from front-line staff to C-Suite level decision makers
• Client, account management and referral generation experience
• Data-driven approach to assessing and addressing training needs
• 2-3 years’ experience in coaching, leading, mentoring, or training sales teams (if not a seasoned sales trainer)
• Experience of preparing & delivering training using various media (face-to-face, webinars, podcasts, self-directed online learning environments, etc.)

Desirable

• Background in employee/staff training development is a plus
• Strong network of industry connections and third-party resources related to training

Skills, Education and Certifications

Essential

• Fluency in English is required
• Excellent communication, presentation and writing skills
• Excellent Networking abilities (socials, events, business introductions, referrals)
• Proficient in CRM use and sales activity tracking
• Proficient in all core Microsoft Office packages
• Commercial acumen and negotiation skills

Desirable

• Degree or qualification in psychology or related field
• Training/teaching qualifications
• Certifications in DISC/psychometrics are advantageous
• Proficiency in Spanish, Portuguese, German, French, or Italian
• Experience with LMS and e-learning course and resource creation
• Course and learning pathway creation

Key Responsibilities

• Conduct skills gap and training needs analyses for franchisees and associates
• Design and deliver tailored sales, acquisition, and account management training programs
• Support in the development and implementation of induction training, development courses, leadership training, and mentor training
• Provide coaching to boost sales and new client acquisition numbers
• Manage relationships with key internal stakeholders and C-Suite executives
• Deliver engaging presentations/workshops at large-scale events
• Assist with e-learning and LMS development
• Contribute to leadership content creation and training

Work Environment and Requirements

• Office-based in Kings Hill, West Malling, with occasional remote work opportunities
• Potential travel within the UK and occasionally abroad
• Delivery and support of training workshops and assist with events outside the UK

Benefits

• 25 days annual leave
• Pension scheme
• Networking and event opportunities
• Occasional staff outings
• Free parking

Unique Challenges:

• Working within a franchise organization, delivering training to franchisees with entrepreneurial mindsets
• Creating compelling, non-mandatory content that draws in potential learners and significantly impacts performance