Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Engage with pubs and bars, promoting iconic Diageo brands through events and social media.
- Company: CPM collaborates with Jobs for Humanity to create an inclusive employment ecosystem.
- Benefits: Enjoy a competitive salary, bonus, company car, pension plan, and wellness perks.
- Why this job: Join a vibrant team, build relationships, and influence brand passion in the drinks industry.
- Qualifications: Full UK driving licence required; experience in hospitality or marketing is a plus.
- Other info: CPM values diversity and offers support throughout the application process.
The predicted salary is between 22700 - 30000 £ per year.
Company Description: Jobs for Humanity is collaborating with CPM to build an inclusive and just employment ecosystem. We support individuals coming from all walks of life.
Do you have a creative flare and would love to work with amazing brands from Diageo's portfolio? Are you passionate about the drinks industry and want to play a role in raising the profile and awareness of some of the world's most iconic brands? As an Activation Specialist for CPM, working on our exciting Diageo on Trade team, you will get to showcase your on-trade experience and create excitement around fantastic drinks brands.
Salary: £27,052.95 + bonus of up to £3,000 p/a. Company car, tablet and mobile phone.
Ideal location: Bournemouth, United Kingdom, BH1. Territory covering: Bath, Bournemouth, Dorchester, Exeter, Plymouth, Salisbury, Taunton, Truro and surrounding areas. A Full UK driving licence is required.
What will you be doing as an Activation Specialist:
- Cover city centres, visiting on-trade venues (pubs, bars, etc) marketing Diageo brands such as Guinness, Smirnoff, Gordon's, Tanqueray, Captain Morgan, and many more.
- Raise awareness of these fantastic products through planning and running events, social media activity, staff training, and creating bespoke cocktail lists for venues.
- Training staff on the Diageo brands and how to serve them to the industry standard.
- Posting on social media such as Facebook, Instagram, and Twitter raising awareness of any promotions and events being held at venues.
- Creating bespoke offerings for the outlets, such as cocktail of the week or cocktail menus for events.
- Ensuring Diageo Brands are prominently featured in each venue and staff are talking about our brands to consumers.
- Host and provide training on consumer products and sampling events.
- Create new menus while suggesting alternative and innovative ways to serve Diageo brands.
Current CPM Activation Specialists have said they love their jobs because:
- 'We build incredible relationships and change people's perceptions so they become advocates of Diageo products'
- 'I am passionate about the brands I work with and love it when I can influence people to share that passion too'
- 'Working closely with these outlets gives me a real buzz, I feel really proud when I see the results that come from what we do to our customers' delight'
Why work for us as an Activation Specialist:
- Salary: £27,052 Plus up to £3,000 Bonus.
- Pension Plan: Secure your future with a pension plan.
- Holiday Package: Recoup with 20 days of holiday plus bank holidays, extending by one day each year of service up to 25.
- Company vehicle: Enjoy a company vehicle.
- Life Assurance: Enjoy peace of mind knowing you have 1X life assurance.
- DIGICARE+ App: Enjoy convenient access to second opinions from doctors, personalised counselling sessions, expert nutritionist advice, and gym membership discounts-all in one place!
- Perks 4 you: Access our exclusive employee pricing platform allowing you to save money on both the big and little purchases.
At CPM, we are proud to foster an inclusive and diverse work environment. We believe in a workplace that celebrates the unique perspectives and skills of all individuals believing this makes us stronger and more innovative.
Should you require any adjustments or support during the application process, please don’t hesitate to let us know. Our goal is to help you feel comfortable and confident, allowing you to showcase your unique skills and abilities to their fullest potential.
CPM has been accredited Investors in People Gold award and places great importance on the training and development of our people. We work in a cooperative environment where great ideas and achievements are shared and celebrated.
Please contact Recruitment@recruitmentgroup.org after completing your application to see how we can best support you.
Hospitality Activation Specialist employer: Jobs for Humanity
Contact Detail:
Jobs for Humanity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Hospitality Activation Specialist
✨Tip Number 1
Familiarise yourself with Diageo's brand portfolio. Understanding the unique selling points and characteristics of brands like Guinness, Smirnoff, and Tanqueray will help you engage more effectively during interviews and discussions.
✨Tip Number 2
Network within the hospitality industry. Attend local events or join online forums related to drinks and hospitality to connect with professionals who might provide insights or referrals for the Activation Specialist role.
✨Tip Number 3
Showcase your creativity by preparing a mock event plan or social media campaign that highlights how you would promote Diageo brands. This proactive approach can set you apart from other candidates.
✨Tip Number 4
Demonstrate your passion for the drinks industry during your interactions. Share personal experiences or stories that reflect your enthusiasm for cocktails and brand promotion, as this aligns with the role's requirements.
We think you need these skills to ace Hospitality Activation Specialist
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the responsibilities and requirements of the Hospitality Activation Specialist position. Tailor your application to highlight relevant experience in the drinks industry and event marketing.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your experience related to on-trade venues, staff training, and social media marketing. Use bullet points for clarity and focus on achievements that demonstrate your creativity and passion for the drinks industry.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the role and the brands you would be working with. Mention specific examples of how you've successfully raised awareness for products or brands in the past, and how you can bring that experience to CPM.
Showcase Your Creativity: Since the role requires a creative flair, consider including a portfolio or examples of past campaigns or events you've worked on. This could be a great way to visually demonstrate your skills and ideas for promoting Diageo brands.
How to prepare for a job interview at Jobs for Humanity
✨Show Your Passion for the Drinks Industry
Make sure to express your enthusiasm for the drinks industry during the interview. Share any relevant experiences or knowledge you have about Diageo's brands, as this will demonstrate your genuine interest in the role.
✨Highlight Your On-Trade Experience
Discuss any previous experience you have working in pubs, bars, or similar venues. Be prepared to give examples of how you've successfully engaged customers or trained staff in a hospitality setting.
✨Prepare for Creative Scenarios
Since the role involves creating bespoke cocktail lists and running events, think of some creative ideas you could bring to the table. Be ready to share these ideas during the interview to showcase your innovative thinking.
✨Demonstrate Your Social Media Savvy
As social media activity is a key part of the role, be prepared to discuss your experience with platforms like Facebook, Instagram, and Twitter. Share examples of how you've used social media to promote events or engage with customers in the past.
