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- Tasks: Join a dynamic team to plan and buy digital media across various channels.
- Company: Be part of an innovative, independent global media agency with a strong culture.
- Benefits: Enjoy hybrid working, competitive salary, and a focus on employee well-being.
- Why this job: Work with exciting clients in FMCG and Retail while pushing creative boundaries.
- Qualifications: Experience in media planning and buying, especially in Search, Social, or Programmatic.
- Other info: First agency to become B-Corp certified, committed to sustainability and social impact.
The predicted salary is between 28000 - 36000 £ per year.
London | Hybrid working | up to £32,000
Independently owned global media agency. Recently became part of a new agency collective. Office based in Soho, London, with 2 days a week in the office.
Their digital activation team is currently growing, looking to bring in someone who has experience in one digital channel but wants to learn activation across multiple channels including Search, Social & Programmatic (Video, Display, Audio & DooH).
You will be part of a dedicated hub, looking after clients in the FMCG & Retail sectors, which are receiving huge investment in technology to enhance how brands communicate with consumers. This means you will be regularly A/B testing, keeping up to date on new innovation opportunities and pushing the boundaries to find uniquely thought-out ideas that drive results for your clients.
They were the first agency to become B-Corp certified, and it doesn’t stop there. The agency's mantra is to leave a legacy beyond media, reflected through everything they do, from charitable partnerships, employee benefits, and even how they work with their clients to become carbon neutral across media planning & buying.
What’s needed for the role?
- Experience planning & buying media across one of the following three channels (Search, Social & Programmatic).
- Historic focus on optimisation towards metrics such as CPA, ROAS with optimisation to off-site metrics (footfall) a bonus.
- Practical experience of working with Product feeds and commerce formats such as Google Performance Max and Meta’s Advantage+ Suite.
Senior Digital Planner Buyer employer: Ultimate Asset
Contact Detail:
Ultimate Asset Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Planner Buyer
✨Tip Number 1
Familiarise yourself with the latest trends in digital media, especially in Search, Social, and Programmatic channels. This will not only help you understand the landscape better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the industry, particularly those who work in FMCG and Retail sectors. Attend relevant events or webinars to connect with potential colleagues and learn about their experiences, which can give you insights into the agency's culture and expectations.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've optimised campaigns in the past. Be ready to discuss specific metrics like CPA and ROAS, as well as any experience you have with product feeds and commerce formats.
✨Tip Number 4
Research the agency's recent rebranding and their commitment to becoming carbon neutral. Understanding their values and mission will help you align your answers with their ethos during the interview process, demonstrating that you're a good cultural fit.
We think you need these skills to ace Senior Digital Planner Buyer
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and required skills for the Senior Digital Planner Buyer position. Highlight your experience in digital channels like Search, Social, or Programmatic in your application.
Tailor Your CV: Customise your CV to reflect your relevant experience in media planning and buying. Emphasise your optimisation skills towards metrics such as CPA and ROAS, and mention any practical experience with product feeds and commerce formats.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital media and your desire to learn across multiple channels. Mention the agency's recent rebranding and their commitment to innovation and sustainability, aligning your values with theirs.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial in the media industry.
How to prepare for a job interview at Ultimate Asset
✨Showcase Your Channel Expertise
Make sure to highlight your experience in the specific digital channel you excel in, whether it's Search, Social, or Programmatic. Be prepared to discuss how you've successfully planned and bought media in that area, and express your eagerness to expand your knowledge across other channels.
✨Demonstrate Your Analytical Skills
Since the role focuses on optimisation towards metrics like CPA and ROAS, come equipped with examples of how you've used data to drive decisions. Discuss any A/B testing you've conducted and the results achieved, as this will show your ability to analyse performance and adapt strategies accordingly.
✨Familiarise Yourself with Industry Innovations
Stay updated on the latest trends and innovations in digital media, especially those relevant to FMCG and Retail sectors. Mention any new tools or technologies you've explored, such as Google Performance Max or Meta’s Advantage+ Suite, to demonstrate your proactive approach to learning and adapting.
✨Align with Their Values
Research the agency's commitment to sustainability and their B-Corp certification. Be ready to discuss how your personal values align with theirs, particularly regarding leaving a legacy beyond media and contributing to carbon neutrality in media planning and buying.
