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- Tasks: Manage and optimise Google Ads campaigns while collaborating with a creative team.
- Company: Join a dynamic creative agency that excels in digital marketing and innovative solutions.
- Benefits: Enjoy a collaborative work environment with opportunities for professional growth and learning.
- Why this job: Perfect for those passionate about digital marketing and eager to make an impact in a creative setting.
- Qualifications: 1 year of PPC experience, strong Google Ads knowledge, and analytical skills required.
- Other info: Experience with GA4 and Microsoft Ads is a plus!
The predicted salary is between 30000 - 42000 £ per year.
We’re looking for someone who speaks Google as their second language. You’ll be responsible for managing and optimising Google Ads campaigns for our clients. Working closely with our digital team – as part of a wider creative agency that includes SEO, account management, creative, PR and social teams – to ensure our campaigns meet performance goals and deliver strong ROI.
Your role:
- Set up, manage and optimise Google Ads campaigns
- Monitor and analyse campaign performance to drive continuous improvements
- Assist in reporting and providing insights on campaign effectiveness
- Collaborate with the design team to develop creative assets for ads
- Support with Google Tag Manager and Looker Studio for enhanced tracking and reporting
- Stay updated with the latest PPC trends and Google Ads features
Your skills:
- At least 1 year working in PPC, preferably in an agency environment
- Strong understanding of Google Ads, including search, display and shopping campaigns
- Experience with GA4 for tracking and analytics
- Strong analytic skills with attention-to-detail
- Experience with Microsoft Ads, Google Tag Manager and Looker Studio a bonus
PPC Executive employer: Cogent
Contact Detail:
Cogent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Executive
✨Tip Number 1
Familiarise yourself with the latest Google Ads features and updates. This will not only help you in interviews but also show that you're proactive and passionate about PPC, which is crucial for a role like this.
✨Tip Number 2
Network with professionals in the PPC field, especially those who work in agencies. Attend industry events or join online forums to connect with others and gain insights that could give you an edge in your application.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share what strategies you implemented, the results achieved, and how you optimised performance, as this will demonstrate your hands-on experience.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you use data to inform your decisions. Highlight any experience you have with GA4, Google Tag Manager, or Looker Studio, as these tools are essential for the role.
We think you need these skills to ace PPC Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in PPC, especially with Google Ads. Include specific examples of campaigns you've managed and the results achieved to demonstrate your skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for PPC and your understanding of Google Ads. Mention how your previous experience aligns with the responsibilities outlined in the job description.
Showcase Analytical Skills: In your application, emphasise your analytical skills. Provide examples of how you've used data to optimise campaigns and improve performance, as this is crucial for the role.
Stay Current with Trends: Mention any recent trends or updates in PPC and Google Ads that you are aware of. This shows your commitment to staying informed and your enthusiasm for the industry.
How to prepare for a job interview at Cogent
✨Show Your Google Ads Expertise
Make sure to highlight your experience with Google Ads during the interview. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. This will demonstrate your ability to speak 'Google' fluently.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, come prepared with examples of how you've monitored and improved campaign performance in the past. Discuss any tools you've used, like GA4, and how they helped you derive insights from data.
✨Collaborate and Communicate
Emphasise your ability to work within a team, especially with creative and design teams. Share experiences where collaboration led to successful ad campaigns, showcasing your communication skills and teamwork.
✨Stay Updated on PPC Trends
Show your passion for PPC by discussing recent trends or updates in Google Ads that excite you. This demonstrates your commitment to staying informed and adapting to changes in the industry, which is crucial for optimising campaigns effectively.
