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For Companies At a Glance
- Tasks: Lead and optimise digital marketing channels like PPC, SEO, and social media.
- Company: Join a high-growth eCommerce business based in Yorkshire.
- Benefits: Enjoy a culture of innovation and continuous improvement with data-driven strategies.
- Why this job: Be at the forefront of digital marketing in a dynamic and fast-paced environment.
- Qualifications: Experience in digital marketing channels and a passion for data-driven decision making.
- Other info: Opportunity to shape the marketing strategy and drive significant growth.
High growth ecommerce business based in Yorkshire are looking for a brand new Head of Digital Marketing. This role is responsible for leading and optimising all digital marketing channels including PPC, paid social, Affiliates, SEO, and programmatic.
Key Responsibilities:
- Create a culture of innovation, testing, and continuous improvement to ensure that marketing efforts are underpinned by data-driven.
Head of Digital Marketing employer: Forward Role
Contact Detail:
Forward Role Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Marketing
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in PPC and SEO. Being able to discuss recent innovations or successful campaigns during your interview will show that you're proactive and knowledgeable.
✨Tip Number 2
Prepare examples of how you've previously led teams or projects in digital marketing. Highlighting your leadership skills and ability to foster a culture of innovation will resonate well with the hiring team.
✨Tip Number 3
Network with professionals in the ecommerce space, particularly those who have experience in Yorkshire. They might provide insights into the company culture or even refer you internally, which can significantly boost your chances.
✨Tip Number 4
Demonstrate your data-driven approach by preparing case studies or metrics from your past roles. Showing how you've used data to optimise marketing strategies will align perfectly with the responsibilities of this position.
We think you need these skills to ace Head of Digital Marketing
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and expectations for the Head of Digital Marketing position. Tailor your application to highlight your experience in PPC, paid social, SEO, and other relevant channels.
Showcase Your Achievements: In your CV and cover letter, include specific examples of how you've led digital marketing initiatives in the past. Use metrics to demonstrate your success, such as increased ROI or improved engagement rates.
Emphasise Data-Driven Decision Making: Since the role focuses on data-driven marketing, make sure to mention your experience with analytics tools and how you've used data to inform your strategies. This will show that you align with the company's culture of innovation and continuous improvement.
Craft a Compelling Cover Letter: Write a personalised cover letter that not only outlines your qualifications but also expresses your enthusiasm for the role and the company. Mention why you're excited about the opportunity to lead their digital marketing efforts.
How to prepare for a job interview at Forward Role
✨Showcase Your Data-Driven Mindset
As the role focuses on data-driven marketing, be prepared to discuss specific examples of how you've used data to inform your strategies. Highlight any tools or analytics platforms you’ve worked with and the results achieved.
✨Demonstrate Leadership Skills
This position requires leading a team, so share your experiences in managing and mentoring others. Discuss how you foster a culture of innovation and continuous improvement within your teams.
✨Be Ready to Discuss Multi-Channel Strategies
Since the role involves various digital marketing channels, prepare to talk about your experience with PPC, SEO, social media, and affiliates. Provide examples of successful campaigns and how you integrated these channels for maximum impact.
✨Prepare Questions About Company Culture
Understanding the company's culture is crucial for a leadership role. Prepare insightful questions about their approach to innovation and testing in marketing, as this shows your interest in aligning with their values.
