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For Companies At a Glance
- Tasks: Lead the development of Go-To-Market strategies and collaborate across teams for product success.
- Company: Join Elsevier, a global leader in information and analytics, dedicated to advancing healthcare and science.
- Benefits: Enjoy generous holidays, health benefits, study assistance, and flexible work-life balance options.
- Why this job: Be part of a diverse team making a positive impact on society through innovative solutions.
- Qualifications: Experience in GTM strategy, product marketing, and strong communication skills are essential.
- Other info: We promote inclusivity and offer extensive learning resources to support your growth.
The predicted salary is between 48000 - 72000 £ per year.
Are you passionate about science and technology? Are you experienced in developing and implementing GTM best practices, playbooks, and frameworks?
Location: London or Amsterdam
About Our Team
At Elsevier, our team is dedicated to driving innovation and excellence in the information and analytics industry. We are a diverse group of professionals who are passionate about advancing healthcare, open science, and improving performance for the benefit of humanity. Our collaborative environment fosters creativity, growth, and a shared commitment to making a positive impact.
About the Role
The Director GTM Enablement will play a pivotal role in bridging the gap between product development, marketing, and sales teams to ensure the successful launch and sustained success of products in the market. This role involves strategic planning, cross-functional collaboration, sales enablement, content development, product launch management, performance analysis, and customer feedback integration.
Responsibilities
- GTM Planning & Coordination: Develop and execute comprehensive Go-To-Market strategies for A&G solutions, ensuring alignment with business goals and across functions.
- Innovation Scaling: Support the introduction of new innovations, driving market adoption and scalability.
- Product Positioning & Revenue Enablement: Assist in refining product positioning, ensuring revenue enablement plans across solutions and alignment from pre-sales motion to post-sales customer success.
- Market Expansion: Identify and support opportunities for market adjacency expansion to drive business growth.
- GTM Excellence and Best Practices: Develop and implement GTM best practices, playbooks, and frameworks to optimize market execution.
Requirements
- Have solid business acumen and experience in Go-To-Market strategy, product marketing, or related fields.
- Have the ability to work cross-functionally with product, sales, and marketing teams.
- Be experienced in market research, competitive analysis, and customer insights.
- Have excellent communication and project management skills.
- Demonstrate the ability to analyze performance metrics and optimize strategies accordingly.
Work in a Way That Works for You
We promote a healthy work/life balance across our organization. With an average length of service of nine years, we believe in providing an environment where you can thrive. Our benefits include parental leave, study assistance, and sabbaticals to help you meet both your current and future goals.
Working with Us
As an equal-opportunity employer, we are committed to your success. Here, you’ll find an inclusive, collaborative, and innovative environment where everyone contributes to our mission. Our teams are diverse and passionate about what they do.
Benefits
- Generous holiday allowance with the option to buy additional days.
- Health screening, eye care vouchers, and private medical benefits.
- Life assurance.
- Access to a competitive contributory pension scheme.
- Save As You Earn share option scheme.
- Travel Season ticket loan.
- Electric Vehicle Scheme.
- Maternity, paternity, and shared parental leave.
- Employee Assistance Programme.
- Access to emergency care for both the elderly and children.
- RECARES days, giving you time to support the charities and causes that matter to you.
- Access to employee resource groups with dedicated time to volunteer.
- Access to extensive learning and development resources.
- Access to employee discounts scheme via Perks at Work.
About the Business
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
Director GTM Enablement employer: Elsevier
Contact Detail:
Elsevier Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director GTM Enablement
✨Tip Number 1
Familiarise yourself with the latest trends in Go-To-Market strategies and frameworks. This will not only help you understand the role better but also allow you to speak confidently about how you can contribute to the team at Elsevier.
✨Tip Number 2
Network with professionals in the information and analytics industry, especially those who have experience in GTM enablement. Engaging in conversations can provide insights into the company culture and expectations, which can be invaluable during interviews.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully collaborated across functions in previous roles. Highlighting your ability to bridge gaps between product, marketing, and sales teams will demonstrate your fit for the Director GTM Enablement position.
✨Tip Number 4
Research Elsevier's recent product launches and market expansions. Being knowledgeable about their current initiatives will allow you to tailor your discussions and show genuine interest in contributing to their ongoing success.
We think you need these skills to ace Director GTM Enablement
Some tips for your application 🫡
Understand the Role: Thoroughly read the job description for the Director GTM Enablement position. Make sure you understand the key responsibilities and requirements, such as GTM strategy development and cross-functional collaboration.
Tailor Your CV: Customise your CV to highlight relevant experience in Go-To-Market strategies, product marketing, and any specific achievements that align with the role's requirements. Use keywords from the job description to make your application stand out.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for science and technology, as well as your experience in developing GTM best practices. Be sure to explain how your skills can contribute to Elsevier's mission and values.
Highlight Relevant Skills: In your application, emphasise your communication, project management, and analytical skills. Provide examples of how you've successfully worked across teams and driven market adoption in previous roles.
How to prepare for a job interview at Elsevier
✨Understand the GTM Landscape
Familiarise yourself with Go-To-Market strategies and best practices. Be prepared to discuss your experience in developing playbooks and frameworks, as this role heavily relies on these skills.
✨Showcase Cross-Functional Collaboration
Highlight your ability to work with diverse teams, including product development, marketing, and sales. Provide examples of successful projects where you bridged gaps between these functions.
✨Demonstrate Analytical Skills
Be ready to discuss how you've used performance metrics to inform strategy. Prepare to share specific instances where your analysis led to improved outcomes or market success.
✨Communicate Your Passion for Innovation
Express your enthusiasm for science and technology, and how it drives your work. Discuss any relevant experiences that showcase your commitment to advancing healthcare and open science.
