Head of Paid Media

Head of Paid Media

Bolton Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead a dynamic team in executing and optimising Paid Media campaigns for exciting brands.
  • Company: Join a vibrant digital agency in Manchester City Centre, known for its innovative approach.
  • Benefits: Enjoy flexible working, monthly socials, and a clear progression plan for your career.
  • Why this job: Make a real impact in a fast-growing agency with a fun, driven culture.
  • Qualifications: Experience in managing PPC & Paid Social campaigns is essential.
  • Other info: Opportunity to mentor and develop your skills while collaborating with industry specialists.

The predicted salary is between 43200 - 72000 £ per year.

Social First Performance Agency

Manchester City Centre - 3 days in the office

Up to £60k

Forward Role are excited to be once again working exclusively with this vibrant and rapidly expanding digital agency team in Manchester City Centre. They are now looking for a Head of Paid Media to lead their team who work with a number of exciting Travel & Retail brands, creating performance first and social-first content, and empowering their clients to achieve exceptional results!

As Head of Paid Media, you'll report into their talented Director of Paid and be responsible for managing a close-knit team who are implementing Paid Media campaigns across PPC & Paid Social for a number of exciting brands.

Key Responsibilities:
  • Lead the team and ensure consistent client performance
  • Effectively manage PPC & Paid Social campaigns to achieve and exceed performance goals and oversee the team's delivery of work
  • Execute and optimise daily Paid Media campaigns across Google, Meta & TikTok to a high standard
  • Mentor and train staff to ensure development
  • Deliver precise client communications, detailing performance and ROI through regular reporting and analysis
  • Monitor and manage daily ad spend in line with targets and monthly budgets
  • Collaborate with specialists in other areas, such as organic search, paid search, and display
  • Conduct weekly client calls or meetings to discuss strategy and present reports
Perks:
  • Monthly team socials and a close-knit team who are fun, down to earth and super driven
  • A fast growing agency with tonnes of opportunity for autonomy and ownership - chance to make real stamp!
  • Flexible working
  • Individual progression plan
  • Real Investment into skill development

Forward Role is operating as an employment agency.

Head of Paid Media employer: Forward Role

Join a vibrant and rapidly expanding digital agency in the heart of Manchester City Centre, where you'll lead a close-knit team dedicated to delivering exceptional results for exciting Travel and Retail brands. With a strong focus on employee growth, flexible working arrangements, and a fun, down-to-earth culture, this role offers you the chance to make a real impact while enjoying monthly team socials and tailored progression plans to enhance your skills.
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Contact Detail:

Forward Role Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Paid Media

✨Tip Number 1

Familiarise yourself with the latest trends in paid media, especially on platforms like Google, Meta, and TikTok. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the industry.

✨Tip Number 2

Network with professionals in the digital marketing space, particularly those who have experience in paid media. Attend industry events or webinars to connect with potential colleagues and learn from their experiences, which can give you valuable insights into the role.

✨Tip Number 3

Prepare to discuss specific campaigns you've managed in the past, focusing on your strategies for optimisation and performance improvement. Being able to share concrete examples will showcase your expertise and leadership skills.

✨Tip Number 4

Research the agency's current clients and their campaigns. Understanding their approach and results will allow you to tailor your discussions and show how you can contribute to their success as Head of Paid Media.

We think you need these skills to ace Head of Paid Media

Paid Media Strategy
PPC Management
Paid Social Advertising
Google Ads
Meta Advertising
TikTok Advertising
Performance Analysis
Client Communication
Team Leadership
Campaign Optimisation
Budget Management
Reporting and Analytics
Mentoring and Training
Collaboration Skills
Problem-Solving Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in managing PPC and Paid Social campaigns. Use specific metrics to demonstrate your success in previous roles, such as ROI improvements or campaign performance.

Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and your leadership style. Mention how your experience aligns with the agency's focus on performance-first and social-first content, and provide examples of successful campaigns you've led.

Showcase Your Analytical Skills: Since the role involves monitoring ad spend and delivering precise client communications, emphasise your analytical skills. Include examples of how you've used data to optimise campaigns and achieve performance goals.

Highlight Team Leadership Experience: As a Head of Paid Media, you'll be leading a team. Make sure to highlight any previous leadership or mentoring experience you have, detailing how you've developed team members and fostered a collaborative environment.

How to prepare for a job interview at Forward Role

✨Showcase Your Leadership Skills

As a Head of Paid Media, you'll be leading a team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed teams in the past. Highlight any mentoring or training experiences that demonstrate your ability to develop talent.

✨Demonstrate Your Technical Knowledge

Familiarise yourself with the latest trends and tools in PPC and Paid Social. Be ready to discuss specific campaigns you've executed on platforms like Google, Meta, and TikTok, and how you optimised them for better performance. This will show your technical expertise and hands-on experience.

✨Prepare for Client Communication Scenarios

Since the role involves delivering precise client communications, think about how you would present performance reports and ROI analysis. Prepare to discuss how you handle client calls and meetings, and share examples of how you've effectively communicated strategies and results in the past.

✨Emphasise Your Collaborative Spirit

This position requires collaboration with specialists in other areas. Be ready to talk about your experience working cross-functionally and how you’ve successfully partnered with teams in organic search, paid search, or display. Highlight your ability to foster teamwork and achieve common goals.

Head of Paid Media
Forward Role
Location: Bolton

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