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- Tasks: Lead digital media technology and operations, ensuring flawless campaign execution and client satisfaction.
- Company: Join Publicis Groupe, a global leader in creativity and digital solutions with 103,000 employees worldwide.
- Benefits: Enjoy a hybrid work model, inclusive benefits, and opportunities for personal and professional growth.
- Why this job: Make an impact in a dynamic environment while collaborating with top industry professionals and innovative technologies.
- Qualifications: Experience in ad tech roles, proficiency in relevant tools, and strong communication skills are essential.
- Other info: Publicis is committed to inclusivity and offers support for diverse candidates throughout the hiring process.
The predicted salary is between 42000 - 84000 £ per year.
Publicis Groupe, known for its world-renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world's largest communications groups. With 103,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production.
Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX and integrated platform-based technologies including CJ, CitrusAd, Epsilon and Profitero. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world.
The Technology & Activation Group (TAAG) is a global digital ad technology, operations, and measurement team of professionals supported by best-in-class technology and expertly designed procedures. TAAG helps to form the foundation of our Data and analytics practice by turning the data we create into a true asset for our business.
We are looking for an experienced digital media specialist, with expertise in the fields of digital media technology, ad operations, ad tech, mar tech and measurement, who can come in and immediately make an impact. This will be both in terms of applying industry knowledge (and sharing this with the team) to manage key tagging, trafficking, data, measurement, and partner relationships to drive campaign efficiency and develop leading technical expertise. The individual we are seeking will be confident with senior agency executives and clients and clear in delivering our agency's point of view and recommendations. The successful candidate will have a fully rounded knowledge of digital ad serving, measurement, and associated technology and partners.
Responsibilities
- TAAG Leadership & Coordination: Lead and standardize global best practices, quality control, thought leadership, and client relationship management.
- Traffic Management: Oversee global ad operations teams to ensure best-in-class service delivery. Establish and refine processes for flawless campaign execution, considering local nuances. Manage tagging, data collection, and operational activities aligned with campaign KPIs.
- Technology & Tools Management: Identify, deploy, and optimize digital technology solutions (e.g., ad servers, DMPs). Manage strategic technology vendor relationships and ensure team compliance. Audit current tools, evaluate needs, and drive innovation for efficiency and growth.
- Consultation Across AdTech & MarTech: Lead product roadmaps and thought leadership for digital AdTech/MarTech solutions. Collaborate with client teams to define technology needs for search, social, mobile, display, and video campaigns. Represent client requirements in the marketplace to create new value.
- Global Operations Management: Maintain operational playbooks, project plans, and compliance frameworks. Manage global team activities, tool access, and training programs. Ensure proper implementation of data collection technologies and campaign KPIs. Act as a first-line escalation point for technical and reporting issues.
This position requires strategic leadership, operational excellence, and expertise in AdTech and MarTech to deliver innovative and effective client solutions globally.
Qualifications
- Demonstrable experience in agency, ad, or marketing tech roles.
- Experience in an adops role, at Manager level.
- Proficiency in MS Excel and PowerPoint.
- Experience with tools like CM360, Sizmek, GTM, Tealium, IAS, and Double Verify.
- Expertise in tagging, ad verification, and data reporting with a detail-oriented mindset.
- Exceptional communication and relationship-building skills, with fluency in English (additional languages a plus).
- A proactive, problem-solving attitude and ability to excel under tight deadlines.
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness.
Technology Solutions Manager (AdTech/AdOps) employer: Publicis Media
Contact Detail:
Publicis Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Technology Solutions Manager (AdTech/AdOps)
✨Tip Number 1
Familiarise yourself with the latest trends in AdTech and MarTech. Understanding the current landscape will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the digital media space, especially those who work at Publicis Media or similar companies. Engaging with them on platforms like LinkedIn can provide insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific tools and technologies mentioned in the job description, such as CM360 and Tealium. Being able to speak confidently about your experience with these tools will set you apart from other candidates.
✨Tip Number 4
Showcase your problem-solving skills by preparing examples of how you've tackled challenges in previous roles. This will highlight your proactive attitude and ability to excel under pressure, which is crucial for this position.
We think you need these skills to ace Technology Solutions Manager (AdTech/AdOps)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital media technology, ad operations, and measurement. Use keywords from the job description to demonstrate that you meet the qualifications.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Mention specific experiences that showcase your expertise in AdTech and MarTech, and how you can contribute to Publicis Media's goals.
Showcase Your Technical Skills: Clearly outline your proficiency with tools like CM360, Sizmek, and GTM in your application. Provide examples of how you've used these tools to drive campaign efficiency in previous roles.
Highlight Communication Skills: Since the role requires exceptional communication and relationship-building skills, include examples of how you've successfully collaborated with clients or senior executives in past positions.
How to prepare for a job interview at Publicis Media
✨Showcase Your Technical Expertise
Make sure to highlight your experience with digital media technology and ad operations. Be prepared to discuss specific tools you've used, such as CM360 or Tealium, and how they contributed to successful campaigns.
✨Demonstrate Leadership Skills
Since the role involves leading global teams and standardising best practices, share examples of how you've successfully managed teams or projects in the past. This will show your capability to lead and coordinate effectively.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to handle tight deadlines. Think of scenarios where you had to troubleshoot issues or optimise campaign performance, and be ready to explain your thought process.
✨Communicate Clearly and Confidently
As you'll be interacting with senior executives and clients, practice articulating your ideas clearly. Use concise language and ensure you can confidently present your recommendations and insights during the interview.
