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- Tasks: Lead marketing strategy for global conferences and manage a dynamic team.
- Company: Join a fast-growing B2B conference organiser with a focus on training and development.
- Benefits: Enjoy a competitive salary, quarterly bonuses, and flexible remote work options.
- Why this job: Be part of an entrepreneurial culture with opportunities for personal and professional growth.
- Qualifications: 6+ years in conference marketing and 2+ years managing a team required.
- Other info: Work from vibrant Central London offices Tuesday to Thursday.
The predicted salary is between 42000 - 66000 £ per year.
Job Sector: Marketing / PR / Product Management
Contract Type: Permanent
Location: London (Tues-Thurs), Remote 2 days
Salary: £55k basic (negotiable) + quarterly bonus
Job Reference: MediaIQ-SnrMxMan4102
Do you have 6+ years conference marketing experience?
Have you managed an event marketing team for at least 2 years?
Want to work for a fast-growing global conference organiser?
If yes, please read on...
The Company
A large-scale b2b conference organiser with leading events spanning the globe. They have an entrepreneurial, fast-paced working environment, which places a high priority upon training and development. This is a new role, created through growth and the company predicts a further 50% growth in the next 3 years.
The Role of Senior Marketing Manager
As Senior Marketing Manager you will be responsible for the marketing strategy and execution for half of the company's large scale global conferences. 80% of your role will be focused on the management, development and performance of 2-3 conference Senior/Marketing Executives (ranging in experience from a few years up to 6). Your team members will be responsible for marketing between 4 and 9 conferences per year each. As well as overseeing the marketing output of your team, the remaining 20% of your role would be focused on marketing 2 of your own launch conferences. The main focus of you and your team will be to achieve targeted delegate numbers for your marketing output. As the team continues to grow, your responsibilities will do so in time as well, so a great opportunity for the right person.
Requirements for this Senior Marketing Manager role
- 6+ years' conference marketing experience
- 2+ years' experience of managing a conference marketing team
- A strong understanding of how to drive up delegate numbers via marketing channels
- Confidence and resilience
- Outgoing and passionate personality
- Stable career history
- Strong presenter with excellent copywriting skills
- Good with data
- Able to work from Central London offices Tues-Thurs each week
If you tick the above requirements and would like to be considered, please apply.
Contact Detail:
Media IQ Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager - Global Conference Organiser
✨Tip Number 1
Network with professionals in the conference marketing industry. Attend relevant events or webinars to connect with potential colleagues and industry leaders. This can help you gain insights into the company culture and possibly get a referral.
✨Tip Number 2
Showcase your leadership skills by discussing your experience managing teams in previous roles. Prepare specific examples of how you've developed team members and achieved marketing goals, as this will resonate well with the hiring managers.
✨Tip Number 3
Familiarise yourself with the latest trends in conference marketing and delegate engagement strategies. Being knowledgeable about current best practices will demonstrate your commitment to the role and your ability to drive results.
✨Tip Number 4
Prepare to discuss your data-driven approach to marketing. Be ready to share how you've used analytics to inform your strategies and improve delegate numbers in past campaigns, as this is crucial for the role.
We think you need these skills to ace Senior Marketing Manager - Global Conference Organiser
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 6+ years of conference marketing experience and your 2+ years of managing a team. Use specific examples that demonstrate your ability to drive delegate numbers and manage marketing strategies.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Mention your entrepreneurial spirit and how you can contribute to their predicted growth. Be sure to include your experience with managing teams and executing successful marketing campaigns.
Showcase Your Copywriting Skills: Since strong copywriting skills are essential for this role, consider including a brief writing sample or mentioning specific campaigns where your copy led to increased engagement or delegate sign-ups.
Highlight Data-Driven Achievements: Include metrics and data in your application to showcase your success in previous roles. For example, mention how you increased delegate numbers by a certain percentage through specific marketing channels.
How to prepare for a job interview at Media IQ Recruitment Ltd
✨Showcase Your Experience
Make sure to highlight your 6+ years of conference marketing experience during the interview. Prepare specific examples of successful campaigns you've led and how they contributed to delegate numbers.
✨Demonstrate Leadership Skills
Since this role involves managing a team, be ready to discuss your leadership style. Share experiences where you successfully managed a team, focusing on how you developed their skills and achieved results together.
✨Know the Company and Its Events
Research the company and its major conferences before the interview. Understanding their target audience and marketing strategies will allow you to speak confidently about how you can contribute to their growth.
✨Prepare for Data-Driven Questions
As the role requires a strong understanding of data, be prepared to discuss how you've used data to drive marketing decisions in the past. Bring examples of metrics you've tracked and how they influenced your strategies.
