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- Tasks: Lead and develop our SEO team while managing client relationships and strategies.
- Company: Ink Digital is a fast-growing digital marketing agency specializing in SEO for diverse industries.
- Benefits: Flexible working hours, remote options, yearly parties, and extra holiday days for your birthday!
- Why this job: Join a supportive team, make impactful decisions, and grow your career in a dynamic environment.
- Qualifications: Experience in SEO leadership, strong communication skills, and a passion for digital marketing are essential.
- Other info: We value diversity and encourage applications from all backgrounds.
The predicted salary is between 36000 - 60000 £ per year.
At Ink Digital we are a rapidly growing start-up digital marketing agency specialising in SEO.
The Head of SEO role is perfect for anyone looking to use their experience and build an SEO team, with this role combining both an internal and external focus. The internal focus requires you to manage and develop a growing team while developing our SEO process and procedures to make the business run smoothly and successfully. The external focus requires you to work with a range of existing customers and identify potential new customers. You will be working closely with the founder & CEO of Ink Digital, Michael, and will be making decisions that affect how the business progresses.
Ultimately what you bring to the role will ensure our customers have a first-class customer experience from start to finish, and our employees enjoy coming to work every day.
As a small business, we are flexible in how we approach our work and encourage employee skill development and ensure they have a say on how we take the business forward.
Core duties of the Head of SEO
The successful candidate will be expected to:
- Line manage and develop the wider SEO team through training and liaising with the Founder and Head of Digital on recruitment
- Support new business pitches and discovery calls
- Establish partnerships with other agency outlets
- Work alongside the team on development of monthly SEO reports
- Develop and improve SEO processes and seamless onboarding for customers
- Build SEO strategies for clients
- Implement SEO strategy working alongside content and outreach team
- Work with the internal developer and client development teams
- Use SEO tools such as SEM Rush, Google Analytics, Google Search Console & Majestic SEO
- Build reports highlighting on-site/technical issues using tools such as Screaming Frog
- Implement technical SEO changes
- Implement optimisation changes through a range of CMS platforms
- Work through results with clients via a call or in a meeting
- Keep up to date with digital marketing trends
- Manage a content team & outreach team from a training perspective
- Implement link building & content marketing tactics
The ideal Head of SEO
This role is hands-on, and you will be expected to be visible and in the office. The successful candidate will demonstrate the following skills and attributes:
- Confident communicator (written and verbal) with the ability to explain complex problems and solutions in layman’s terms
- A genuine interest in people and their wellbeing
- Experience of business development including attending pitches and spotting opportunities
- Experience of working in an SEO agency in a SEO lead role
- Strong at technical SEO and overall SEO strategy
- Strong understanding of on-site SEO, SEO content and link building
- Managing various large projects and clients (£5k+ p/m on SEO)
- Leading or participating in commercial conversations with clients
- Strong experience with SEM Rush & Screaming Frog
- Strong experience using WordPress or Shopify
- Strong experience using Google Analytics (UA or GA4)
- A positive “can do” attitude – able to motivate yourself and others around you
- An eagerness to learn and improve within the role and to encourage others to do the same
- An understanding of CRO is a bonus but not essential
- Understanding of other digital channels is a bonus but not essential
- International SEO experience is a bonus but not essential
ABOUT YOU:
- Proactive approach to actively develop activity on accounts
- You are inquisitive and have the desire to learn more
- You want to show accountability and take ownership in a role
- Enthusiastic and willing to go above and beyond
- A team player
- Passion for SEO
Benefits and additional information
- Choose your working hours (8:30am-5pm or 9am to 5:30pm)
- Summer working hours
- 3 days in the office and 2 days WFH (flexibility offered throughout)
- Yearly summer & Christmas party
- Excellent ongoing training
- Rapid career progression
- A very friendly and extremely supportive team and work environment
- Office closed over Christmas (in addition to holiday)
- 5 minute walk from Romford station
- Free access to headspace
- Business therapy support
- 1 extra holiday day per year of service (capped at 5)
- A free day off for your birthday!
If you have any further questions regarding the role, please email
About Us
Here at Ink Digital we are a rapidly growing digital agency, specialising in SEO. We have a roster of exciting clients across various industries including fashion, travel, hospitality and finance.
We are always on the lookout for exceptional digital marketing talent, so whether you are looking to make your first move into the industry or are looking to take a step up and progress your career whilst also being an important part of building the agency as we grow, we’d love to hear from you.
Commitment to Diversity
Ink Digital is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status or pregnancy or maternity. Join us and help us build a diverse, inclusive and equitable workplace where every individual can thrive and contribute to our collective success. Together we can create a brighter future for Ink Digital and the communities we serve.
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Head of SEO employer: Ink Digital Ltd
Contact Detail:
Ink Digital Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of SEO
✨Tip Number 1
Make sure to showcase your leadership skills and experience in managing SEO teams. Highlight any previous roles where you successfully developed a team or improved processes, as this is crucial for the Head of SEO position.
✨Tip Number 2
Familiarize yourself with the specific SEO tools mentioned in the job description, such as SEM Rush and Screaming Frog. Being able to discuss your hands-on experience with these tools during interviews will set you apart from other candidates.
✨Tip Number 3
Prepare to discuss your approach to business development and how you've successfully identified new opportunities in past roles. This will demonstrate your ability to contribute to Ink Digital's growth and client acquisition efforts.
✨Tip Number 4
Show your enthusiasm for SEO and digital marketing trends. Be ready to share insights on recent developments in the industry and how they could impact Ink Digital's strategies, showcasing your proactive approach to learning and improvement.
We think you need these skills to ace Head of SEO
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in SEO, particularly in leadership roles. Emphasize your skills in managing teams, developing SEO strategies, and working with tools like SEM Rush and Google Analytics.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and your proactive approach to team development. Mention specific examples of how you've successfully managed projects or improved processes in previous roles.
Showcase Your Communication Skills: Since the role requires confident communication, ensure your application reflects your ability to explain complex SEO concepts clearly. Use straightforward language and provide examples of how you've communicated effectively with clients or team members.
Highlight Your Business Development Experience: Discuss your experience in business development, including any successful pitches or partnerships you've established. This will demonstrate your capability to contribute to Ink Digital's growth and client relationships.
How to prepare for a job interview at Ink Digital Ltd
✨Show Your Leadership Skills
As the Head of SEO, you'll be managing a team. Be prepared to discuss your experience in leading and developing teams, and share specific examples of how you've motivated others and improved team performance.
✨Demonstrate Technical Expertise
Make sure to highlight your strong technical SEO skills. Be ready to discuss tools like SEM Rush, Google Analytics, and Screaming Frog, and provide examples of how you've used them to solve complex SEO challenges.
✨Communicate Clearly
Since the role requires explaining complex problems in layman’s terms, practice articulating your thoughts clearly. Prepare to discuss how you would communicate SEO strategies and results to clients and team members.
✨Show Enthusiasm for SEO
Your passion for SEO should shine through during the interview. Share what excites you about the field, any recent trends you've followed, and how you plan to keep learning and improving in this ever-evolving industry.
