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For Companies At a Glance
- Tasks: Lead exciting marketing campaigns and plan engaging events to drive results.
- Company: Join ICIS, a leader in optimising global resources and market transparency.
- Benefits: Enjoy a hybrid work model, flexible hours, and opportunities for professional growth.
- Why this job: Be part of a dynamic team that values creativity and innovation in a fast-paced environment.
- Qualifications: Strong project management skills and experience in marketing data analysis are essential.
- Other info: Experience with Salesforce and event management is a plus!
The predicted salary is between 36000 - 60000 £ per year.
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About our Business
At ICIS, our mission is to optimize the world's resources. We help companies make strategic, sustainable decisions by bringing transparency to markets across the world. Our customers benefit from instant access to price assessments, reports and forecasts, a dedicated news channel and supply and demand data.
About the Team
Our teams are fuelled by curiosity, relentlessly pursuing better customer outcomes. We're on a mission to deliver an unparalleled customer experience, excelling in communication. In a fast-paced environment, we thrive, embracing change with flexibility and composure under pressure.
About the Role
As a Marketing Manager, you will be responsible for planning and executing your own events. If you are an experienced professional with a track record of understanding your audience and delivering results, we invite you to join our dynamic and fast-paced team.
Responsibilities
- Develop a clear marketing strategy for our events that focuses on revenue targets and aligns with our broader corporate vision.
- Manage marketing campaigns from design and execution to reporting and analysis.
- Oversee data strategy to generate a constant flow of new and relevant contacts.
- Brief and allocate resources for the telesales team to drive bookings.
- Collaborate with internal and external designers on the design and production of marketing materials.
- Leverage value from the editorial and product management teams to drive content marketing initiatives.
- Utilize social networking channels innovatively to generate traffic and increase event awareness.
- Manage affiliate partnerships to drive marketing and commercial success.
Requirements
- Strong project management skills with the ability to work on multiple campaigns while managing stakeholders.
- Experience in creating messaging, writing high-quality copy, and proofing content.
- Proficient in analysing marketing data to draw insights for data-led, responsive decision-making.
- A natural leader who is also comfortable working at a fast pace and executing tasks.
- Adaptable and confident, open to trying new ideas and techniques.
- Experience with Salesforce and Eloqua or similar systems.
- Event experience in a conference, exhibition, or training environment is advantageous.
Digital Campaign Marketing Manager, ICIS (Hybrid) employer: ENGINEERINGUK
Contact Detail:
ENGINEERINGUK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Campaign Marketing Manager, ICIS (Hybrid)
✨Tip Number 1
Familiarise yourself with ICIS's mission and values. Understanding how they optimise resources and support sustainable decisions will help you align your marketing strategies with their corporate vision during interviews.
✨Tip Number 2
Showcase your project management skills by preparing examples of past campaigns you've managed. Be ready to discuss how you handled multiple projects simultaneously and the results you achieved.
✨Tip Number 3
Highlight your experience with data analysis. Be prepared to discuss specific instances where your insights from marketing data led to successful campaign adjustments or improved outcomes.
✨Tip Number 4
Demonstrate your adaptability and creativity in using social media for event promotion. Share innovative ideas you've implemented in previous roles that increased engagement and awareness for events.
We think you need these skills to ace Digital Campaign Marketing Manager, ICIS (Hybrid)
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the responsibilities and requirements of the Digital Campaign Marketing Manager position. Tailor your application to highlight relevant experiences that align with these expectations.
Craft a Compelling CV: Ensure your CV showcases your project management skills, experience in marketing campaigns, and any relevant event management background. Use clear headings and bullet points for easy readability.
Write a Tailored Cover Letter: In your cover letter, express your passion for marketing and how your skills can contribute to ICIS's mission. Mention specific examples of past successes in similar roles to demonstrate your capability.
Highlight Data Analysis Skills: Since the role requires proficiency in analysing marketing data, include examples of how you've used data to inform decisions in previous positions. This will show your ability to make data-led decisions.
How to prepare for a job interview at ENGINEERINGUK
✨Showcase Your Project Management Skills
As a Digital Campaign Marketing Manager, you'll need to demonstrate your strong project management abilities. Be prepared to discuss specific examples of how you've successfully managed multiple campaigns and stakeholders in the past.
✨Highlight Your Data Analysis Experience
Since the role requires proficiency in analysing marketing data, come equipped with examples of how you've used data to inform your marketing strategies. Discuss any tools or systems you've used, like Salesforce or Eloqua, to draw insights.
✨Demonstrate Your Creative Side
This position involves collaborating with designers and creating engaging marketing materials. Share your experiences in content creation and how you've leveraged innovative ideas to enhance event awareness through social networking channels.
✨Prepare for Scenario-Based Questions
Expect questions that assess your adaptability and leadership skills. Think of scenarios where you had to embrace change or lead a team under pressure, and be ready to explain how you handled those situations effectively.
