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For Companies At a Glance
- Tasks: Plan and execute marketing strategies for events, driving engagement and revenue.
- Company: ICIS optimises global resources, providing data and insights for strategic decision-making.
- Benefits: Enjoy a hybrid work model with opportunities for creativity and growth.
- Why this job: Join a dynamic team focused on innovation and making a positive impact in the industry.
- Qualifications: Strong project management skills and experience in marketing campaigns are essential.
- Other info: Experience with Salesforce and Eloqua is a plus; event experience is advantageous.
The predicted salary is between 28800 - 42000 £ per year.
About our Business
At ICIS, our mission is to optimize the world's resources. We help companies make strategic, sustainable decisions by bringing transparency to markets across the world. We create a comprehensive view of commodities markets, providing companies with the data and intelligence to successfully navigate across global value chains every day. Our customers benefit from instant access to price assessments, reports and forecasts, a dedicated news channel and supply and demand data.
About the Team
Our teams are fuelled by curiosity, relentlessly pursuing better customer outcomes. We're on a mission to deliver an unparalleled customer experience, excelling in communication. In a fast-paced environment, we thrive, embracing change with flexibility and composure under pressure. Our high-energy, self-motivated individuals are driven by a genuine desire to make a positive mark on our business. But that's not all—we're creative problem solvers with an entrepreneurial spirit.
About the Role
This portfolio of events provides our customers with the opportunity to meet and learn from those at the forefront of industry, combining a unique mix of stakeholders from across value chains. As a Marketing Manager, you will be responsible for planning and executing your own events. If you are an experienced professional with a track record of understanding your audience and delivering results, we invite you to join our dynamic and fast-paced team.
Responsibilities
- Develop a clear marketing strategy for our events that focuses on revenue targets and aligns with our broader corporate vision.
- Manage marketing campaigns from design and execution to reporting and analysis.
- Oversee data strategy to generate a constant flow of new and relevant contacts.
- Brief and allocate resources for the telesales team to drive bookings.
- Collaborate with internal and external designers on the design and production of marketing materials.
- Leverage value from the editorial and product management teams to drive content marketing initiatives.
- Utilize social networking channels innovatively to generate traffic and increase event awareness.
- Manage affiliate partnerships to drive marketing and commercial success.
Requirements
- Strong project management skills with the ability to work on multiple campaigns while managing stakeholders.
- Experience in creating messaging, writing high-quality copy, and proofing content.
- Proficient in analysing marketing data to draw insights for data-led, responsive decision-making.
- A natural leader who is also comfortable working at a fast pace and executing tasks.
- Adaptable and confident, open to trying new ideas and techniques.
- Experience with Salesforce and Eloqua or similar systems.
- Event experience in a conference, exhibition, or training environment is advantageous.
Digital Campaign Marketing Manager, ICIS (Hybrid) employer: LexisNexis Risk Solutions
Contact Detail:
LexisNexis Risk Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Campaign Marketing Manager, ICIS (Hybrid)
✨Tip Number 1
Familiarise yourself with ICIS and its mission to optimise resources. Understanding their core values and how they operate will help you align your marketing strategies with their goals, making you a more attractive candidate.
✨Tip Number 2
Showcase your project management skills by preparing examples of past campaigns you've successfully managed. Be ready to discuss how you handled multiple projects simultaneously and the results you achieved.
✨Tip Number 3
Highlight your experience with data analysis in marketing. Be prepared to discuss specific tools or methods you've used to draw insights from marketing data and how those insights influenced your decision-making.
✨Tip Number 4
Demonstrate your adaptability and creativity by sharing examples of innovative marketing techniques you've employed in the past. This will show that you're not only a leader but also someone who can think outside the box in a fast-paced environment.
We think you need these skills to ace Digital Campaign Marketing Manager, ICIS (Hybrid)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and event management. Use keywords from the job description to demonstrate that you meet the specific requirements of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of ICIS's mission and how your skills align with their goals. Mention specific examples of past campaigns you've managed and the results achieved.
Showcase Your Project Management Skills: In your application, emphasise your project management abilities. Provide examples of how you've successfully managed multiple campaigns and collaborated with various stakeholders to achieve objectives.
Highlight Data Analysis Experience: Since the role requires proficiency in analysing marketing data, include examples of how you've used data to inform decision-making in previous roles. This will demonstrate your ability to drive results through data-led strategies.
How to prepare for a job interview at LexisNexis Risk Solutions
✨Showcase Your Project Management Skills
As a Digital Campaign Marketing Manager, you'll need strong project management skills. Be prepared to discuss specific examples of how you've successfully managed multiple campaigns and stakeholders in the past.
✨Demonstrate Your Data Analysis Proficiency
Highlight your experience in analysing marketing data. Prepare to explain how you've used insights from data to make informed decisions and improve campaign performance.
✨Emphasise Your Creative Problem-Solving Abilities
ICIS values creative problem solvers. Think of instances where you've had to innovate or adapt your strategies to overcome challenges, and be ready to share these stories.
✨Familiarise Yourself with Their Mission
Understand ICIS's mission to optimise the world's resources. Be ready to discuss how your marketing strategies can align with their goals and contribute to delivering an unparalleled customer experience.
