Head of Marketing - BNP Paribas

Head of Marketing - BNP Paribas

Swindon Full-Time 51000 - 85000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead Arval UK's marketing strategy and operations, driving demand generation and team success.
  • Company: Join Arval, a global leader in vehicle leasing, part of BNP Paribas, focused on service and sustainability.
  • Benefits: Enjoy a competitive salary, bonus, 25 days holiday, private medical cover, and flexible benefits.
  • Why this job: Be part of a supportive culture that values wellbeing, collaboration, and impactful marketing.
  • Qualifications: Proven marketing leadership experience, data-driven mindset, and strong stakeholder management skills required.
  • Other info: We promote inclusivity and have a transparent interview process.

The predicted salary is between 51000 - 85000 £ per year.

Head of Marketing Swindon – Hybrid We’re Arval, part of BNP Paribas – we’re proud to be a global leader in vehicle leasing and the fourth largest leasing company in the UK. Our passion for Service, Sustainability, and Solutions is brought to life by each and every one of our people – who we call Journey Makers . Culturally, we’re a friendly bunch – more human than corporate – and we serve a diverse customer base. From families choosing their first electric vehicle, to global brands seeking to switch their fleets to electric vehicles – whatever our customers’ mobility needs, we have a solution to offer. Why join Arval? In addition to the benefits and opportunities that come with being part of a progressive global banking group, we have a supportive and collaborative culture where wellbeing and work-life balance are taken seriously. Which is why we recently won the Wellbeing category of the 2024 Business Car Awards . About the role As Head of Marketing, you’ll be accountable for the strategy and operational outputs of Arval UK’s marketing function. You’ll create the vision for the demand generation and operational marketing teams, working closely with your management team to develop a clear and cohesive roadmap to deliver tangible results. In addition to steering day-to-day marketing operations, you’ll play an active role in the wider Arval UK leadership community, influencing decisions and driving stakeholder engagement both in the UK and the wider Arval group. The key to success in this role is striking a balance between setting the strategic direction and knowing when to get more hands-on to ensure successful delivery of key results. Some of your key responsibilities will include: Developing and overseeing the execution of a comprehensive marketing strategy that supports business growth and aligns with global objectives Leading and mentoring a talented marketing team, ensuring the team structure and ways of working are conducive to collaboration, career development and operational excellence Leveraging data to inform and influence key decisions, optimise activities, and communicate results Identifying opportunities to enhance and leverage the marketing tech stack What we’re looking for You’re a skilled marketer and outcomes-oriented leader who thrives on autonomy and has a strong bias for action. You know how to prioritise effectively, set a clear vision, and inspire others to achieve great things. You’ll also be able to demonstrate: Proven experience in marketing leadership, ideally within a large corporate or global matrixed environment A data-driven mindset, with the ability to translate insights into impactful campaigns and strategies Effective stakeholder management skills, and the capability to influence senior leaders An understanding of, or interest in ESGs/sustainability and the ability to integrate them authentically into marketing activities Curiosity, resilience, and a track record of delivering tangible results The package We offer a basic starting salary of up to £85,000 , plus a bonus of up to £15,000 . We also offer 25 days holiday as standard , plus bank holidays, an extra day off for your birthday , and the option to purchase an additional 5 days . We also provide a comprehensive benefits package, including: Company car or cash alternative of £6,500 per annum Private medical cover, including a digital GP service Company pension with up to 10% employer contribution Discounts on our products and services and discounts in many high street brands 2 paid volunteering days every year Free on-site gym Subsidised restaurant serving chef-prepared breakfast and lunch, plus discounted Costa Coffee Plus, a range of flexible benefits to suit your lifestyle Ready to make a difference? Sound interesting? Click to apply and a member of our Talent Acquisition team will review your CV. We’re passionate about being consciously inclusive employer, with a strong Speak Up culture. We’re also proud to be a Ban the Box employer as part of our commitment to a fair and inclusive society for all. Interview process Telephone interview our Talent Acquisition team A two-stage interview process If you’re not shortlisted, we’ll still let you know the outcome of your application. What are you waiting for? Apply today and we’ll be in touch.

Head of Marketing - BNP Paribas employer: Arval BNP Paribas Group

At Arval, part of BNP Paribas, we pride ourselves on being more than just a workplace; we are a community of Journey Makers dedicated to service, sustainability, and innovative solutions. Our hybrid work culture in Swindon fosters collaboration and well-being, recognized by our recent Wellbeing award, while offering competitive benefits such as a generous salary, comprehensive health coverage, and opportunities for personal and professional growth. Join us to lead a talented marketing team in a supportive environment where your contributions will drive meaningful change in the mobility sector.
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Contact Detail:

Arval BNP Paribas Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Marketing - BNP Paribas

✨Tip Number 1

Familiarize yourself with Arval's mission and values, especially their focus on sustainability and customer service. This will help you align your vision and strategies with theirs during the interview.

✨Tip Number 2

Prepare to discuss your previous marketing leadership experiences in detail, particularly how you've driven results in a corporate or global environment. Use specific examples that showcase your data-driven mindset and stakeholder management skills.

✨Tip Number 3

Research current trends in vehicle leasing and electric mobility. Being knowledgeable about the industry will allow you to speak confidently about how you can contribute to Arval's growth and marketing strategy.

✨Tip Number 4

Demonstrate your curiosity and resilience by preparing thoughtful questions for your interviewers. This shows your genuine interest in the role and the company, and it can help you stand out as a candidate.

We think you need these skills to ace Head of Marketing - BNP Paribas

Marketing Strategy Development
Team Leadership and Mentoring
Data-Driven Decision Making
Stakeholder Management
Campaign Optimization
ESG and Sustainability Integration
Project Management
Analytical Skills
Communication Skills
Influencing Senior Leaders
Curiosity and Resilience
Operational Excellence
Collaboration Skills
Vision Setting

Some tips for your application 🫡

Understand the Company Culture: Before applying, take some time to understand Arval's culture and values. Highlight your alignment with their focus on service, sustainability, and collaboration in your application.

Tailor Your CV: Make sure your CV reflects your marketing leadership experience, especially in large corporate environments. Emphasize your data-driven mindset and any relevant achievements that demonstrate your ability to deliver results.

Craft a Compelling Cover Letter: In your cover letter, articulate your vision for the marketing strategy at Arval. Discuss how you would leverage data and stakeholder management skills to drive impactful campaigns and align with global objectives.

Showcase Relevant Experience: When detailing your work experience, focus on specific examples where you've successfully led marketing teams or initiatives. Mention any experience related to ESGs/sustainability, as this is a key interest for the company.

How to prepare for a job interview at Arval BNP Paribas Group

✨Show Your Strategic Vision

As the Head of Marketing, it's crucial to demonstrate your ability to create and execute a comprehensive marketing strategy. Be prepared to discuss your past experiences where you successfully developed marketing strategies that aligned with business growth.

✨Highlight Data-Driven Decision Making

Since leveraging data is key in this role, come equipped with examples of how you've used data to inform marketing decisions. Discuss specific campaigns where data insights led to impactful results.

✨Demonstrate Leadership Skills

You'll be leading a talented marketing team, so share your experiences in mentoring and developing team members. Highlight how you've fostered collaboration and operational excellence in previous roles.

✨Engage with Stakeholders

Effective stakeholder management is essential. Prepare to discuss how you've influenced senior leaders and engaged with various stakeholders in your previous positions. Show that you can balance strategic direction with hands-on execution.

Head of Marketing - BNP Paribas
Arval BNP Paribas Group
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  • Head of Marketing - BNP Paribas

    Swindon
    Full-Time
    51000 - 85000 £ / year (est.)

    Application deadline: 2026-12-15

  • A

    Arval BNP Paribas Group

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