At a Glance
- Tasks: Develop and execute marketing strategies that engage customers and align with brand goals.
- Company: Join a dynamic team focused on creativity and innovation in the marketing industry.
- Benefits: Enjoy competitive salary, flexible work options, and great employee perks.
- Why this job: Be part of a collaborative culture that values data-driven decisions and creative thinking.
- Qualifications: Bachelor’s degree in Marketing or related field; 3-5 years of relevant experience required.
- Other info: Stay ahead of industry trends while managing exciting marketing campaigns.
The predicted salary is between 28800 - 48000 £ per year.
We are looking for a skilled and strategic Marketing Planner to join our team. As a Marketing Planner, you will play a key role in developing, executing, and optimizing marketing strategies that align with our brand’s goals and drive customer engagement. If you have a passion for strategy, data-driven decisions, and creative marketing, we’d love to have you on board.
Key Responsibilities:
- Develop comprehensive marketing plans that align with company goals, target audiences, and industry trends.
- Conduct market research to understand customer needs, competitor activities, and market opportunities.
- Collaborate with cross-functional teams (creative, digital, sales, and product) to ensure alignment on marketing initiatives and campaign objectives.
- Develop content strategies and messaging that resonate with the target audience and drive brand awareness.
- Analyze the effectiveness of marketing campaigns, track key performance indicators (KPIs), and make data-driven recommendations for optimization.
- Plan and manage marketing budgets, ensuring that resources are allocated efficiently to maximize ROI.
- Identify and recommend new marketing channels and opportunities to enhance customer acquisition and retention.
- Stay updated with industry trends and innovations to incorporate best practices into marketing strategies.
- Support the development and execution of seasonal and product-specific marketing campaigns.
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- At least 3-5 years of experience in marketing planning, strategy development, or a related role.
- Strong analytical skills with experience in market research, data analysis, and campaign performance tracking.
- Ability to develop and execute effective marketing strategies across digital and traditional channels.
- Excellent communication and presentation skills, with the ability to collaborate effectively with internal teams and external partners.
- Familiarity with marketing tools and platforms (e.g., Google Analytics, SEMrush, HubSpot, social media analytics).
- Creative and innovative thinking with a focus on achieving business goals.
- Strong project management skills and the ability to handle multiple projects simultaneously.
Benefits:
- Competitive salary and performance-based incentives.
- Opportunities for career development and professional growth.
- Health insurance, paid time off, and other employee benefits.
- A dynamic and collaborative work environment that fosters creativity and innovation.
- Flexible working arrangements to support work-life balance.
Marketing Planner employer: M&C SAATCHI Agency
Contact Detail:
M&C SAATCHI Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Planner
✨Tip Number 1
Network with professionals in the marketing field, especially those who have experience in planning and strategy. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Familiarise yourself with the marketing tools mentioned in the job description, such as Google Analytics and HubSpot. Consider taking online courses or certifications to enhance your skills and demonstrate your commitment to staying updated.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've worked on. Be ready to explain your role, the strategies you implemented, and the results achieved, as this will showcase your analytical and strategic thinking.
✨Tip Number 4
Stay informed about StudySmarter's brand and its marketing initiatives. Understanding our goals and values will help you tailor your approach and demonstrate how you can contribute to our success during interviews.
We think you need these skills to ace Marketing Planner
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing planning and strategy development. Use keywords from the job description to demonstrate that you meet the qualifications.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your strategic mindset. Mention specific examples of past campaigns you've worked on and how they align with the responsibilities of the Marketing Planner role.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data to drive marketing decisions. Mention any tools or platforms you're familiar with, such as Google Analytics or SEMrush.
Highlight Collaboration Experience: Since the role involves working with cross-functional teams, include examples of successful collaborations in your application. This could be projects where you worked closely with creative, sales, or product teams to achieve marketing goals.
How to prepare for a job interview at M&C SAATCHI Agency
✨Showcase Your Strategic Thinking
As a Marketing Planner, your ability to think strategically is crucial. Prepare examples of past marketing strategies you've developed and how they aligned with business goals. Be ready to discuss the thought process behind your decisions.
✨Demonstrate Analytical Skills
Highlight your experience with data analysis and market research. Bring specific examples of how you've used data to inform marketing decisions or optimise campaigns. Familiarity with tools like Google Analytics will be a plus.
✨Collaborate Effectively
Since the role involves working with cross-functional teams, be prepared to discuss your collaboration experiences. Share instances where you successfully worked with creative, digital, or sales teams to achieve marketing objectives.
✨Stay Updated on Industry Trends
Show your passion for marketing by discussing recent trends or innovations in the industry. This demonstrates your commitment to continuous learning and your ability to incorporate best practices into your strategies.