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- Tasks: Manage and optimise Google Ads campaigns while collaborating with a creative team.
- Company: Join a dynamic creative agency that excels in digital marketing and innovative solutions.
- Benefits: Enjoy a collaborative work environment with opportunities for professional growth and learning.
- Why this job: Perfect for those passionate about digital marketing and eager to make an impact in a creative setting.
- Qualifications: 1 year of PPC experience, strong Google Ads knowledge, and analytical skills required.
- Other info: Experience with GA4, Microsoft Ads, and Google Tag Manager is a plus.
The predicted salary is between 30000 - 42000 £ per year.
We’re looking for someone who speaks Google as their second language. You’ll be responsible for managing and optimising Google Ads campaigns for our clients. Working closely with our digital team – as part of a wider creative agency that includes SEO, account management, creative, PR and social teams – to ensure our campaigns meet performance goals and deliver strong ROI.
Your role:
- Set up, manage and optimise Google Ads campaigns
- Monitor and analyse campaign performance to drive continuous improvements
- Assist in reporting and providing insights on campaign effectiveness
- Collaborate with the design team to develop creative assets for ads
- Support with Google Tag Manager and Looker Studio for enhanced tracking and reporting
- Stay updated with the latest PPC trends and Google Ads features
Your skills:
- At least 1 year working in PPC, preferably in an agency environment
- Strong understanding of Google Ads, including search, display and shopping campaigns
- Experience with GA4 for tracking and analytics
- Strong analytic skills with attention-to-detail
- Experience with Microsoft Ads, Google Tag Manager and Looker Studio a bonus
PPC Executive employer: Cogent
Contact Detail:
Cogent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Executive
✨Tip Number 1
Familiarise yourself with the latest Google Ads features and updates. This will not only help you in interviews but also show that you're proactive and passionate about PPC, which is crucial for a role like this.
✨Tip Number 2
Network with professionals in the PPC field, especially those who work in agencies. Attend industry events or join online forums to connect with others and gain insights that could give you an edge in your application.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share what strategies you implemented, the results achieved, and how you optimised performance, as this will demonstrate your hands-on experience.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you use data to drive decisions. Highlight any experience you have with GA4, Google Tag Manager, or Looker Studio, as these tools are essential for the role.
We think you need these skills to ace PPC Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Google Ads and PPC campaigns. Include specific metrics or achievements that demonstrate your ability to optimise campaigns and deliver strong ROI.
Craft a Compelling Cover Letter: In your cover letter, express your passion for PPC and digital marketing. Mention your familiarity with Google Ads and any relevant tools like GA4, Google Tag Manager, and Looker Studio. Show how your skills align with the company's needs.
Showcase Relevant Experience: When detailing your work experience, focus on roles where you managed Google Ads campaigns. Provide examples of how you monitored performance and made data-driven decisions to improve results.
Highlight Continuous Learning: Mention any recent courses, certifications, or workshops you've completed related to PPC or Google Ads. This shows your commitment to staying updated with the latest trends and features in the industry.
How to prepare for a job interview at Cogent
✨Show Your Google Ads Expertise
Make sure to highlight your experience with Google Ads during the interview. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. This will demonstrate your ability to speak 'Google' fluently.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, be ready to showcase how you've used data to drive campaign improvements in the past. Bring examples of reports or insights you've generated that led to successful outcomes.
✨Collaborate Effectively
As you'll be working closely with various teams, emphasise your collaborative skills. Share experiences where you successfully worked with designers or other departments to create effective ad campaigns.
✨Stay Updated on PPC Trends
Show your passion for PPC by discussing recent trends or updates in Google Ads. This could include new features or changes in algorithms. It demonstrates your commitment to staying informed and adapting strategies accordingly.
