At a Glance
- Tasks: Drive marketing initiatives across Europe, from strategy to execution and performance reporting.
- Company: Join Kingspan Technical Insulation, a leader in high-performance insulation products.
- Benefits: Enjoy remote work, 25 days annual leave, competitive salary, and professional development support.
- Why this job: Be part of an innovative team that values creativity and offers opportunities for growth.
- Qualifications: Degree in marketing or related field; experience in technical marketing preferred.
- Other info: Fluency in French/Dutch and design skills are a plus but not essential.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking an experienced, innovative and highly motivated Technical Marketing Executive to join our team. The individual will be responsible for creating, executing, and managing marketing initiatives across the UK, Ireland and Europe. This role requires the successful candidate to be a technical-minded self-starter who can work autonomously and manage marketing initiatives from conception to completion. The position can be fully remote working from home, but there is a requirement to travel.
Responsibilities of our Technical Marketing Executive:
- Strategy Execution: Implement the company's strategic marketing plans, working closely with sales, technical & compliance to drive the business forward.
- Collateral Creation: Update, design, and create brochures, datasheets, and other technical marketing materials in line with our marketing integrity manual to effectively communicate product features and benefits to customers and stakeholders.
- Content Creation: Coordinate and facilitate educational presentations on technical topics, such as insulation materials/standards or sustainability, contribute to and manage social media channels, and develop strategies to increase engagement and awareness.
- Website Management: Update and maintain the company websites to ensure all content is current, accurate, and effectively optimised for search engines.
- Market Research, Competitive Analysis & Customer Experience: Conduct research on market trends, competitor products, and customer needs to inform marketing strategies and initiatives.
- Marketing Campaign Management: Manage marketing initiatives and campaigns, including liaising with external marketing agencies.
- Performance Reporting: Track, analyse, and report on marketing performance metrics to identify areas of improvement and ensure marketing objectives are being met.
What we are looking for in our Technical Marketing Executive:
- You will have a degree in marketing, business, or a related field or a technical degree with marketing training.
- Full driving licence.
- Ability to travel within the UK / Europe.
- Experience of working in marketing of building products or a related technical field.
- A working knowledge of the key concepts of digital marketing and the main channels, techniques, measurement and analytics tools.
- Proficiency in English.
- Familiarity with marketing software and platforms, such as CRM tools, CMS tools, data analytics, SEO/SEM, and social media platforms.
- Ability to understand technical concepts and translate to easy to understand marketing content.
- Strong experience of working with various IT programs e.g. MS PowerPoint, Word, Excel, Outlook, etc.
- Excellent copywriting, oral and written communication skills.
- Ability to work collaboratively in a team and also independently.
- Excellent judgment and creative problem solving skills.
- Ability to manage multiple projects and deadlines simultaneously.
- Self-motivated with an ability to thrive under pressure.
- Market focused, with the ability to influence and engage with peers and build effective relationships.
- Committed to continuous self-development and learning within the marketing field.
Whilst not essential, the following would be of benefit:
- Previous experience in the insulation or construction industry would be a plus.
- Fluency in French/Dutch an advantage but not essential.
- Possessing design skills (such as Canva) and video editing skills is highly desirable.
Why join Kingspan Technical Insulation:
Kingspan Technical Insulation is a market leading manufacturer of high performance rigid insulation products for HVAC applications. Manufacturing excellence, first class customer service and unrivalled expertise in meeting the needs of the market are just some of the many strengths that Kingspan Technical Insulation offers.
What do we offer?
- 25 days Annual Leave (Plus Bank Holidays)
- Competitive Salary
- Profit Related Bonus
- Contributory pension scheme
- 4 x salary Life Assurance
- Enhanced Maternity, Paternity & Adoption Leave
- Buy & Sell Annual Leave
- Service Recognition Rewards
- Supported Professional Development
- Discounted gym membership
Do you have the skills we are looking for? If so, click ‘apply' now to be considered as our Technical Marketing Executive.
Technical Marketing Executive in Basildon employer: Kingspan
Contact Detail:
Kingspan Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Technical Marketing Executive in Basildon
✨Tip Number 1
Familiarise yourself with the latest trends in technical marketing, especially within the building products sector. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the role and the industry.
✨Tip Number 2
Network with professionals in the insulation and construction industries. Attend relevant webinars or local events to connect with potential colleagues or mentors who can provide insights into the company and its culture.
✨Tip Number 3
Showcase your technical skills by preparing a portfolio of previous marketing materials you've created, especially those that highlight your ability to simplify complex concepts. This will give you an edge in demonstrating your fit for the role.
✨Tip Number 4
Research Kingspan Technical Insulation thoroughly. Understand their products, values, and recent news. Tailoring your discussions around their specific needs and how you can contribute will make a strong impression during the interview process.
We think you need these skills to ace Technical Marketing Executive in Basildon
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in technical marketing, especially in building products or related fields. Emphasise your skills in digital marketing, content creation, and project management to align with the job requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the technical aspects of the role. Mention specific examples of past projects where you successfully executed marketing strategies or created impactful marketing materials.
Showcase Technical Skills: In your application, clearly outline your proficiency with marketing software and platforms, such as CRM tools and SEO/SEM techniques. Highlight any experience you have with design tools like Canva or video editing, as these are desirable skills for the position.
Demonstrate Market Knowledge: Include insights or examples of market research you've conducted in previous roles. This could involve discussing trends in insulation materials or customer needs that you've identified, showcasing your ability to inform marketing strategies effectively.
How to prepare for a job interview at Kingspan
✨Showcase Your Technical Knowledge
As a Technical Marketing Executive, it's crucial to demonstrate your understanding of technical concepts. Be prepared to discuss how you can translate complex information into engaging marketing content, especially related to insulation materials and sustainability.
✨Highlight Your Marketing Experience
Make sure to emphasise your previous experience in marketing, particularly within the building products or technical fields. Share specific examples of successful campaigns you've managed and how they contributed to business growth.
✨Prepare for Collaborative Scenarios
Since this role involves working closely with sales, technical, and compliance teams, be ready to discuss how you approach collaboration. Think of examples where you've successfully worked in a team to achieve a common goal.
✨Demonstrate Your Adaptability
Given the remote nature of the position and the need for travel, it's important to show that you can adapt to different working environments. Share experiences where you've thrived under pressure or managed multiple projects simultaneously.