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- Tasks: Lead creative marketing campaigns for the UK fire services community.
- Company: Join The Fire Fighters Charity, supporting mental and physical wellbeing for fire service members.
- Benefits: Enjoy a competitive salary, 25 days leave, and an 8% pension contribution.
- Why this job: Make a real impact while growing your marketing career in a supportive environment.
- Qualifications: Experience in marketing campaigns and strong communication skills are essential.
- Other info: This role is based in Basingstoke and requires a Basic Disclosure check.
The predicted salary is between 30700 - 38600 £ per year.
The Fire Fighters Charity offers specialist, lifelong support for members of the UK fire services community, empowering individuals to achieve mental, physical and social wellbeing throughout their lives. We provide confidential, personalised support to the whole of the fire services community, whether that’s at our centres, over the phone, online or out in communities.
We are looking for a Senior Marketing Executive to join our Marketing and Engagement team.
The Benefits
- Salary: £38,618 per annum
- Pension: 8% pension contributions (All pension contributions are paid by the Charity on your behalf. No employee contribution is required, though can be made through a salary sacrifice scheme)
- Paid Annual leave: 25 days plus bank holiday (prorated)
- Life assurance: 3 x basic salary
- Access to an Employee Assistance Programme and other support tools
The Role
Based at our Head Office in Basingstoke, Hampshire, and reporting to the Marketing Manager, you will deliver engaging, creative, data-driven marketing campaigns targeting our beneficiaries and supporters across the UK’s fire services community. You’ll achieve this by utilising all our available media channels including email, websites, direct mail, social media, on/offline advertising and events.
In this fast-paced and exciting role, you’ll be supporting teams across our Charity to promote our health and wellbeing services to the deserving people we support. You will also assist our fundraising teams to generate the income needed to fund the diverse range of services we provide to the fire family. This role is subject to a Basic Disclosure and Barring Services Check.
About You
We’re looking for an enthusiastic marketer with experience delivering marketing campaigns that demonstrate a return on investment. You will need to be confident communicator, calm under pressure and keen to evidence the success of your work through data analysis, you will be able to adapt your approach to suit different audiences and to translate marketing briefs and objectives into effective campaign activity. Naturally creative and pro-active, this role would ideally suit someone who is keen to take the next step in their marketing career, who thinks on their feet to overcome challenges to deliver projects on-budget and on-time.
Please see the job description for a full outline of the role and organisational outcomes it contributes towards.
How to apply
For more information about the Charity, please visit our website. To apply, please upload your CV and cover letter using the Apply Now button. If you have further questions, please contact Nick Jeneway, Marketing Manager, via email recruitment@firefighterscharity.org.uk.
We reserve the right to close this role early should we receive a sufficient number of applications. Due to the number of applications we receive, we are unable to contact applicants who are not shortlisted for interview. If you do not hear from us within two weeks of the closing date, please assume that your application was not successful this time.
Senior Marketing Executive - Basingstoke, Hampshire employer: Fire Fighters Charity
Contact Detail:
Fire Fighters Charity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive - Basingstoke, Hampshire
✨Tip Number 1
Familiarise yourself with The Fire Fighters Charity's mission and values. Understanding their focus on mental, physical, and social wellbeing will help you tailor your conversations and demonstrate genuine interest during interviews.
✨Tip Number 2
Showcase your data-driven marketing experience by preparing specific examples of past campaigns you've managed. Be ready to discuss how you measured success and the impact of your work on ROI, as this is crucial for the role.
✨Tip Number 3
Network with professionals in the charity sector or those who have worked with fire services. Engaging with these individuals can provide insights into the unique challenges and opportunities within the community, which you can leverage in your application.
✨Tip Number 4
Prepare to discuss your adaptability in marketing strategies. Given the diverse audience of the charity, being able to articulate how you've successfully tailored campaigns for different demographics will set you apart from other candidates.
We think you need these skills to ace Senior Marketing Executive - Basingstoke, Hampshire
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the key responsibilities and requirements for the Senior Marketing Executive position. Tailor your application to highlight how your skills and experiences align with these expectations.
Craft a Compelling Cover Letter: Write a cover letter that not only introduces yourself but also showcases your enthusiasm for the role and the charity's mission. Use specific examples from your past marketing campaigns to demonstrate your ability to deliver results.
Highlight Relevant Experience: In your CV, focus on your previous marketing roles and any campaigns you've successfully managed. Emphasise your data-driven approach and how you’ve adapted strategies to meet different audience needs.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in a marketing role.
How to prepare for a job interview at Fire Fighters Charity
✨Know the Charity's Mission
Before your interview, make sure you understand The Fire Fighters Charity's mission and values. Familiarise yourself with their services and how they support the fire services community. This will show your genuine interest in the role and help you align your answers with their goals.
✨Prepare Data-Driven Examples
As a Senior Marketing Executive, you'll need to demonstrate your ability to deliver marketing campaigns that show a return on investment. Prepare specific examples from your past experiences where you used data analysis to drive successful marketing strategies. Be ready to discuss the results and what you learned.
✨Showcase Your Creativity
This role requires a naturally creative approach to marketing. Think of innovative campaign ideas or strategies you've implemented in the past. Be prepared to share these during the interview, as it will highlight your proactive nature and ability to think outside the box.
✨Ask Insightful Questions
At the end of the interview, take the opportunity to ask thoughtful questions about the team, current marketing initiatives, or future goals of the charity. This not only shows your enthusiasm for the position but also helps you gauge if the role is the right fit for you.
