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For Companies At a Glance
- Tasks: Lead exciting campaigns and manage customer loyalty programmes in a dynamic marketing team.
- Company: Join a rapidly growing company focused on consumer products in the vibrant city of Brighton.
- Benefits: Enjoy remote work flexibility, staff discounts, excellent holiday, pension, and training opportunities.
- Why this job: Be part of a creative culture that values innovation and makes a real impact on customer engagement.
- Qualifications: 3+ years as a CRM or Loyalty Manager in retail or eCommerce with strong data management skills.
- Other info: Work 2 days in the office and 3 days from home for a balanced lifestyle.
The predicted salary is between 36000 - 60000 £ per year.
Our client is looking for a skilled Loyalty and CRM manager, with a background in either retail or ecommerce (ideally both) to join their rapidly growing marketing team. This is a busy and key role in the management and delivery of campaign management. Confidently working with other internal departments and being exceptionally organised are key for this consumer product focussed CRM and Loyalty Management job in Brighton.
Responsibilities for this Loyalty & CRM Manager job include:
- Deliver the campaign activity as outlined in the customer loyalty plan.
- Manage trigger and automation programmes.
- Work with the wider marketing and eCommerce teams and retailers, to deliver promotional campaign activity, including new product launches, events, discounts and promotions etc.
- Working with the wider marketing team on campaigns covering emails, social media, SMS, ecommerce, retail merchandise and digital content.
- Analyse and report on campaign activity, as aligned with the KPI’s and commercial ROI.
- Manage external agencies, brief, track and report on campaign activity managed by them.
For this Loyalty & CRM Manager role you should have:
- Worked as a CRM or Loyalty Manager for at least 3 years, for either a retailer or eCommerce company.
- Proven skills in working on a consumer product / retail loyalty programme.
- Successfully managed data for multimillion+ consumers, including trigger and automation.
- Proven skills in either Talon.one, Klaviyo or other CRM systems.
Benefits include:
- Staff discount
- Excellent holiday and pension
- Train, development and many more
Loyalty and CRM Manager employer: Talent Hub
Contact Detail:
Talent Hub Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Loyalty and CRM Manager
✨Tip Number 1
Familiarise yourself with the latest trends in loyalty programmes and CRM strategies, especially within retail and eCommerce. This knowledge will not only help you stand out during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the CRM and loyalty space. Attend industry events or join relevant online forums to connect with others who can provide insights or even refer you to opportunities at companies like us.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've successfully measured and reported on campaign performance in previous roles. Being able to discuss specific KPIs and ROI will make a strong impression.
✨Tip Number 4
If you have experience with tools like Talon.one or Klaviyo, be ready to discuss how you've used these platforms to enhance customer engagement. Highlighting your technical skills can set you apart from other candidates.
We think you need these skills to ace Loyalty and CRM Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in CRM and loyalty management, especially in retail or eCommerce. Use specific examples of campaigns you've managed and the results achieved to demonstrate your skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for consumer products and your understanding of loyalty programmes. Mention how your background aligns with the responsibilities outlined in the job description, such as managing campaign activities and working with cross-functional teams.
Showcase Relevant Skills: Emphasise your proficiency with CRM systems like Talon.one or Klaviyo. Provide examples of how you've successfully managed data for large consumer bases and implemented trigger and automation programmes.
Highlight Analytical Abilities: Since analysing and reporting on campaign activity is crucial for this role, include any relevant experience you have with data analysis and how it has contributed to achieving KPIs and ROI in previous positions.
How to prepare for a job interview at Talent Hub
✨Showcase Your Experience
Be prepared to discuss your previous roles as a CRM or Loyalty Manager. Highlight specific campaigns you've managed, especially those related to consumer products or retail loyalty programmes, and how they contributed to the company's success.
✨Demonstrate Analytical Skills
Since analysing campaign activity is crucial for this role, come equipped with examples of how you've used data to drive decisions. Discuss any tools you've used, like Talon.one or Klaviyo, and how they helped you achieve KPIs.
✨Collaboration is Key
This position requires working closely with various teams. Be ready to share examples of how you've successfully collaborated with marketing, eCommerce, or external agencies in past roles to deliver effective campaigns.
✨Organisational Skills Matter
Given the busy nature of this role, emphasise your organisational skills. Talk about how you manage multiple campaigns simultaneously and ensure that all activities align with the customer loyalty plan.
