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- Tasks: Create and maintain dashboards for a high-profile fashion brand's paid media data.
- Company: Join Publicis Groupe, a global leader in creativity and digital transformation with 80,000+ employees.
- Benefits: Enjoy flexible freelance work with opportunities to collaborate on exciting projects.
- Why this job: Be part of a dynamic team that turns data into impactful insights for major brands.
- Qualifications: Experience with Looker, Funnel.io, and data visualisation is essential.
- Other info: IR35 regulations may apply; send your CV to apply.
The predicted salary is between 36000 - 60000 £ per year.
Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.
Zenith is one of Publicis Groupe’s media agencies with a network of 250 offices across 74 countries and over 8,000 staff worldwide.
About the Role
Zenith Media are looking for a highly skilled Analytics Engineer, with Looker Dashboard development expertise, to join a client team working on the delivery of a paid media reporting dashboard for a high-profile fashion retail brand. In this role, you will be responsible for the collection, storage, transformation & dashboard visualisation of digital paid media data, working closely with our data engineers, analysts, and media planning teams to transform data into actionable insights.
The ideal candidate will have hands-on experience with Funnel.io & Looker, specifically in transforming data, parsing taxonomy values, building schemas & impactful dashboards.
Key Responsibilities:
- Design, develop, and maintain scalable data pipelines for digital paid media data.
- Utilise Funnel.io to transform data, parse values, and structure schemas for analytics and reporting.
- Work closely with media, analytics, and BI teams to ensure data integrity and accessibility.
- Optimise data storage and retrieval processes to support dashboarding and reporting solutions.
- Ensure seamless integration of digital media platforms (Google Analytics 4, Google Ads, Meta, TikTok, DV360, etc.) into a unified data architecture.
- Develop and maintain ETL/ELT workflows to streamline data ingestion, transformation, and distribution.
- Design and develop Looker Studio dashboards to visualise media investment, campaign performance, and marketing KPIs.
- Implement effective storytelling through data, ensuring dashboards are intuitive and aligned with business needs.
- Implement data quality checks, validation, and governance to ensure accuracy and reliability.
IR35 may apply to this booking.
Please send your CV to chanelle.hall@publicisgroupe.com outlining your experience.
Freelance Analytics Engineer employer: Zenith
Contact Detail:
Zenith Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance Analytics Engineer
✨Tip Number 1
Familiarise yourself with Looker and Funnel.io before applying. Having hands-on experience with these tools will not only boost your confidence but also allow you to speak knowledgeably about them during any discussions or interviews.
✨Tip Number 2
Network with professionals in the analytics field, especially those who work with media agencies. Engaging with current employees at Zenith or similar companies can provide insights into their work culture and expectations, which can be invaluable during the application process.
✨Tip Number 3
Prepare to discuss specific projects where you've designed dashboards or optimised data pipelines. Being able to share concrete examples of your past work will demonstrate your expertise and problem-solving skills to potential employers.
✨Tip Number 4
Stay updated on the latest trends in digital media analytics and reporting. Showing that you're knowledgeable about current industry practices can set you apart from other candidates and show your commitment to continuous learning.
We think you need these skills to ace Freelance Analytics Engineer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in data analytics, dashboard development, and specific tools like Looker and Funnel.io. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for data analytics and your understanding of the fashion retail industry. Mention specific projects where you've successfully developed dashboards or transformed data into actionable insights.
Showcase Technical Skills: In your application, clearly outline your technical skills related to data pipelines, ETL/ELT workflows, and integration with digital media platforms. Provide examples of how you've used these skills in previous roles.
Follow Application Instructions: Ensure you send your application to the specified email address (chanelle.hall@publicisgroupe.com) and include all required information. Double-check for any additional instructions in the job posting to avoid missing out on your application.
How to prepare for a job interview at Zenith
✨Showcase Your Technical Skills
Be prepared to discuss your hands-on experience with Looker and Funnel.io. Highlight specific projects where you've developed dashboards or transformed data, as this will demonstrate your technical expertise and relevance to the role.
✨Understand the Business Context
Research Zenith and Publicis Groupe to understand their business model and the importance of data in their operations. This knowledge will help you tailor your answers and show that you're genuinely interested in contributing to their success.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills, especially related to data integrity and dashboard visualisation. Prepare examples of how you've tackled challenges in previous roles, focusing on your analytical thinking and collaboration with teams.
✨Demonstrate Effective Storytelling with Data
Since the role involves creating intuitive dashboards, be ready to discuss how you can turn complex data into actionable insights. Share examples of how you've used storytelling techniques to make data more accessible and impactful for stakeholders.
