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- Tasks: Engage with industry leaders and drive audience growth for global conferences.
- Company: Join a leading B2B events company in the communications sector.
- Benefits: Enjoy hybrid working, international travel, and competitive salary with perks.
- Why this job: Shape successful events while building valuable professional networks and gaining industry insights.
- Qualifications: 1-2 years in audience development or sales; strong relationship-building and communication skills required.
- Other info: Collaborate with diverse teams to align strategies and achieve event goals.
The predicted salary is between 28800 - 48000 £ per year.
Are you passionate about building professional networks, engaging with senior executives, and driving audience growth for industry-leading events? This is an exciting opportunity to join a well-established B2B events company at the heart of the communications sectors. As an Audience Development Associate, you will play a pivotal role in shaping the success of global conferences, working closely with C-level executives, sponsors, and industry influencers to ensure high-quality attendance and engagement.
Key responsibilities:
- Audience Engagement & Development – Build and maintain relationships with senior industry leaders, ensuring they remain engaged with the events and community.
- Targeted Outreach & Research – Conduct in-depth research to identify key decision-makers, using multiple channels (email, phone, LinkedIn) to invite them to events and grow the database.
- Strategic Partnerships – Work with professional organisations and associations to attract key members and ensure maximum event attendance.
- CRM & Data Management – Manage and update audience databases, ensuring accuracy and insightful reporting for future engagement strategies.
- Collaboration & Teamwork – Work closely with sales, marketing, and content teams to align audience development efforts with event objectives and revenue goals.
Key Requirements:
- 1 - 2 years’ experience in audience development, sales, or a client-facing role, ideally in a B2B environment.
- Strong relationship-building skills with the ability to engage senior stakeholders.
- Proactive, strategic, and results-driven approach.
- Excellent communication and organisational skills.
Benefits & Rewards
- International travel opportunities.
- Career progression and professional development.
- Hybrid working (minimum one day per week in the office).
- Competitive salary, private medical insurance, pension, and additional paid holidays.
Audience Development Associate employer: MEDIA CONTACTS
Contact Detail:
MEDIA CONTACTS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Audience Development Associate
✨Tip Number 1
Network actively within the industry by attending relevant events and conferences. This will not only help you meet potential contacts but also give you insights into what senior executives are looking for in audience engagement.
✨Tip Number 2
Utilise LinkedIn effectively to connect with industry leaders and decision-makers. Personalise your connection requests and engage with their content to build rapport before reaching out about opportunities.
✨Tip Number 3
Stay updated on industry trends and news. This knowledge will enable you to have informed conversations with potential attendees and partners, showcasing your expertise and commitment to audience development.
✨Tip Number 4
Collaborate with colleagues from different departments, such as sales and marketing, to understand their strategies and how they align with audience development. This teamwork will enhance your approach and demonstrate your ability to work cross-functionally.
We think you need these skills to ace Audience Development Associate
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in audience development, sales, or client-facing roles. Emphasise any specific achievements that demonstrate your ability to engage with senior stakeholders.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for building professional networks and your understanding of the B2B events industry. Mention how your skills align with the responsibilities of the Audience Development Associate role.
Highlight Relationship-Building Skills: In your application, provide examples of how you've successfully built and maintained relationships with senior executives or industry leaders. This will demonstrate your capability to engage effectively with key stakeholders.
Showcase Research Abilities: Discuss your experience with targeted outreach and research. Highlight any tools or methods you’ve used to identify decision-makers and grow databases, as this is crucial for the role.
How to prepare for a job interview at MEDIA CONTACTS
✨Showcase Your Relationship-Building Skills
Since the role involves engaging with senior executives, be prepared to discuss your experience in building and maintaining professional relationships. Share specific examples of how you've successfully connected with industry leaders in the past.
✨Demonstrate Your Research Abilities
Highlight your skills in conducting targeted outreach and research. Be ready to explain how you identify key decision-makers and the methods you use to engage them, whether through email, phone, or LinkedIn.
✨Emphasise Team Collaboration
This position requires working closely with various teams. Prepare to discuss your experience in collaborating with sales, marketing, and content teams, and how you align audience development efforts with broader event objectives.
✨Prepare for Questions on Data Management
As CRM and data management are crucial for this role, be ready to talk about your experience with audience databases. Discuss how you ensure accuracy and how you use data to inform future engagement strategies.
