Paid Social Manager

Paid Social Manager

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead display marketing strategies and campaigns to enhance holiday experiences for travellers.
  • Company: Join lastminute.com, a leading European Travel-Tech company dedicated to spontaneous holiday adventures.
  • Benefits: Enjoy a hybrid work model, flexible hours, and a shorter 36-hour work week.
  • Why this job: Be part of a diverse team, innovate in marketing, and make a real impact on travel experiences.
  • Qualifications: Experience in managing display campaigns on platforms like Google and Meta; strong analytical skills required.
  • Other info: Access to e-learning, volunteering days, and travel discounts while working in an inclusive environment.

The predicted salary is between 36000 - 60000 £ per year.

The Company

At lastminute.com, we live for the holidays. We are the European Travel-Tech leader in Dynamic Holiday Packages. With technology, we turn spontaneous thoughts into meaningful experiences, helping people travel the world.

We are looking for a Paid Social Manager to join our team of around 1,700 people worldwide to help us power up the traveller’s journey for millions of holidaymakers. If you are a leader in setting up display strategies across channels, keep on reading, as you might be the perfect fit for this job.

The job in brief:

  • Working model: hybrid
  • Team: you will join the Customer Acquisition team within the Marketing department.
  • Level: Professional
  • Location: London, UK
  • Contract: Permanent / full-time (EUR 36 h/week)

What your impact will be:

  • Lead the Display channel following the management from A to Z: set the marketing strategy accordingly with business goals, organise and set-up the campaigns, go-live (working alone, with internal teams or with external partners), analyse and share the results with the manager/rest of the company.
  • Be able to effectively communicate the display results with key managers, making sure the channels results and needs are well addressed.
  • Taking care about the tracking making sure the data affecting the channel are properly tracked and correctly reported.
  • Partner with our marketing teams inside and outside the Customer Acquisition department, create a strong connection with SEM, SEO and Brand teams offering the proper support in setting the marketing strategy, based on analytics.
  • Stay abreast of emerging trends, best practices, and innovations in marketing analytics and technology to identify opportunities for continuous improvement and innovation.

Qualifications:

  • Progressive experience in managing Display campaigns within main platforms in the market, such as Google, Meta, Criteo etc. The ideal candidate can create campaigns there from scratch.
  • Ability to manage the data to tune the display campaigns: be able to build audiences tag-based rather than build a catalogue to power the dynamic remarketing.
  • Proactive analytic mindset able to transform raw data into valuable and actionable marketing insights.
  • Excel/Google Sheets skills are a must for this role.
  • Strong problem-solving skills and the ability to think critically and analytically to address complex data challenges and drive innovative solutions.
  • Strong verbal and written communication skills to effectively convey technical concepts and insights to non-technical stakeholders, including marketing teams, executives, and cross-functional partners.
  • Adapting to changing priorities, technologies, and business requirements in a dynamic and fast-paced environment.
  • Fluent in English to efficiently communicate with both international team members and stakeholders.

Additional Information:

Perks of working with us:

  • An inclusive, friendly, and international environment (you’ll be working with colleagues from +10 countries and over 48 nationalities)
  • Shorter working week (36h), with a half working day on Fridays
  • Flexible start and end of the working day (with core hours from 10:00 to 4:00 pm)
  • Possibility to work from anywhere for a period per year defined according to local regulations.

How we learn together:

  • Fri-Yays: half a day on Friday morning with a no-meeting mandate and dedicated to personal growth, learning and training.
  • Access to e-learning platforms (e.g. Discovery, O’reilly – depending on the department), professional and managerial skills development training paths.

Other perks:

  • 2 paid days off per year for volunteering purposes.
  • Occasional social events to foster connections among colleagues.
  • Travel industry discounts and flash exclusive staff fares.
  • We support our employees through life’s significant moments with leave options (e.g parental responsibilities, marriages, bereavements, relocations, etc.) in line with local laws.

Selection process steps:

  • HR interview (10-30 minutes)
  • Business case offline
  • 1st interview (Manager): soft skills + technical knowledge + business case discussion
  • 2nd interview (business stakeholder)
  • Offer extended

Our commitment to celebrate diversity and generate belonging:

At the heart of our culture is a commitment to inclusion across race, gender, age, sexual orientation, religion, gender identity or expression, and accessibility. We strongly believe in an equal opportunity space, which is welcoming and celebrates the uniqueness of everyone who works here. We value different lived experiences and respect viewpoints, as we know unicity drives innovation. We want to make sure our people reflect the communities across the world we help travel.

Eligibility criteria:

By submitting your information and application, you confirm that you are legally authorized to work in the country of employment and that you do not require visa sponsorship to obtain employment visa status.

Paid Social Manager employer: Bravofly

At lastminute.com, we pride ourselves on being an exceptional employer, offering a vibrant and inclusive work culture in the heart of London. With a flexible hybrid working model, a shorter 36-hour week, and dedicated time for personal growth every Friday, we empower our employees to thrive both professionally and personally. Join us to enjoy unique benefits like travel industry discounts, volunteering days, and a commitment to diversity that fosters innovation and belonging.
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Contact Detail:

Bravofly Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Paid Social Manager

✨Tip Number 1

Familiarise yourself with the latest trends in paid social advertising, especially on platforms like Google and Meta. This knowledge will not only help you during interviews but also demonstrate your proactive approach to staying updated in a fast-paced industry.

✨Tip Number 2

Network with professionals in the travel and marketing sectors. Attend industry events or webinars where you can connect with current employees at lastminute.com or similar companies. Building these relationships can provide valuable insights and potentially lead to referrals.

✨Tip Number 3

Prepare to discuss specific examples of successful display campaigns you've managed. Be ready to explain your strategy, the tools you used, and how you measured success. This will showcase your hands-on experience and analytical mindset.

✨Tip Number 4

Practice articulating complex data insights in simple terms. Since you'll need to communicate with non-technical stakeholders, being able to convey your findings clearly will set you apart as a candidate who can bridge the gap between data and actionable marketing strategies.

We think you need these skills to ace Paid Social Manager

Display Advertising Management
Campaign Strategy Development
Data Analysis and Interpretation
Google Ads
Meta Advertising
Criteo
Audience Segmentation
Dynamic Remarketing
Excel/Google Sheets Proficiency
Problem-Solving Skills
Critical Thinking
Effective Communication Skills
Collaboration with Cross-Functional Teams
Adaptability to Changing Environments
Knowledge of Marketing Analytics Trends

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience with managing Display campaigns, particularly on platforms like Google and Meta. Use specific examples to demonstrate your ability to create campaigns from scratch and manage data effectively.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the travel industry and how your skills align with the role of Paid Social Manager. Mention your proactive analytic mindset and problem-solving abilities, as these are key attributes the company is looking for.

Showcase Communication Skills: Since strong verbal and written communication skills are essential for this role, consider including examples in your application that demonstrate your ability to convey technical concepts to non-technical stakeholders.

Highlight Continuous Learning: Mention any relevant training or courses you have completed, especially those related to marketing analytics and technology. This shows your commitment to staying abreast of emerging trends and best practices in the field.

How to prepare for a job interview at Bravofly

✨Showcase Your Campaign Management Skills

Be prepared to discuss your experience in managing display campaigns across platforms like Google and Meta. Highlight specific campaigns you've set up from scratch, focusing on the strategies you employed and the results achieved.

✨Demonstrate Analytical Proficiency

Since the role requires a proactive analytic mindset, come equipped with examples of how you've transformed raw data into actionable insights. Be ready to explain your approach to audience building and data management.

✨Communicate Effectively

Strong verbal and written communication skills are essential. Practice explaining technical concepts in simple terms, as you'll need to convey insights to non-technical stakeholders. Consider preparing a brief presentation or summary of a past project.

✨Stay Updated on Industry Trends

Research the latest trends and innovations in marketing analytics and technology. Be ready to discuss how these trends could impact the company's marketing strategy and suggest ways to implement them for continuous improvement.

Paid Social Manager
Bravofly
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  • Paid Social Manager

    London
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-03-31

  • B

    Bravofly

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