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- Tasks: Lead media planning and campaign management for Amazon, ensuring excellence in delivery.
- Company: Join WPP's OpenDoor, a unique partnership with Amazon, driving creativity and innovation.
- Benefits: Enjoy mentorship, cutting-edge tech, and the chance to make a global impact.
- Why this job: Be part of a dynamic team tackling ambitious marketing challenges in a fast-paced environment.
- Qualifications: Experience in media planning, strong analytical skills, and a passion for learning.
- Other info: This full-time role is based in London and offers opportunities for growth.
The predicted salary is between 36000 - 60000 £ per year.
The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Planning Manager at OpenDoor, WPP’s bespoke global operating model for Amazon.
At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon.
OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too. The unique OpenDoor partnership model is built to deliver next level productivity, fuelled by our industry-leading approach to people, platforms, and process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production. OpenDoor’s values are built from Amazon’s own 16 Leadership Principles, and WPP’s core values of Open, Optimistic and Extraordinary.
By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.
We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Planning Manager. This is a full-time position based in London. The role will report to the Planning Director and will manage a team of 2+. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.
RESPONSIBILITIES
- Media planning: Develop an in-depth understanding of media channels including where, when and how to use them based on the client brief. Have a skilled knowledge of industry media planning tools and be able to train other team members. Have a skilled understanding of industry best practices and planning theory. Develop a fundamental knowledge of OpenDoor Purchase Journey thinking and Provocative Planning Philosophy. Design and distribute multi-market comms strategies.
- Campaign management: Ownership of campaign activity including briefing teams, collating response, managing client’s deliverables, and ensuring accuracy across all workstreams. Work closely with the planning and activation teams to ensure the day-to-day account is run efficiently and effectively. Be able to bring in specialist teams where needed to work on briefs and client questions. Ensure financial management processes are always excellent and met in a timely manner.
- Effective communication: Become a trusted main day-to-day contact for junior clients, learning their business and ways of working. Ensuring that all requests & queries are answered with accuracy and in a timely manner. Support in managing Planning Executives to ensure they are on track with daily tasks, mentor and challenge them with new projects to develop their career. Start to develop a proactive problem-solving mindset but know when to flag any issues or concerns with Planning Director.
QUALIFICATIONS
- Develops breadth and depth of industry understanding. Becomes confident using tools, technology, techniques and systems and is able to train others.
- Comfortable presenting both directly from platform (OS, Architect etc) and developing a story from data but delivered outside of platform (Telmar etc).
- Can confidently answer client questions and liaise with internal teams on best solutions to use.
- Delivers accurate reports with value-added insights and actionable findings to improve campaign performance.
- Be accountable for the ongoing management of campaign budgets. E.g finance reconciliations.
- Entertainment category experience.
- Multi-market experience.
- Ability to thrive in a fast-paced, dynamic environment whilst maintaining a partnership focus throughout.
BONUS POINTS
- Teaches others the importance of accuracy and thoroughness so that sufficiently detailed information is logged correctly.
- Familiarity with Amazon's way of working (e.g. narratives over PowerPoint) and their leadership principles.
- Familiarity with Amazon Ads.
- Understanding of Amazon's ecosystem.
BENEFITS OF OPENDOOR
- Unparalleled Access: Gain direct experience working with one of the world’s most innovative and influential companies.
- Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
- Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open.
- Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making.
- Global Impact: Be part of a team that is shaping the future of marketing on a global scale.
HOW TO APPLY
Interested candidates are encouraged to submit their resume and cover letter to the talent team. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Planning Manager employer: Group M Worldwide Inc.
Contact Detail:
Group M Worldwide Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Planning Manager
✨Tip Number 1
Familiarise yourself with Amazon's Leadership Principles, as they are integral to the OpenDoor culture. Understanding these principles will help you align your approach and demonstrate how you embody these values in your work.
✨Tip Number 2
Showcase your experience in media planning and campaign management by preparing specific examples of successful projects you've led. Be ready to discuss how you navigated challenges and delivered results, as this will highlight your capability for the role.
✨Tip Number 3
Network with current or former employees of WPP and OpenDoor to gain insights into the company culture and expectations. This can provide you with valuable information that can set you apart during interviews.
✨Tip Number 4
Prepare to discuss your understanding of the OpenDoor Purchase Journey thinking and Provocative Planning Philosophy. Being able to articulate these concepts will demonstrate your readiness to contribute effectively from day one.
We think you need these skills to ace Planning Manager
Some tips for your application 🫡
Understand the Role: Before you start writing, make sure you fully understand the responsibilities and qualifications of the Planning Manager position. Tailor your application to highlight how your skills and experiences align with the specific requirements mentioned in the job description.
Craft a Compelling Cover Letter: Your cover letter should not only introduce yourself but also explain why you are passionate about the role at OpenDoor. Use specific examples from your past experiences that demonstrate your ability to manage campaigns, communicate effectively, and thrive in a fast-paced environment.
Highlight Relevant Experience: In your CV, focus on showcasing your experience in media planning, campaign management, and any familiarity with Amazon's ecosystem. Use bullet points to clearly outline your achievements and the impact you've made in previous roles.
Proofread Your Application: Before submitting, take the time to proofread your resume and cover letter. Look for any spelling or grammatical errors, and ensure that all information is accurate and presented professionally. A polished application reflects your attention to detail, which is crucial for the Planning Manager role.
How to prepare for a job interview at Group M Worldwide Inc.
✨Understand the Role
Before your interview, make sure you have a solid grasp of what a Planning Manager does at OpenDoor. Familiarise yourself with media planning, campaign management, and effective communication as these are key responsibilities you'll be discussing.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive decisions in past roles. Highlight any experience you have with industry media planning tools and how you've trained others in their use, as this aligns with the expectations for the role.
✨Familiarise Yourself with Amazon's Culture
Since OpenDoor is closely tied to Amazon, understanding their leadership principles and way of working will give you an edge. Be ready to discuss how you can adapt to their narrative style over traditional presentations.
✨Prepare Questions
Have thoughtful questions ready for your interviewers. This shows your interest in the role and the company. Ask about team dynamics, the challenges they face, or how success is measured in the Planning Manager position.
