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For Companies At a Glance
- Tasks: Lead a diverse portfolio of accounts, driving digital strategies and delivering results.
- Company: Join Appius, a dynamic agency in Bournemouth focused on digital transformation for various sectors.
- Benefits: Enjoy flexible working, health care perks, social events, and a vibrant office atmosphere.
- Why this job: Be part of a passionate team solving brand challenges and making a real impact.
- Qualifications: 5+ years in digital, strong communication skills, and a knack for problem-solving required.
- Other info: Work in a hybrid model with a supportive team and opportunities for growth.
The predicted salary is between 36000 - 60000 £ per year.
Hours: Monday to Friday 8.30am to 5pm (with flexi-time and hybrid working options).
Salary: Subject to experience + OTE.
Role Description: Due to growth in the existing customer base and some exciting new client wins, Appius are on the hunt for an Account Director to join their Digital Results Team. We need someone who can hit the ground running, so this role would be best suited to an existing Account Director or Senior Account Manager looking to take the next step. Based in the THIS Workspace offices, in the heart of Bournemouth town centre, our 50-person team operates a hybrid in-office/remote working model with plenty of social events.
Working directly for the Digital Results Director and supported by a team of Account Managers, you will be working on an exciting and diverse portfolio of accounts from the world of finance & insurance, travel & leisure, professional services, and charity & not for profit. Appius works with brands that need more than brochureware from their agency, and we are looking for an AD with a strategic mind to work with our experienced team of specialists on programs of genuine digital transformation. Curious and consultative by nature, we are looking for an individual with a passion for solving brand challenges and ensuring that our solutions and services are always delivering value and results.
Skills and Experience
- Minimum of 5 years experience in digital, preferably within an agency environment
- Broad knowledge of Experience Platforms, UX & Design processes and Digital Marketing techniques
- Confident communicator and presenter, able to inspire both internal and external stakeholders of all seniorities to buy in to your ideas
- Experience in managing and inputting into tender and pitch processes
- Great problem-solving and negotiation skills, able to confidently discuss commercials and close new opportunities
- Ability to create engaging sales and presentation materials in Word and PowerPoint
- Excellent customer service skills combined with proven success in retaining and growing customers through pro-active management and ideas
- Ability to spot new requirements and turn these into business cases for customers and briefs for the team
Role and Responsibilities
- Work with the account managers to develop business across a portfolio of clients, fully owning the digital roadmap, annual budgeting & forecasting, and sales pipeline
- Develop close working relationships with the senior leadership teams on your key accounts, understand their business objectives, and deliver digital strategy and consultancy.
- Deliver regular digital strategy reviews looking at competitors, sector best practices, and pro-active ideas to solve your customers' challenges and deliver better results
- Support the new business sales process from lead qualification through to close
- Support the generation of new leads through networking, content marketing, event attendance, and word-of-mouth referrals from your customer base
- Document and communicate customer success stories through case studies and results reporting
- Create strong relationships with our technology partners
- Expand and grow existing relationships with large corporate customers through introducing them to new service offerings, reaching new decision makers and departments, and creating compelling business cases for wider investment
As well as competitive rates of pay, we offer:
- Full training given to progress in this role
- Health Care Scheme with gym membership discounts
- Pension Scheme
- Invitation to join our annual summer team day and Christmas party plus a range of social events throughout the year
- In-office fruit, drinks, and snacks always available
- Bournemouth-based office within THIS Workspace which is 5 mins from the amazing beaches
Account Director employer: Appius International Ltd
Contact Detail:
Appius International Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director
✨Tip Number 1
Network with professionals in the digital marketing and agency space. Attend industry events or webinars where you can meet potential colleagues or clients, as personal connections can often lead to job opportunities.
✨Tip Number 2
Familiarise yourself with Appius and their client portfolio. Understanding their approach to digital transformation and the specific challenges they address will help you tailor your conversations and demonstrate your strategic mindset during interviews.
✨Tip Number 3
Prepare to discuss your previous successes in managing accounts and delivering results. Be ready to share specific examples of how you've solved brand challenges and contributed to digital strategies that have driven growth for your clients.
✨Tip Number 4
Showcase your ability to create engaging presentations and sales materials. Consider preparing a mock presentation that highlights your understanding of digital marketing techniques and how you would approach the role at Appius.
We think you need these skills to ace Account Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and account management. Focus on achievements that demonstrate your ability to manage client relationships and deliver results.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital transformation and your strategic mindset. Mention specific examples of how you've solved brand challenges in previous roles.
Showcase Your Communication Skills: In your application, emphasise your communication and presentation skills. Provide examples of how you've inspired stakeholders and successfully managed pitches or tenders.
Highlight Problem-Solving Abilities: Demonstrate your problem-solving skills by including examples of how you've identified new business opportunities and created compelling business cases for clients.
How to prepare for a job interview at Appius International Ltd
✨Showcase Your Strategic Mindset
As an Account Director, you'll need to demonstrate your ability to think strategically. Prepare examples of how you've developed digital roadmaps or strategies for previous clients, and be ready to discuss the impact of these strategies on their business objectives.
✨Communicate Confidently
You'll be required to inspire both internal and external stakeholders. Practice articulating your ideas clearly and confidently, and consider preparing a short presentation that showcases your communication skills and ability to engage an audience.
✨Highlight Problem-Solving Skills
Be prepared to discuss specific challenges you've faced in previous roles and how you overcame them. This will demonstrate your problem-solving abilities and your capacity to handle complex situations, which is crucial for this position.
✨Understand the Company and Its Clients
Research Appius and its client portfolio thoroughly. Familiarise yourself with their work in finance, travel, and other sectors mentioned in the job description. This knowledge will help you tailor your responses and show your genuine interest in the role.
