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- Tasks: Lead high-performing paid social campaigns for British Airways across major platforms.
- Company: Join MG OMD, a top agency known for innovative marketing solutions.
- Benefits: Enjoy competitive pay, career growth opportunities, and a dynamic work environment.
- Why this job: Work with a prestigious brand and enhance your skills in a fast-paced setting.
- Qualifications: Experience in managing paid social campaigns is essential; travel or luxury brand experience is a plus.
- Other info: Stay ahead of industry trends and collaborate with a talented team.
The predicted salary is between 36000 - 60000 £ per year.
MG OMD is looking for a Senior Paid Social Account Executive to support the British Airways account, playing a key role in delivering high-performing paid social campaigns for one of the UK’s most prestigious brands. This is a great opportunity for someone with previous experience in paid social who is looking to take the next step in their career, working on a complex, multi-market account.
In this role, you’ll help plan, activate, and optimise paid social campaigns across Meta, TikTok, LinkedIn, Reddit, and other key platforms. You’ll be responsible for building campaigns, analysing performance data, making recommendations for optimisation, and ensuring flawless execution. With British Airways operating in a highly competitive category, you’ll need to be comfortable working with large budgets, testing new formats, and using data to inform decision-making.
You’ll work closely with the Account Manager and wider team, taking on more responsibility for client communications and helping to oversee the work of junior team members. You’ll also be expected to stay up to date with the latest platform innovations and industry trends, ensuring our paid social strategy remains best-in-class.
We’re looking for someone who is proactive, detail-oriented, and confident working with data. Previous experience managing paid social campaigns, ideally for a travel, luxury, or premium brand, would be an advantage. If you’re ready to take the next step in your paid social career and work on a globally recognised brand, we’d love to hear from you!
Paid Social Senior Account Executive - BA employer: Fuse
Contact Detail:
Fuse Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Senior Account Executive - BA
✨Tip Number 1
Familiarise yourself with British Airways' brand values and recent campaigns. Understanding their marketing strategy will help you tailor your approach during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Stay updated on the latest trends in paid social advertising, especially on platforms like Meta, TikTok, and LinkedIn. Being able to discuss recent innovations or successful case studies can set you apart from other candidates.
✨Tip Number 3
Network with professionals in the paid social space, particularly those who have experience with travel or luxury brands. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss specific examples of how you've optimised paid social campaigns in the past. Highlighting your analytical skills and results-driven mindset will resonate well with the hiring team.
We think you need these skills to ace Paid Social Senior Account Executive - BA
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid social campaigns, especially if you've worked with travel, luxury, or premium brands. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the British Airways account. Mention your familiarity with platforms like Meta, TikTok, and LinkedIn, and how you can contribute to their paid social strategy.
Showcase Data Skills: Since the role requires comfort with data, include examples of how you've used data to inform decisions in past campaigns. Highlight any tools or software you're proficient in that are relevant to performance analysis.
Stay Updated on Trends: Demonstrate your knowledge of the latest trends in paid social advertising. Mention any recent innovations or changes in the industry that you believe could impact the British Airways account.
How to prepare for a job interview at Fuse
✨Showcase Your Campaign Experience
Be prepared to discuss specific paid social campaigns you've managed in the past. Highlight your role in planning, executing, and optimising these campaigns, especially if they were for travel or luxury brands.
✨Demonstrate Data Proficiency
Since the role requires working with performance data, come ready to explain how you've used data to inform your decisions. Bring examples of how your analysis led to successful campaign adjustments.
✨Stay Updated on Industry Trends
Research the latest trends in paid social advertising and be ready to discuss them. Showing that you are proactive about staying informed will demonstrate your commitment to delivering best-in-class strategies.
✨Prepare for Client Communication Scenarios
As you'll be taking on more responsibility for client communications, think of examples where you've successfully managed client relationships. Be ready to discuss how you handle feedback and ensure client satisfaction.
