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- Tasks: Manage and optimise Google Ads campaigns while collaborating with a creative team.
- Company: Join a dynamic creative agency that excels in digital marketing and innovative solutions.
- Benefits: Enjoy a collaborative work environment with opportunities for professional growth and learning.
- Why this job: Perfect for those passionate about PPC and eager to make an impact in digital marketing.
- Qualifications: 1 year of PPC experience, strong Google Ads knowledge, and analytical skills required.
- Other info: Stay ahead of the curve with the latest PPC trends and tools.
The predicted salary is between 30000 - 42000 £ per year.
We’re looking for someone who speaks Google as their second language. You’ll be responsible for managing and optimising Google Ads campaigns for our clients. Working closely with our digital team – as part of a wider creative agency that includes SEO, account management, creative, PR and social teams – to ensure our campaigns meet performance goals and deliver strong ROI.
Your role:
- Set up, manage and optimise Google Ads campaigns
- Monitor and analyse campaign performance to drive continuous improvements
- Assist in reporting and providing insights on campaign effectiveness
- Collaborate with the design team to develop creative assets for ads
- Support with Google Tag Manager and Looker Studio for enhanced tracking and reporting
- Stay updated with the latest PPC trends and Google Ads features
Your skills:
- At least 1 year working in PPC, preferably in an agency environment
- Strong understanding of Google Ads, including search, display and shopping campaigns
- Experience with GA4 for tracking and analytics
- Strong analytic skills with attention-to-detail
- Experience with Microsoft Ads, Google Tag Manager and Looker Studio a bonus
PPC Executive employer: Cogent
Contact Detail:
Cogent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Executive
✨Tip Number 1
Familiarise yourself with the latest Google Ads features and updates. This will not only help you in interviews but also show that you're proactive and passionate about PPC, which is crucial for a role like this.
✨Tip Number 2
Network with professionals in the PPC field, especially those who work in agencies. Attend industry events or join online forums to connect with others and gain insights into what makes a successful PPC Executive.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share your thought process behind optimisations and the results achieved, as this demonstrates your hands-on experience and analytical skills.
✨Tip Number 4
Showcase your ability to collaborate with creative teams. Highlight any past experiences where you worked closely with designers or content creators to develop effective ad assets, as teamwork is key in this role.
We think you need these skills to ace PPC Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Google Ads and PPC campaigns. Include specific metrics or achievements that demonstrate your ability to optimise campaigns and deliver strong ROI.
Craft a Compelling Cover Letter: In your cover letter, express your passion for PPC and digital marketing. Mention your familiarity with tools like Google Tag Manager and Looker Studio, and how you stay updated with the latest trends in the industry.
Showcase Relevant Experience: When detailing your work experience, focus on roles where you managed Google Ads campaigns. Provide examples of how you monitored performance and made data-driven decisions to improve results.
Highlight Analytical Skills: Since strong analytical skills are crucial for this role, emphasise any experience you have with GA4 or other analytics tools. Discuss how you've used data to inform your PPC strategies and campaign adjustments.
How to prepare for a job interview at Cogent
✨Showcase Your Google Ads Knowledge
Make sure to brush up on your Google Ads knowledge before the interview. Be prepared to discuss specific campaigns you've managed, the strategies you used, and the results you achieved. This will demonstrate your expertise and passion for PPC.
✨Prepare for Technical Questions
Expect questions about Google Tag Manager, GA4, and Looker Studio. Familiarise yourself with these tools and be ready to explain how you've used them in past roles. This will show that you have the technical skills required for the position.
✨Highlight Your Analytical Skills
Since the role requires strong analytical skills, prepare examples of how you've used data to drive campaign improvements. Discuss any metrics you tracked and how you adjusted campaigns based on performance insights.
✨Demonstrate Team Collaboration
As you'll be working closely with various teams, be ready to share experiences where you've collaborated effectively with designers or other departments. Highlight your communication skills and how they contributed to successful campaigns.
