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- Tasks: Lead and optimise media buying operations for client campaigns using data-driven insights.
- Company: Uplift is a dynamic agency connecting top talent globally, specialising in innovative recruitment solutions.
- Benefits: Enjoy fully remote work, flexible hours, and the chance to work with cutting-edge technology.
- Why this job: Join a fast-growing ad tech company and drive impactful advertising strategies with AI and analytics.
- Qualifications: 5+ years in mobile advertising with leadership experience; strong analytical skills are a must.
- Other info: Candidates from Europe, Cyprus, London, and Israel are encouraged to apply.
The predicted salary is between 48000 - 84000 £ per year.
Uplift is a dynamic agency specializing in global talent search, covering EMEA, LATAM, USA, and APAC. With successful placements in 52 countries, we combine speed and cutting-edge technology to source top executive and mid-senior talent across various functions. Our innovative approach integrates global networks, AI, and advanced recruitment tools. Beyond recruitment, we engage with our audience through our podcast, newsletter, and webinars, ensuring we stay at the forefront of talent acquisition and global HR trends.
Our client is a fast-growing mobile ad tech company specializing in in-app programmatic advertising. Their Demand-Side Platform (DSP) empowers advertisers to efficiently reach their target audience across mobile devices. They work with top brands, agencies, and app developers to drive measurable growth.
We are seeking a Head of Media Buying with a strong data science focus to lead and scale our advertising operations team. This role is perfect for a strategic and technical leader who can combine ad tech expertise, data analytics, and operational efficiency to drive performance for client campaigns. You will oversee the execution and optimization of performance-based advertising while integrating machine learning and predictive analytics to enhance decision-making, efficiency, and ROI. The role is fully remote. We are looking for candidates from Europe, Cyprus, London, and Israel.
Key Responsibilities- Lead & develop the Product Ops team, ensuring efficient execution of client campaigns.
- Optimize campaign performance using data-driven insights, machine learning models, and automation.
- Drive innovation by integrating AI and automation tools to improve ad delivery and revenue efficiency.
- Monitor & mitigate risks related to ad fraud, invalid traffic, and compliance (GDPR, CCPA).
- Collaborate cross-functionally with sales, marketing, and product teams to align AdOps with business objectives.
- Develop and maintain training materials and knowledge collateral to enhance team capabilities.
- 5+ years of experience in mobile advertising, programmatic, or ad tech, with 2+ years in a leadership role.
- Deep knowledge of ad platforms, RTB, and programmatic trading.
- Proven experience managing high-budget ad campaigns with a strong focus on ROI and revenue growth.
- Strong leadership, problem-solving, and strategic thinking abilities.
- Experience in mobile advertising, gaming, or e-commerce industries.
- Background in automating ad operations using AI-driven tools.
- Strong analytical and data science skills (Python, SQL, machine learning, predictive modeling).
Head of Media Buying employer: Uplift People Consulting
Contact Detail:
Uplift People Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Media Buying
✨Tip Number 1
Network with professionals in the mobile advertising and ad tech industries. Attend relevant webinars, conferences, or local meetups to connect with potential colleagues and industry leaders. This can help you gain insights into the latest trends and possibly get referrals.
✨Tip Number 2
Showcase your expertise in data analytics and machine learning by engaging in online discussions or contributing to forums related to ad tech. This not only demonstrates your knowledge but also helps you build a personal brand that aligns with the role of Head of Media Buying.
✨Tip Number 3
Familiarise yourself with the specific ad platforms and tools mentioned in the job description. Consider taking online courses or certifications that focus on programmatic advertising and data science to enhance your skill set and make you a more attractive candidate.
✨Tip Number 4
Prepare for potential interviews by developing case studies or examples of past campaigns you've managed. Focus on how you used data-driven insights to optimise performance and drive ROI, as this will be crucial for the Head of Media Buying position.
We think you need these skills to ace Head of Media Buying
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in mobile advertising, programmatic trading, and leadership roles. Use specific metrics to demonstrate your success in managing high-budget ad campaigns and driving ROI.
Craft a Compelling Cover Letter: In your cover letter, express your passion for ad tech and data analytics. Discuss how your background aligns with the company's goals and how you can contribute to their innovative approach in media buying.
Showcase Technical Skills: Emphasise your technical skills in data science, machine learning, and automation tools. Mention any experience you have with Python, SQL, or predictive modelling, as these are crucial for the role.
Highlight Leadership Experience: Detail your leadership experience, particularly in developing teams and optimising campaign performance. Provide examples of how you've driven innovation and efficiency in previous roles.
How to prepare for a job interview at Uplift People Consulting
✨Showcase Your Data-Driven Mindset
As a Head of Media Buying, your ability to leverage data analytics is crucial. Be prepared to discuss specific examples where you've used data to optimise campaign performance and drive ROI. Highlight any experience with machine learning or predictive analytics, as this will demonstrate your technical expertise.
✨Demonstrate Leadership Skills
This role requires strong leadership capabilities. Share instances where you've successfully led a team, particularly in high-pressure situations. Discuss how you foster collaboration across departments, as this is key to aligning AdOps with business objectives.
✨Understand the Ad Tech Landscape
Familiarise yourself with the latest trends in mobile advertising and programmatic trading. Be ready to discuss your knowledge of ad platforms and any innovative tools you've implemented in past roles. This shows that you're not only experienced but also forward-thinking.
✨Prepare for Compliance Questions
Given the importance of compliance in advertising, be prepared to discuss how you've managed risks related to ad fraud and invalid traffic. Understanding GDPR and CCPA regulations will be beneficial, so brush up on these topics to demonstrate your awareness of industry standards.
