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- Tasks: Lead a transformative brand development project at LSE, collaborating with teams and external agencies.
- Company: Join LSE, a top global university renowned for social sciences and innovation.
- Benefits: Enjoy hybrid working, generous leave, and excellent training opportunities.
- Why this job: Shape the future of LSE’s brand in a vibrant, inclusive environment with a dynamic team.
- Qualifications: Experience in managing high-profile projects and large-scale brand development is essential.
- Other info: This is a fixed-term role for two years, starting August 2025.
The predicted salary is between 53204 - 61101 £ per year.
LSE is committed to building a diverse, equitable and truly inclusive university. The London School of Economics and Political Science (LSE) is a world-leading university, specialising in social sciences. Named University of the Year by The Times/The Sunday Times Good University Guide 2025, we are a global community of people and ideas that transform the world.
To build on our outstanding position, we are embarking on a two-year project to review and develop our brand. We are seeking an experienced brand expert to lead the project, working with an external consultancy and teams across LSE. You will be passionate about brand and all that it encompasses and be able to expertly take the reins of the project. This role is pivotal in strengthening our position, reach, and impact.
It will involve:
- Leading the comprehensive review and development of LSE’s brand.
- Managing an external agency, ensuring effective collaboration and performance.
- Overseeing qualitative and quantitative market research and insight analysis.
- Bringing together colleagues from across LSE to ensure the project is a success.
- Facilitating internal workshops to test creative concepts and messaging.
- Representing the project at a broad range of internal stakeholder groups.
Candidates should have:
- Experience of managing high profile projects.
- Experience of large-scale brand development.
- Experience managing external suppliers.
- Experience of market research projects.
This is a fantastic opportunity to lead a high-impact project which will shape the future of LSE’s brand. You will work with a collaborative and dynamic team in a vibrant and inclusive environment. This is a two-year fixed term post reporting into the Deputy Director of Communications commencing in August 2025. You will be required to work on the LSE campus at least two days a week and as the role requires.
We offer an occupational pension scheme, generous annual leave, hybrid working, and excellent training and development opportunities. The closing date for receipt of applications is 6 April 2025 (23.59 UK time). Regrettably, we are unable to accept any late applications. The first stage interviews will be held w/c 28 April 2025.
Head of Brand Development employer: LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE
Contact Detail:
LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Brand Development
✨Tip Number 1
Familiarise yourself with LSE's current brand identity and messaging. Understanding their existing brand will help you articulate how your experience aligns with their vision for development.
✨Tip Number 2
Network with professionals in the higher education sector, especially those involved in brand management. Engaging with them can provide insights into the challenges and opportunities within LSE's branding efforts.
✨Tip Number 3
Prepare to discuss specific examples of your past projects that demonstrate your ability to manage high-profile brand developments. Highlighting measurable outcomes will showcase your effectiveness in similar roles.
✨Tip Number 4
Stay updated on trends in brand development and market research. Being knowledgeable about the latest strategies will position you as a forward-thinking candidate who can bring fresh ideas to LSE.
We think you need these skills to ace Head of Brand Development
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Head of Brand Development at LSE. Understand the key responsibilities and required experience, as this will help you tailor your application.
Tailor Your CV: Highlight relevant experience in brand development and project management in your CV. Use specific examples that demonstrate your ability to lead high-profile projects and manage external suppliers.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand development and outlines how your skills align with LSE's goals. Mention your experience with market research and collaboration with teams, as these are crucial for the role.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any errors or typos. A polished application reflects your attention to detail and professionalism, which is essential for a senior role like this.
How to prepare for a job interview at LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE
✨Show Your Passion for Branding
Make sure to express your enthusiasm for brand development during the interview. Share specific examples of past projects where you successfully enhanced a brand's identity, as this will demonstrate your genuine interest and expertise in the field.
✨Prepare for Collaborative Scenarios
Since the role involves working with various teams and external agencies, be ready to discuss how you've effectively collaborated in the past. Prepare anecdotes that highlight your ability to lead workshops and facilitate discussions, showcasing your teamwork skills.
✨Demonstrate Research Acumen
Given the emphasis on market research in the job description, come prepared to talk about your experience with both qualitative and quantitative research methods. Highlight any insights you've gained from previous projects and how they informed your branding strategies.
✨Understand LSE's Brand Values
Familiarise yourself with LSE's current brand positioning and values before the interview. This knowledge will allow you to tailor your responses and show how your vision aligns with their goals, making you a more compelling candidate for the role.
