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- Tasks: Lead a team to create impactful marketing materials for global investment products.
- Company: Join a leading global investment management firm with a strong reputation.
- Benefits: Enjoy potential long-term opportunities and a dynamic work environment.
- Why this job: Be part of a collaborative culture that values innovation and strategic thinking.
- Qualifications: Must have experience in investment management and proven marketing campaign success.
- Other info: This is an initial contract role with the chance for extension.
The predicted salary is between 43200 - 72000 £ per year.
A global investment management firm is recruiting for a Senior Product Marketing Manager. This role is an initial contract position starting ASAP, with the potential for a longer-term opportunity.
Managing a team of 4, the Senior Product Marketing Manager will be responsible for the following:
- Oversee the creation and production of all EMEA and APAC marketing collateral, utilising all aspects of marketing activities.
- Assist in planning and executing the marketing strategy for 2021.
- Ensure the brand is presented correctly internationally and aligned with corporate brand guidelines.
- Devise and maintain product collateral as required, ensuring materials are aligned with the business’ strategy and objectives.
- Team management with responsibility for workflow, deadlines and coaching staff.
- Liaise with offices globally to ensure they have adequate marketing support.
Experience required for the role:
- Experience in the investment management industry is essential.
- Established credentials in developing and implementing product specific marketing campaigns, ideally focused on alternative products.
- Experience working in a global matrix structure.
- Knowledge of marketing platforms such as Pardot, Seismic, Cvent, Percolate and InDesign would be beneficial.
- Strong organisational and leadership skills, with a collegiate approach.
- Previous management experience is required.
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Contact Detail:
Mason Blake Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in investment management marketing. Understanding the nuances of alternative products and how they are marketed can give you an edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the investment management industry, especially those who have experience in product marketing. Attend relevant webinars or industry events to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Brush up on your knowledge of marketing platforms mentioned in the job description, such as Pardot and InDesign. Being able to discuss your familiarity with these tools can demonstrate your readiness for the role.
✨Tip Number 4
Prepare examples of your previous management experience, particularly in leading teams and managing workflows. Be ready to discuss how you've successfully coached staff and met deadlines in past roles.
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in the investment management industry. Focus on your achievements in product marketing and any specific campaigns you've led, especially those related to alternative products.
Craft a Compelling Cover Letter: In your cover letter, emphasise your leadership skills and experience managing teams. Discuss how you have successfully executed marketing strategies in a global context and how you align with the company's brand guidelines.
Showcase Relevant Skills: Mention your familiarity with marketing platforms like Pardot, Seismic, and InDesign. Provide examples of how you've used these tools to enhance marketing efforts or improve team workflows.
Highlight Team Management Experience: Detail your previous management roles, focusing on how you've coached staff and managed workflows. Use specific examples to demonstrate your organisational skills and ability to meet deadlines.
How to prepare for a job interview at Mason Blake
✨Showcase Your Industry Knowledge
Make sure to demonstrate your understanding of the investment management industry during the interview. Be prepared to discuss recent trends, challenges, and how they impact marketing strategies, especially for alternative products.
✨Highlight Your Leadership Experience
Since this role involves managing a team, be ready to share specific examples of your leadership style and how you've successfully coached and developed team members in the past. Discuss how you handle workflow and deadlines.
✨Familiarise Yourself with Marketing Platforms
Brush up on the marketing platforms mentioned in the job description, such as Pardot and InDesign. Being able to speak confidently about your experience with these tools will show that you're well-prepared for the role.
✨Align with Corporate Brand Guidelines
Understand the importance of brand consistency across different regions. Be ready to discuss how you would ensure that marketing materials align with corporate guidelines while still being effective in diverse markets like EMEA and APAC.
