At a Glance
- Tasks: Lead exciting product marketing campaigns for a top sports brand.
- Company: Join Inventum Group, a forward-thinking company committed to diversity and inclusion.
- Benefits: Enjoy a hybrid work model and competitive day rate of £350.
- Why this job: Make an impact by communicating innovative tech features to passionate sports fans.
- Qualifications: Experience in sports marketing and product marketing is essential.
- Other info: This is a short-term contract role with potential for future opportunities.
Freelance Product Marketing Manager/Senior Manager
Location: Hybrid (West London)
Contract: 1-2 months (initially)
Day Rate: £350/day (Outside IR35)
About the Role
We're looking for a Product Marketing Manager or Senior Manager to drive product-focused campaigns for a leading sports brand. This role is all about marketing new tech features on the platform - ensuring sports fans understand their value. It's not about marketing rights or events, but rather communicating the benefits of new product features to the audience.
Key Responsibilities
- Lead product marketing campaigns for new feature rollouts.
- Develop compelling messaging to engage sports fans.
- Write creative briefs and manage asset development.
- Collaborate with tech, marketing, and creative teams to align messaging.
- Plan timelines and rollout strategies for new features.
- Coordinate with local market teams to ensure effective execution.
What We're Looking For
- Sports marketing experience - you understand how fans think and engage.
- Product marketing expertise - experience in marketing product features is a big plus.
- Strong ability to manage multiple stakeholders across tech and marketing.
- Proven experience writing creative briefs and developing marketing assets.
- Comfortable in a fast-paced environment with tight deadlines.
- Experience with Apps is a bonus.
Inventum's approach to equity, diversity & inclusion
Inventum Group seeks talent from the widest pool possible. We are committed to fair and equitable recruitment processes, regardless of applicant's background or characteristics, and we actively encourage applications from underrepresented and diverse talent.
Please let us know if you require any adjustments to our application process. If you have any suggestions about how we can improve our processes, please do let us know - we want to do better.
Inventum's approach to job applications
It is Inventum Group's policy, as a matter of courtesy, to respond to all applications within three working days. However, because of the volume of applications, we are sometimes unable to respond to individual applicants. If we have not contacted you within three working days your application has been unsuccessful and your details have not been retained. Please apply for any other position that you may see in the future. Thank you.
Product Marketing Manager (Contract) employer: Inventum Group (Formally Wells Tobias)
Contact Detail:
Inventum Group (Formally Wells Tobias) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (Contract)
✨Tip Number 1
Familiarise yourself with the latest trends in sports marketing and technology. Understanding how new tech features can enhance fan engagement will help you communicate their value effectively during interviews.
✨Tip Number 2
Network with professionals in the sports marketing industry. Attend relevant events or join online forums to connect with others who have experience in product marketing, as they may provide insights or referrals that could benefit your application.
✨Tip Number 3
Prepare examples of past campaigns you've led, particularly those that involved product features. Be ready to discuss how you developed messaging and collaborated with different teams to achieve successful outcomes.
✨Tip Number 4
Research the specific sports brand you'll be working with. Understanding their products, target audience, and previous marketing strategies will allow you to tailor your approach and demonstrate your enthusiasm for the role.
We think you need these skills to ace Product Marketing Manager (Contract)
Some tips for your application 🫡
Understand the Role: Read the job description carefully to grasp the key responsibilities and requirements. Focus on how your experience aligns with driving product-focused campaigns and engaging sports fans.
Tailor Your CV: Highlight relevant experience in product marketing and sports marketing. Emphasise your ability to manage multiple stakeholders and your experience in writing creative briefs and developing marketing assets.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports marketing and your understanding of how to communicate product features effectively. Use specific examples from your past work to demonstrate your skills.
Proofread Your Application: Before submitting, double-check your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Inventum Group (Formally Wells Tobias)
✨Show Your Sports Marketing Knowledge
Make sure to highlight your understanding of sports marketing during the interview. Discuss how you engage with fans and what strategies you've used in the past to connect with them, as this role is all about communicating product benefits to a sports audience.
✨Demonstrate Product Marketing Expertise
Prepare examples of previous product marketing campaigns you've led, especially those that involved new feature rollouts. Be ready to discuss how you developed messaging and engaged stakeholders, as this will showcase your relevant experience.
✨Emphasise Collaboration Skills
This role requires working closely with tech, marketing, and creative teams. Share specific instances where you've successfully collaborated across departments to achieve a common goal, highlighting your ability to manage multiple stakeholders.
✨Be Ready for Fast-Paced Scenarios
Since the environment is fast-paced with tight deadlines, prepare to discuss how you handle pressure and prioritise tasks. Share examples of how you've managed competing priorities in previous roles to demonstrate your adaptability.