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For Companies At a Glance
- Tasks: Engage with members, enhance their experience, and manage retention strategies.
- Company: Join the CLA, a century-old organisation supporting rural businesses in England and Wales.
- Benefits: Enjoy 25 days holiday, a great pension scheme, wellness perks, and discounts at 800+ retailers.
- Why this job: Be part of a passionate team making a real impact in rural affairs.
- Qualifications: Proactive attitude, good computer skills, and an understanding of rural business issues preferred.
- Other info: Flexible working options available; office based near beautiful Newmarket.
The Country Land and Business Association (CLA) is a dynamic, forward-thinking membership organisation for owners of land, property and rural businesses, who has been championing the interests of rural England and Wales for over 100 years. CLA members own or manage around half the rural land in England and Wales and more than 250 different types of businesses. We are now looking for a Membership Relations Manager to join us in our East Office at a pivotal time for the rural sector.
The successful candidate will work closely with the Regional Director and regional team. As Membership Relations Manager your role will be to improve the membership experience and increase the levels of member engagement. This is largely an account management role, central in implementing the processes and technology to support the delivery of a first-rate member retention strategy.
Key focus and responsibilitiesA core part of this role will involve engaging with new and existing members over the phone, building strong relationships, understanding their business needs, and ensuring they maximise the benefits of CLA membership. You will be a proactive professional with good computer literacy, to drive key retention strategies, including onboarding, proactive outreach, and offboarding. The role also involves CRM management, data analysis, and member research to strengthen engagement. Additional responsibilities include liaising with CLA's policy teams, supporting the sales team, attending events, and providing regular retention reports to regional and central teams. Ideally you would be able to demonstrate an understanding of the breadth of issues affecting rural businesses and have experience of working in the rural sector.
The Location, Team, and Working ArrangementsThe role is based from a beautiful office on a rural estate near Newmarket. Some flexible working will be available on request but contact time in the office would be required each week, with a requirement to travel across the East at times, to attend events and meetings and visit members. You will be working in a small, friendly, multidisciplinary team who are very passionate about the organisation and rural affairs in general. You will also work collaboratively with the wider CLA team of over one hundred individuals across England and Wales.
What We Can Offer- 25 days holiday (plus bank holidays), increasing to 27 after 2 years' service, and 30 days after 3 years' service
- Enrolment into an excellent pension scheme, offering Employer's contribution of up to 10% of salary
- Workplace benefits such as payment of flu vaccinations, eye tests and option for Payroll Giving
- Access to an online wellness portal, including Employees Assistance Programme
- Discount offers at over 800 retailers
- Access to a private 24 hour GP service
We welcome applications from a wide variety of individuals who would enjoy learning about our members' businesses and supporting their membership journey. We would also love to hear from applicants from a wide range of career backgrounds and experience: we believe that greater diversity can only strengthen us as a team.
To apply, please send your CV and covering letter to: recruitment(AT)cla.org.uk
Closing date: 12pm, Tuesday 15th April
Membership Relations Manager (MRM) employer: Country Land and Business Association (CLA)
Contact Detail:
Country Land and Business Association (CLA) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Membership Relations Manager (MRM)
✨Tip Number 1
Familiarise yourself with the key issues affecting rural businesses in England and Wales. This knowledge will not only help you understand the needs of potential members but also demonstrate your commitment to the role during interviews.
✨Tip Number 2
Network with professionals in the rural sector by attending relevant events or joining online forums. Building connections can provide valuable insights and may even lead to referrals for the Membership Relations Manager position.
✨Tip Number 3
Showcase your experience in account management and member engagement through practical examples in conversations. Be prepared to discuss how you've successfully built relationships and improved member experiences in previous roles.
✨Tip Number 4
Research the Country Land and Business Association (CLA) thoroughly. Understanding their mission, values, and current initiatives will allow you to tailor your approach and demonstrate genuine interest in contributing to their goals.
We think you need these skills to ace Membership Relations Manager (MRM)
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and requirements of the Membership Relations Manager position. Tailor your application to highlight how your skills and experiences align with these aspects.
Craft a Compelling Cover Letter: Write a cover letter that not only introduces yourself but also explains why you are passionate about rural affairs and how you can enhance member engagement. Use specific examples from your past experiences to demonstrate your suitability for the role.
Highlight Relevant Experience: In your CV, focus on showcasing any previous experience in account management, customer relations, or the rural sector. Emphasise your ability to build relationships and your understanding of the challenges faced by rural businesses.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for this role.
How to prepare for a job interview at Country Land and Business Association (CLA)
✨Understand the Membership Landscape
Familiarise yourself with the key issues affecting rural businesses and the benefits of CLA membership. This knowledge will help you engage effectively with members and demonstrate your commitment to their needs during the interview.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built relationships in previous roles. Highlight your communication skills and ability to understand and meet client needs, as this is crucial for a Membership Relations Manager.
✨Demonstrate Proactivity
Be ready to discuss how you've taken initiative in past positions, particularly in member engagement or retention strategies. This role requires a proactive approach, so showcasing relevant experiences will set you apart.
✨Prepare for Data-Driven Discussions
Since the role involves CRM management and data analysis, be prepared to talk about your experience with these tools. Discuss how you've used data to inform decisions and improve member experiences in previous roles.
