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- Tasks: Join a dynamic team to execute marketing campaigns and enhance brand presence.
- Company: Work with a leading fitness equipment manufacturer focused on innovation and quality.
- Benefits: Enjoy gym membership, private medical, income protection, and life insurance.
- Why this job: Be part of an exciting brand journey with potential for long-term growth and impact.
- Qualifications: Strong communication skills, proactive mindset, and attention to detail required.
- Other info: This is a 12-month maternity cover with hybrid working options after initial training.
Find out more about the daily tasks, overall responsibilities, and required experience for this opportunity by scrolling down now. We are working exclusively with a leading manufacturer of high-performance fitness equipment, helping people achieve their fitness goals through innovative design, quality craftsmanship and cutting-edge technology.
This role of Marketing Specialist is a 12-month maternity cover, working in a fast-paced team covering events, communications, PR and campaign execution. As with any good marketeer, your results over the contract will play a huge part in the permanency of this role, as the growth projected for 2025 is very high. This is a hybrid role (after a 4-6 week bedding in period) working 2 days from home and 3 days in their head office in Ely.
We are looking for a candidate that thrives on delivering tangible marketing results, crossing data-driven analysis and strategic internal/external communications. This role will play a crucial part in executing pre-existing marketing campaigns, enhancing customer engagement, driving social presence and delivering brand growth. In this exciting and fast-paced role, you will also be hands-on with event planning, brand guardianship, PR and competitor analysis.
Key responsibilities:- Internal/external event planning and attendance, co-ordination and execution.
- Serve as brand guardian, enforcing guidelines and enhancing the brand across PR, events, and communications.
- Lead on internal/external communications; act as the voice to the broader business and externally, sharing key updates, quarterly newsletters and presenting updates.
- Plan, create and execute creative UK/International marketing campaigns to nurture MQL's into SQL's and through different stages of the customer journey.
- Take charge of developing and leveraging data tracking processes/tools to measure and report on the success of marketing initiatives.
- Identify new brand elevation opportunities such as PR and strategy improvement initiatives.
- Excellent communicator and organisation skills.
- Proactive thinker, able to make considerations for possible upcoming challenges or objections or identify the needs of the team ahead of time.
- Keen eye for detail to ensure all aspects are executed flawlessly.
- Innovative mindset to create unique and engaging experiences.
- Confident at making split second decisions when necessary.
- Possesses a growth mindset and demonstrates an ability to rise to new challenges and execute on new ideas.
- Confident in challenging the status quo and suggesting improvements.
This is a unique opportunity to join an industry-leading fitness brand, helping to execute and shape their marketing for the next 12 months, and likely beyond! You'll enjoy excellent benefits including gym membership, private medical, income protection and life insurance.
Marketing Specialist - Consumer Brand employer: Zero Surplus
Contact Detail:
Zero Surplus Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist - Consumer Brand
✨Tip Number 1
Familiarise yourself with the latest trends in fitness marketing and consumer behaviour. This will not only help you understand the brand better but also allow you to speak confidently about how you can contribute to their marketing strategies during interviews.
✨Tip Number 2
Network with professionals in the fitness industry, especially those involved in marketing. Attend relevant events or webinars to make connections that could provide insights into the company culture and expectations for the role.
✨Tip Number 3
Prepare to discuss specific examples of past marketing campaigns you've executed, particularly those that involved data analysis and customer engagement. Being able to demonstrate your results-driven approach will set you apart from other candidates.
✨Tip Number 4
Showcase your creativity by thinking of innovative marketing ideas tailored to the fitness industry. Presenting fresh concepts during your interview can highlight your proactive mindset and willingness to challenge the status quo.
We think you need these skills to ace Marketing Specialist - Consumer Brand
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in event planning, communications, and campaign execution. Use specific examples that demonstrate your ability to deliver tangible results.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fitness and marketing. Mention how your skills align with the responsibilities of the role, such as brand guardianship and data-driven analysis.
Showcase Your Communication Skills: Since excellent communication is key for this role, ensure your application reflects your ability to convey ideas clearly. Use concise language and structure your application logically.
Highlight Your Innovative Mindset: In your application, provide examples of how you've approached challenges creatively in past roles. This will demonstrate your proactive thinking and ability to suggest improvements, which are crucial for this position.
How to prepare for a job interview at Zero Surplus
✨Showcase Your Communication Skills
As a Marketing Specialist, excellent communication is key. Be prepared to discuss how you've effectively communicated in past roles, whether through internal newsletters or external PR campaigns. Use specific examples to illustrate your points.
✨Demonstrate Your Data-Driven Mindset
This role requires a strong focus on data analysis. Be ready to talk about how you've used data tracking tools in previous positions to measure marketing success. Highlight any specific metrics you’ve improved and how you achieved those results.
✨Prepare for Creative Problem Solving
The company values innovative thinking. Think of instances where you've had to come up with creative solutions to marketing challenges. Discuss how you approached these situations and the outcomes of your initiatives.
✨Understand the Brand and Its Market
Research the fitness brand thoroughly before your interview. Understand their current marketing strategies, target audience, and competitors. This knowledge will help you articulate how you can contribute to their goals and enhance brand growth.
