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- Tasks: Analyze marketing data and create compelling reports to drive insights.
- Company: Join a leading sports entertainment and gaming business making waves in the industry.
- Benefits: Enjoy mostly remote work with flexible hours and competitive pay.
- Why this job: Be part of a dynamic team, shaping marketing strategies and influencing key decisions.
- Qualifications: Strong skills in quantitative marketing measurement and stakeholder management required.
- Other info: Immediate start for a minimum of 4 weeks, with potential for extension.
A sports entertainment and gaming business is looking for extra resource within their marketing function. They currently capture a lot of data, and have newly set up reports and models, but they require an extra person in the team who understands how to connect the output, data, and context together to bring forward usable insights. Responsibilities Analyse reports and models, including using your knowledge of MMM to assess impact of marketing efforts Creation of a compelling marketing narrative to be delivered in regular management reports Liaise with various senior stakeholders across different company divisions, delivering marketing insight as requested Requirements Strong competency in quantitative marketing measurement techniques A commercial understanding of data, with an ability to draw out insight and create an accurate performance narrative Excellent stakeholder management, working within a large organisation, dealing with different divisions Other Details Start date: ASAP Duration: 4 weeks minimum, with potential to extend Day Rate: £500 – £800 dependent on experience level Location: Mostly remote, with willingness to be in person for some scheduled meetings
Marketing Measurement Consultant employer: FRESHMINDS
Contact Detail:
FRESHMINDS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Measurement Consultant
✨Tip Number 1
Familiarize yourself with Marketing Mix Modeling (MMM) and its application in sports entertainment. Understanding how to analyze marketing efforts through quantitative techniques will set you apart from other candidates.
✨Tip Number 2
Brush up on your stakeholder management skills. Since you'll be liaising with various senior stakeholders, showcasing your ability to communicate insights effectively will be crucial in the interview process.
✨Tip Number 3
Prepare to discuss real-world examples where you've successfully connected data outputs to actionable insights. This will demonstrate your commercial understanding of data and your ability to create compelling narratives.
✨Tip Number 4
Since the role is mostly remote, emphasize your experience working in virtual teams and your adaptability to different work environments. Highlighting this will show that you're ready for the flexible nature of the position.
We think you need these skills to ace Marketing Measurement Consultant
Some tips for your application 🫡
Understand the Role: Make sure you fully understand the responsibilities and requirements of the Marketing Measurement Consultant position. Familiarize yourself with marketing measurement techniques and how they apply to sports entertainment and gaming.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience with quantitative marketing measurement and stakeholder management. Provide specific examples of how you've successfully analyzed data and created compelling narratives in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that connects your skills and experiences to the job description. Discuss your understanding of marketing models and how you can contribute to the team by delivering actionable insights.
Tailor Your Application: Customize your application materials for this specific role. Use keywords from the job description to demonstrate that you are a perfect fit for the position and show your enthusiasm for working in the sports entertainment and gaming industry.
How to prepare for a job interview at FRESHMINDS
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with quantitative marketing measurement techniques. Highlight specific examples where you've analyzed reports and models, and how your insights led to actionable outcomes.
✨Craft a Compelling Marketing Narrative
Think about how you would present marketing insights in a narrative format. During the interview, share your approach to creating compelling reports that resonate with stakeholders and drive decision-making.
✨Demonstrate Stakeholder Management Experience
Since the role involves liaising with various senior stakeholders, be ready to discuss your experience in managing relationships across different divisions. Provide examples of how you've effectively communicated insights and influenced decisions.
✨Understand the Business Context
Familiarize yourself with the sports entertainment and gaming industry. Show that you understand how marketing efforts impact business performance and be ready to discuss how you can connect data outputs to broader business goals.
