Global Dove Social Influencer Assistant Manager

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Global Dove Social Influencer Assistant Manager

Job Title: Global Dove Social Influencer Assistant Manager

Location: 100VE

About the role

This role reports to the Global Dove Influencer Marketing Manager who is based at 100 Victoria Embankment, London. You are required to be office based 2 days per week at a minimum.

This is an exciting, varied Influencer Marketing Assistant Manager role for someone who wants to join a busy, passionate & driven team and be integral in building innovative, strategic global influencer marketing activities.

This role is suitable for someone who is digitally native with a history of contributing to the success of social-led influencer campaigns. You thrive on social-first principle thinking, and have a solid understanding of influencers, social media and social content. You will be part of teams crafting strategies and content that not only engage but also inspire action amongst Dove’s core audiences and communities.

The Influencer Marketing Assistant Manager will work very closely with global category teams to ensure consistency of approaches, build exceptional ‘Others Say’ plans that meet category and PR/Comms objectives to drive brand power. You will also work hand in hand with top Dove markets to ensure they execute best in class work.

The ideal candidate has a great balance between being creative and being a great planner. You have excellent written and verbal communications skills, and you are passionate about providing the best influencer marketing support to marketing teams. You are a strong team player, networker, able to convince, build commitment and support through your friendly and proactive personality.

Responsibilities include

• To support the Dove Influencer Marketing Manager with the continued evolution of the Dove influencer marketing function.
• Assist with the creation and execution of Influencer Marketing Global pilot approaches.
• Assist the Dove Influencer Marketing Manager and collaborate with top Dove countries and category teams on their integrated comms plan – offering support and creative ideas along the way.
• Assist on the design of data-led Social-first PR and Creator Marketing strategies.
• Assist the team in running of global events.
• Support with analysis and measurement of influencer marketing effectiveness alongside the Dove Influencer Marketing Manager.
• Assist with the management of the team budget.
• To actively contribute to a dynamic communications environment of continuous improvement and effectiveness.

Who we are looking for:

• Someone who has a true passion for influencer marketing, with their finger on the pulse of culture and social trends.
• A collaborator/networker who thrives on working with different teams (including agencies) to craft the best campaigns and can engage with several agencies to build plans and content.
• A real team player. Keeps a balance between personal accountability and delivery through teamwork.
• A beauty content crafter: Knows how to craft the most compelling stories/content in the influencer space.
• An expert in written and visual content that knows what works and does not work for beauty brands in social influencer channels.
• A passion for purpose: to make a positive experience of beauty universally accessible to every woman.
• An eye for detail: you’ll have an instinct for creating impactful social content.
• A proactive mindset: a self-starter who actively seeks out opportunities to create positive impact.
• Bridge building: you’ll have a passion for working with other cultures & an ability to build strong relationships both in-person and virtually.

Key skills:

• Creative and innovative mind-set.
• You must have a proven track record in beauty or consumer influencer marketing related activity and a solid understanding of influencer marketing.
• Good understanding of brand communications and influencer marketing.
• Passionate about beauty and lifestyle trends.
• Awareness and understanding of diverse cultural landscape globally.
• Excellent storytelling (verbal and written) skills.
• Passion for data and measurement.
• Knowledge of how to build, maintain, and evaluate influencer marketing campaigns.
• Strong knowledge around all key social media channels: IG, TikTok, YouTube.
• Literate in and passionate about communications technologies, especially, but not limited to, the Microsoft Office 365 suite, with strong SharePoint skills.
• Proven project management support skills – has a desire for flawless execution, strong attention to detail and a track record of supporting teams on delivering plans with measurable results.
• Has a bias for action, shows accountability and responsibility and has a can-do attitude.
• Highly organised with a flexible and adaptable working style.
• Able to manage multiple priorities, work at pace, and offer support across concurrent projects.

Essential experience:

• Relevant experience in external Influencer Marketing/Communications in a large organisation or PR/Influencer Marketing agency. Ideally with strong beauty industry experience.
• Insight led: experience leveraging a variety of data inputs and mining for insights to optimise influencer marketing approaches.
• Experience of supporting managing and executing brand paid and earned social influencer campaigns from beginning to end.
• Clear understanding of the requirements and demands of an international role.
• Stakeholder management – has worked with multiple internal and external stakeholders and has experience collaborating to get the job done.
• Proven networking abilities.

NOTES

About Unilever

Unilever is one of the world’s leading suppliers of Food, Home and Personal Care products with sales in over 190 countries and reaching 2 billion consumers a day. Unilever has more than 400 brands found in homes around the world, including Dove, Tresemme, Lynx, Lifebuoy, Shea Moisture, Persil, Domestos, Ben & Jerry’s, Magnum, Marmite, The Vegetarian Butcher, Graze and Pot Noodle.

Faced with the challenge of climate change and the need for human development, we want to move towards a world where everyone can live well and within the natural limits of the planet. That’s why our purpose is ‘to make sustainable living commonplace’.

What We Offer

Not only do we offer a competitive salary and pension scheme, we also offer an annual bonus, subsidised gym membership, a discounted staff shop and shares. You’ll have the opportunity to work directly with our renowned and exciting brands in a flexible and hybrid working environment.

Diversity at Unilever is about inclusion, embracing differences, creating possibilities and growing together for better business performance. We embrace diversity in our workforce. This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.

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