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For Companies At a Glance
- Tasks: Lead the marketing strategy and brand management for a dynamic group.
- Company: Join a forward-thinking organisation focused on innovation and collaboration.
- Benefits: Enjoy competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Be at the forefront of marketing initiatives that drive real impact and brand consistency.
- Qualifications: Proven experience in senior marketing roles, especially in diverse sectors like property or hospitality.
- Other info: Collaborate with various teams and influence key stakeholders across the organisation.
The predicted salary is between 43200 - 72000 £ per year.
Our client is seeking a Head of Marketing to join their team. The Head of Marketing will lead the central marketing function for the Group, overseeing marketing strategy, brand management, and shared resources. This role is pivotal in driving strategic alignment, ensuring brand consistency, and leveraging synergies across the group.
Key Responsibilities
- Develop and implement the Group's overarching marketing strategy, aligning with corporate objectives and individual business needs.
- Act as the guardian of the Group's brand identity, ensuring consistency across all channels and touchpoints.
- Facilitate knowledge-sharing and collaboration between business units to leverage best practices and innovations.
- Oversee the execution of group-wide marketing initiatives, such as sustainability campaigns, large-scale product launches, or corporate rebranding efforts.
- Lead the development of shared resources, such as templates, guidelines, and digital tools, for use across the Group.
- Manage the group's digital presence, including corporate websites and social media platforms.
- Present regular performance reports to the executive team, highlighting successes, challenges, and recommendations.
- Manage the central marketing function and third party suppliers, including specialists in brand management, digital marketing, and analytics.
- Provide guidance and support to marketing functions across the group, fostering a culture of collaboration and continuous improvement.
- Organise training and workshops to upskill business teams and ensure alignment with group standards.
- Oversee the central marketing budget, ensuring efficient allocation of resources.
- Negotiate group-wide contracts for marketing tools and technology.
- High levels of collaboration and alignment between the central team and business units.
Key Skills & Experience
- Proven track record in a senior marketing leadership role within a hybrid or complex organisational structure.
- Experience managing diverse brands across multiple sectors, preferably in the property, hospitality, retail, or manufacturing industries.
- Strong background in digital marketing, brand management, and performance analytics.
- Exceptional strategic thinking and problem-solving skills.
- Strong interpersonal and communication skills, with the ability to influence stakeholders at all levels.
- Expertise in data-driven decision-making and marketing analytics.
- Innovative and forward-thinking, with a passion for staying ahead of marketing trends.
- Results-driven with a strong focus on delivering measurable outcomes.
Head of Marketing employer: Search-Select LTD
Contact Detail:
Search-Select LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network with professionals in the marketing field, especially those who have experience in senior roles. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends in marketing strategy.
✨Tip Number 2
Showcase your leadership skills by sharing examples of how you've successfully managed teams and projects in previous roles. Be prepared to discuss specific instances where you drove strategic alignment and brand consistency.
✨Tip Number 3
Familiarise yourself with the company's current marketing initiatives and challenges. This will allow you to present tailored ideas during interviews that demonstrate your understanding of their needs and how you can contribute to their success.
✨Tip Number 4
Prepare to discuss your experience with digital marketing and analytics in detail. Highlight any innovative campaigns you've led and be ready to explain how you used data to drive decision-making and achieve measurable outcomes.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in senior marketing roles, especially within complex organisational structures. Emphasise your achievements in brand management and digital marketing to align with the job requirements.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of the company's marketing strategy and how your skills can contribute to their goals. Use specific examples from your past experiences that showcase your strategic thinking and problem-solving abilities.
Showcase Relevant Skills: Clearly outline your expertise in data-driven decision-making and performance analytics. Highlight any experience you have in managing diverse brands across sectors like property, hospitality, or retail, as this is crucial for the role.
Prepare for Potential Questions: Anticipate questions related to your leadership style and how you foster collaboration across teams. Be ready to discuss your approach to managing marketing budgets and negotiating contracts, as these are key responsibilities of the position.
How to prepare for a job interview at Search-Select LTD
✨Showcase Your Strategic Vision
As a Head of Marketing, you'll need to demonstrate your ability to develop and implement overarching marketing strategies. Prepare to discuss specific examples from your past experiences where you aligned marketing initiatives with corporate objectives and how those strategies drove measurable results.
✨Emphasise Brand Management Expertise
This role requires a strong understanding of brand identity and consistency. Be ready to talk about how you've successfully managed diverse brands in previous roles, particularly in complex organisational structures. Highlight any innovative approaches you've taken to enhance brand visibility and engagement.
✨Demonstrate Collaboration Skills
Collaboration is key in this position. Prepare to share instances where you've facilitated knowledge-sharing and collaboration between different business units. Discuss how you fostered a culture of continuous improvement and how that benefited the overall marketing function.
✨Prepare for Data-Driven Discussions
Given the emphasis on analytics and performance metrics, be ready to discuss your experience with data-driven decision-making. Bring examples of how you've used marketing analytics to inform strategy and improve campaign performance, as well as how you present these insights to stakeholders.
