Marketing Manager

• Develop, lead and execute multi-channel marketing strategies and campaigns across (digital, advertising, content seo, video, print, email, events, PR and social media) that generate new clients, referrals, reactivations, retention and membership growth.

• Own the brand-ensure Life Balance stands out, driving qualified traffic and engagement with consistent messaging across all channels, marketing touchpoints and PR efforts (media outreach, press releases and public relations) to maximise brand visibility and reputation.

• Grow, mentor, inspire and manage a small team, drive results and operational excellence, and set, monitor, and report on team goals.

• Prepare, monitor and manage budgets & analyse performance and, optimise campaigns, allocate resources efficiently for maximum ROI.

• Build partnerships with businesses, agencies, media outlets, vendors, influencers, ambassadors and sponsorships.

• Ability to work in Poole, Dorset, in the UK. We don’t offer Visas.

• Bachelor’s degree in Marketing, Business, Communications, Videography or CIM Qualification Level 4 + or in a related field (Master’s degree preferred)

• Excellent communication, presentation, and interpersonal skills.

• Proven track record with a strong portfolio of successful campaigns that attract, engage, delight, and demonstrate ROI and measurable results.

• Proven leadership-you thrive on solving problems creatively with 6+ years of B2C marketing experience (2+ years managing teams).

• Maintain a high sense of urgency, entrepreneurial work ethic, and resourcefulness required to drive business outcomes.

• Coachable with the attitude for feedback required to learn with the ability to quickly, proficiently absorb, understand and act upon new information.

• System thinker with project management expertise to handle multiple initiatives.

• Collaborative team player who takes full ownership of outcomes and gets things done.

• Strong knowledge of behavioural psychology, storytelling, copywriting, branding, positioning, offline marketing, guerilla marketing,

• Strong digital marketing skills-SEO, PPC, storytelling content creation (inbound), brand building, and social media organic and paid campaigns.

• Aesthetic sense, grammatically sharp, and skilled in crafting persuasive, witty copy across formats to drive engagement and conversions.

• Certification in google analytics, google ads, meta ads, HubSpot and semrush

• Meticulous and data-driven, with strong analytical skills, numerical literacy, and experience tracking performance, analysing metrics, and ensuring ROI through continuous improvement.

• Bonus: Experience in healthcare, retail, or consumer goods marketing is a plus

• Competitive salary: £33,000 – £36,000

• Wellness perks: 50% gym membership, chiropractic care, health insurance, community discounts, life insurance, 28 days holidays inclusive of bank holidays

• Growth opportunities: Personal development budget and attendance at industry events

• Supportive team culture: Colleague recognition and rewards, Bi-monthly socials, bi-annual team-building days.

• Hybrid work setup: Office Based with 1 day WFH per week

What Makes This Role Different?

We aren’t just looking for a marketer. We’re looking for someone who wants to solve hard problems with meaningful work. If you believe marketing can change lives and build lasting relationships, you belong with us.

Our Core Values – How We Win Together:

• Honesty: Unimpeachable character. Show up with integrity-be open, reliable, and trustworthy.

• Humility: Care personally, challenge directly, and always strive to improve.

• Vulnerability: Connect fully, Be authentic and courageous, and support each other as one team.

• Courage: Create the remarkable with bold action and high standards.

• Curiosity: Stay coachable, keep learning, solve problems, and embrace growth