At a Glance
- Tasks: Manage digital marketing campaigns and analyse performance metrics to drive business success.
- Company: Join a dynamic Birmingham-based manufacturing company with a focus on innovation.
- Benefits: Enjoy a salary up to £35,000, free parking, employee discounts, and a performance bonus.
- Why this job: Be part of a growing team where your creativity and strategic thinking can shine.
- Qualifications: Experience in B2B marketing, strong digital skills, and excellent project management abilities required.
- Other info: Flexible working hours with a supportive company culture.
The predicted salary is between 28000 - 42000 £ per year.
Are you a driven Marketing Executive with experience within a B2B environment? Do you have a passion for marketing and enjoy variety within your role? If so, this could be the perfect role for you! My Birmingham based client is looking for a Senior Marketing Executive to join their growing business, specialising in manufacturing products in-house. If successful, you will execute effective use of marketing to deliver business objectives.
Benefits:
- Salary up to £35,000
- Mon-Thurs 8am-5pm, Fri 8am-2pm
- Free parking
- Company pension
- Employee discounts
- Performance bonus
Duties and Responsibilities:
- Update and manage the content and messaging across the company's portfolio of websites.
- Manage the execution of digital marketing campaigns across various platforms, including Google Ads and social media channels.
- Oversee email marketing initiatives to engage existing customers and attract new leads.
- Analyse campaign performance metrics and adjust strategies as necessary to optimise results.
- Manage budgets for marketing projects and ensure effective allocation of resources.
- Collaborate with cross-functional teams to ensure alignment of marketing efforts with overall business goals.
- Prepare detailed reports on marketing activities and present findings to senior management.
Skills and Experience Required:
- Experience in a similar role, ideally within a B2B environment.
- Strong understanding of digital marketing tools and techniques, particularly Google Ads and social media platforms.
- Excellent project management skills with the ability to manage multiple projects simultaneously while meeting deadlines.
- Excellent verbal and written communication skills.
- Self-motivation with a track record of providing excellent client service.
- A creative mindset with the ability to think strategically about market positioning and brand development.
Apply Now!
Senior Marketing Executive / Marketing Manager employer: Options Resourcing Ltd
Contact Detail:
Options Resourcing Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive / Marketing Manager
✨Tip Number 1
Network with professionals in the B2B marketing space. Attend industry events or webinars where you can meet potential colleagues or employers. This can help you gain insights into the company culture and what they value in a candidate.
✨Tip Number 2
Familiarise yourself with the latest trends in digital marketing, especially around Google Ads and social media strategies. Being able to discuss recent developments or case studies during an interview can demonstrate your passion and knowledge in the field.
✨Tip Number 3
Prepare to showcase your project management skills by thinking of specific examples where you've successfully managed multiple marketing projects. Be ready to discuss how you prioritised tasks and met deadlines, as this is crucial for the role.
✨Tip Number 4
Research the company’s current marketing strategies and campaigns. Understanding their approach will allow you to tailor your conversation during the interview, showing that you're proactive and genuinely interested in contributing to their goals.
We think you need these skills to ace Senior Marketing Executive / Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing. Emphasise your skills in digital marketing tools, project management, and any specific campaigns you've successfully executed.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the company's goals. Mention specific examples of how you've managed digital marketing campaigns and improved performance metrics in previous roles.
Showcase Your Analytical Skills: In your application, include examples of how you've analysed campaign performance and adjusted strategies accordingly. This will demonstrate your ability to optimise results, which is crucial for the role.
Highlight Collaboration Experience: Mention any experience you have working with cross-functional teams. This shows that you can align marketing efforts with overall business goals, which is a key responsibility of the position.
How to prepare for a job interview at Options Resourcing Ltd
✨Showcase Your B2B Experience
Make sure to highlight your previous experience in a B2B environment during the interview. Discuss specific projects you've worked on and how they contributed to business objectives, as this will resonate well with the hiring company.
✨Demonstrate Digital Marketing Knowledge
Be prepared to discuss your familiarity with digital marketing tools, especially Google Ads and social media platforms. You might want to share examples of successful campaigns you've managed and the metrics you used to measure their success.
✨Emphasise Project Management Skills
Since the role requires managing multiple projects, be ready to talk about your project management experience. Share how you prioritise tasks, meet deadlines, and ensure that all marketing efforts align with business goals.
✨Prepare for Creative Problem-Solving
The company is looking for a creative mindset, so think of examples where you've had to think outside the box to solve marketing challenges. Be ready to discuss your strategic approach to market positioning and brand development.