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- Tasks: Lead social media strategies for key clients and mentor a talented team.
- Company: Join McCann Manchester, the largest integrated agency in the UK, set in beautiful Cheshire.
- Benefits: Enjoy hybrid work, a subsidised bistro, free gym access, and an outdoor heated pool.
- Why this job: Be part of a creative family that values growth and impactful work in a fun environment.
- Qualifications: Extensive social media experience and expertise in strategy, content creation, and client management required.
- Other info: McCann embraces diversity and offers equal opportunities for all applicants.
The predicted salary is between 43200 - 72000 £ per year.
Location: McCann Campus, Macclesfield (Hybrid)
About Us... At McCann Manchester, it’s fair to say we’re a little different. Here the people make the agency, they are what makes our work so unique. We’re a creative agency spread across eight acres of countryside in Cheshire, and we also have a pub, bistro and gym all on-site. McCann Manchester is a big family - the largest integrated agency in the UK. We work with some of the UK’s most interesting brands and we’re looking for a Senior Social Media Account Director to join us.
The Part You’ll Play… Our Social Media offering is at the heart of everything we do at McCann Manchester. Our talented team of specialists is fully integrated within the agency, leveraging the wider talents of our Production, Digital Media and Creative teams to ensure our clients succeed in an evolving Social Media landscape. We’re ambitious about the growth of the department and have created a new opportunity for a Senior Social Media Account Director to join the team! You’ll take responsibility for several of our key clients, immersing yourself in their business to identify opportunities to deliver a true return on investment for their Social Media activities. Utilising the full range of bespoke and industry leading tools at your disposal you’ll ensure our clients lead the conversation on Social Media and invest their budgets in areas that will generate results. Combining your creative thinking with your ability to analyse data and form insights, it’s an exciting opportunity for someone who’s keen to create award winning work that makes people talk. You’ll be leading a talented team, providing direction and mentoring as required to support their growth, whilst overseeing the work delivered for clients. Additionally, you’ll play an integral role in new business opportunities, devising and presenting winning strategies to potential clients.
As Senior Social Media Account Director You’ll Bring…
- Extensive experience in a similar position.
- You’ll be an expert Social Media practitioner who’s able to talk in detail and with experience around the different social platforms.
- Practical and hands-on experience with the fundamental areas of social, including strategy, content creation, community management, paid social, reporting and client management.
- Significant experience devising social strategies working with platforms including Facebook Business Manager, Twitter Ads, Pinterest Ads, Snap Ads, LinkedIn Campaign Manager.
- Expertise in all things social, including latest developments and trends, how social can deliver client business goals, social creative best practices, influencer marketing, paid social, and performance analytics.
- Experience leading and mentoring a team while overseeing accounts with significant budgets.
- A great understanding of how social integrates with other channels, including Digital Media, Influencer, PR and Broadcast.
- The ability to work collaboratively and build relationships within internal stakeholders and clients alike.
- An understanding of new business and experience collaborating on pitches.
As Senior Social Media Account Director You’ll Have Access To…
- A competitive financial and benefits package and a culture ideally suited to those who enjoy pursuing personal career development.
- The opportunity to work within the largest integrated agency in the UK, in stunning surroundings, with specialist departments including animation, video production, planning, digital creative and development and social media.
- An outstanding working environment that really is hard to beat, based on an 8 acre site with a subsidised Bistro, free car parking, free access to an onsite gym and an outdoor heated pool.
The Truth… Working with McCann will be a journey, it’ll be both fun and challenging. We want you to grow with us, and create work our clients will be excited about and work you will feel proud of.
McCann Worldgroup is an Equal Employment Opportunity (EEO) employer. We embrace diversity in all its form. We provide equal employment opportunities to all qualified applicants without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
Social Media Account Director employer: Mccann Erickson SA
Contact Detail:
Mccann Erickson SA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Account Director
✨Tip Number 1
Familiarise yourself with McCann Manchester's unique culture and values. Since they emphasise creativity and teamwork, showcasing your ability to fit into their family-like environment can set you apart during interviews.
✨Tip Number 2
Stay updated on the latest trends in social media and be prepared to discuss how these can impact client strategies. Demonstrating your knowledge of current developments will show that you're proactive and passionate about the field.
✨Tip Number 3
Prepare examples of successful social media campaigns you've led, particularly those that involved collaboration with other departments. This will highlight your ability to integrate social media with broader marketing strategies, which is crucial for this role.
✨Tip Number 4
Network with current or former employees of McCann Manchester if possible. Gaining insights from insiders can provide you with valuable information about the agency's expectations and help you tailor your approach.
We think you need these skills to ace Social Media Account Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your extensive experience in social media management. Focus on specific achievements and metrics that demonstrate your ability to deliver a return on investment for clients.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media and creativity. Mention how your hands-on experience with various platforms aligns with the role's requirements and how you can contribute to McCann's success.
Showcase Your Knowledge: Demonstrate your understanding of the latest social media trends and best practices in your application. Mention any relevant tools or strategies you've successfully implemented in previous roles.
Highlight Leadership Experience: Since the role involves leading a team, emphasise your mentoring and leadership skills. Provide examples of how you've supported team growth and managed significant budgets in past positions.
How to prepare for a job interview at Mccann Erickson SA
✨Showcase Your Social Media Expertise
Be prepared to discuss your extensive experience with various social media platforms in detail. Highlight specific campaigns you've worked on, the strategies you implemented, and the results achieved. This will demonstrate your hands-on knowledge and ability to drive ROI for clients.
✨Demonstrate Leadership Skills
As a Senior Social Media Account Director, you'll be leading a team. Share examples of how you've mentored or guided team members in the past. Discuss your approach to fostering collaboration and creativity within your team, as this is crucial for success in the role.
✨Understand the Bigger Picture
McCann Manchester values integration across different channels. Be ready to explain how social media fits into broader marketing strategies. Discuss your understanding of how social interacts with digital media, PR, and influencer marketing to achieve client goals.
✨Prepare for New Business Pitches
Since you'll be involved in devising strategies for potential clients, prepare to discuss your experience with pitches. Think of successful strategies you've presented in the past and be ready to share your thought process on how to win new business.
