At a Glance
- Tasks: Lead social media and marketing efforts to boost WRS Systems' online presence.
- Company: WRS Systems provides innovative EPOS solutions for retail and hospitality sectors.
- Benefits: Enjoy ongoing training, healthcare benefits, staff parties, and more!
- Why this job: Join a creative team focused on strategic engagement and brand growth.
- Qualifications: Strong organisation, creativity, and analytical skills are essential.
- Other info: Work in a supportive environment on the beautiful Isle of Wight.
The predicted salary is between 28800 - 48000 £ per year.
WRS is looking for an enthusiastic and motivated Social Media & Marketing Lead to join our ever-growing team based in our office in Newport, on the Isle of Wight. WRS Systems is a leading provider of EPOS (Electronic Point of Sale) solutions dedicated to helping businesses streamline their operations, enhance customer service and boost efficiency. We offer innovative EPOS software and hardware solutions designed to meet the unique needs of companies, primarily in the retail and hospitality sectors.
The Marketing Lead will be responsible for growing WRS Systems’ online presence and driving business results through targeted B2B social media and marketing. This role goes beyond just posting content. It’s about developing a strategic approach to engagement, brand awareness and lead generation. The Social Media & Marketing Lead will plan and execute campaigns, create high-quality content and ensure consistent messaging across all platforms.
A key focus is on following clear processes, tracking performance, and using data-driven insights to optimise results. Strong organisation, creativity and analytical thinking are essential to success in this role. Working closely with external marketing partners and internal teams, the Social Media & Marketing Lead will provide regular performance reports, identify areas for improvement and refine the overall marketing strategy to align with business goals.
Benefits:
- Ongoing training and professional development opportunities.
- A collaborative and supportive work environment.
- Healthcare benefits.
- Saving Plans.
- Staff Parties.
- Employee Assistance Programme.
- Long Service Leave.
- Isle Of Wight Lottery Benefits.
Marketing Lead employer: WRS Systems
Contact Detail:
WRS Systems Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead
✨Tip Number 1
Familiarise yourself with WRS Systems' current social media presence and marketing strategies. Engage with their content by liking, sharing, and commenting to show your genuine interest in the brand and its mission.
✨Tip Number 2
Prepare a portfolio showcasing your previous marketing campaigns, especially those that involved B2B strategies. Highlight any data-driven results you've achieved, as this aligns with the role's focus on performance tracking and optimisation.
✨Tip Number 3
Network with professionals in the retail and hospitality sectors. Attend industry events or join relevant online groups to connect with potential colleagues or partners, which could give you insights into the challenges they face and how WRS can help.
✨Tip Number 4
Stay updated on the latest trends in social media marketing and EPOS solutions. Being knowledgeable about emerging tools and techniques will demonstrate your commitment to innovation and your ability to drive engagement effectively.
We think you need these skills to ace Marketing Lead
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the key responsibilities and skills required for the Marketing Lead position. Tailor your application to highlight your relevant experience in social media and marketing.
Craft a Compelling CV: Ensure your CV showcases your achievements in previous marketing roles, particularly in B2B environments. Include specific examples of campaigns you've led, metrics you've improved, and any creative strategies you've implemented.
Write a Strong Cover Letter: Your cover letter should express your enthusiasm for the role and the company. Discuss how your skills align with WRS Systems' goals, particularly in enhancing online presence and driving business results through strategic marketing.
Showcase Analytical Skills: Since the role requires data-driven insights, mention any tools or methodologies you’ve used to track performance and optimise marketing strategies. Highlight your ability to analyse data and make informed decisions to improve campaign outcomes.
How to prepare for a job interview at WRS Systems
✨Showcase Your Creativity
As a Marketing Lead, creativity is key. Prepare examples of past campaigns you've developed or contributed to, highlighting your innovative ideas and how they drove engagement or results.
✨Demonstrate Analytical Skills
Be ready to discuss how you use data to inform your marketing strategies. Bring specific examples of how you've tracked performance metrics and adjusted campaigns based on insights.
✨Understand the Company’s Brand
Research WRS Systems thoroughly before the interview. Familiarise yourself with their products, target audience, and current marketing efforts to show that you're genuinely interested and can align with their brand.
✨Prepare for Collaboration Questions
Since the role involves working closely with internal teams and external partners, be prepared to discuss your experience in collaborative projects. Highlight how you communicate effectively and manage relationships.