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For Companies The Senior Brand Manager is responsible for managing the national brand, maximizing sales, profit, and brand equity, including brand loyalty, awareness, and quality perception.
Duties of the Senior Brand Manager:
- Responsible for total brand sales and profit.
- Analyze all necessary data, such as POS data, consumer research data, and sales data, to develop the brand (marketing) strategy.
- Execute marketing strategy and ensure it is implemented as planned.
- Review and analyze marketing strategies promptly to understand the current situation and identify what works and what doesn’t.
- Develop revised action plans based on previous marketing strategy analyses.
- Analyze market gaps for potential new product development.
- Handle customer information inquiries.
- Manage brand pages on the company website.
- Conduct regular store checks to ensure promotional compliance.
Background of the Senior Brand Manager:
- Previous experience managing a national brand in similar industries.
- Industry knowledge (Pharmacy, Grocery, and Discounters) is preferred but not essential.
We regret to inform applicants that only shortlisted candidates will be notified. Thank you for your understanding.
Senior Brand Manager employer: JAC Recruitment (UK) Ltd.
As a Senior Brand Manager at our company, you will thrive in a dynamic and supportive work environment that prioritises innovation and collaboration. We offer competitive benefits, a strong focus on employee development, and opportunities for career advancement, all while being part of a team that values creativity and strategic thinking. Located in a vibrant area, our workplace fosters a culture of inclusivity and engagement, making it an excellent choice for those seeking meaningful and rewarding employment.
Contact Detail:
JAC Recruitment (UK) Ltd. Recruiting Team
