Digital Marketing Lecturer (or Guest Speaker)

Bayswater Education is a vibrant network of global educational centres dedicated for over 70 years to educating and inspiring people through a life-changing educational experience. We’re passionate about growing communities of global thinkers and explorers, at home and abroad – whatever their story.

On the days you agree to teach, you will need to be available to lecture during the week from 14:10 PM to 17:30 PM and the course will have the duration of 4 weeks. Please note that this is an office-based role at our school in Brighton.

We Are Offering Two Contract Choices:

• A Guest Speaker delivers a 1.5-hour presentation, isn’t bound by a syllabus, specializes in their field, and could be available monthly.
• A Lecturer gives 3-hour syllabus-based lectures on a specific topic and is available 2-3 times a week throughout the course.

Key Tasks & Responsibilities:

• Take attendance and keep a record of work.
• Actively integrate the use of AI tools into the curriculum.
• Update materials to reflect current practice and trends.
• Engage with students by setting them fun and practical mini activities.
• Highlight to the students, the skills needed to thrive as a Digital Marketing professional.
• Offer professional insights into tools and methods.
• Deliver an engaging and interactive class on various aspects of Digital Marketing.

Areas of Knowledge We Are Looking For:

• AI for Digital Marketing
• Content Marketing
• Search Engine Optimisation (SEO)
• Email Marketing
• Analytics with Google Analytics 4 (GA4)
• Digital Marketing Strategy
• Website Optimisation and eCommerce
• Paid Search (PPC) and Display Advertising
• Social Media Marketing
• Brand Storytelling
• Digital Marketing

Experience:

• 3+ years of experience in the field of Digital Marketing.
• Experience in teaching, training, presenting, or guest speaking (desirable).

What We Offer:

• Opportunities for career growth within a global organisation.
• Access to our wide portfolio of courses offered for free or at discounted rates.
• People-centric, inclusive culture with regular wellbeing and social activities.
• Regular online networking and cross-departmental meetings with the Bayswater team globally.

Bayswater is an equal opportunity employer that is committed to diversity and inclusion in the workplace. Bayswater is committed to safeguarding and promoting the welfare of children. As part of our Safer Recruitment Policy, you will be asked to explain any gaps in your work and education history. You will also be required to undergo a DBS Enhanced Disclosure check and provide the contact details of at least 2 referees, who will be asked specifically if they have any concerns about your suitability to work with people under 18. Evidence of eligibility to work in the UK must be provided at interview stage. We are committed to ensuring that your data is secure with us. For more information, you can read our Privacy Policy.