Online Content Coordinator

We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what's possible. At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed. This global house of brands - Coach, Kate Spade New York, Stuart Weitzman - was built by unconventional entrepreneurs and unexpected solutions, so when we say we believe in dreams, we mean we believe in making them happen. We're always on a journey to becoming our best, but you can count on this: Here, your voice is valued, your ambitions are supported, and your work is recognized. We are a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive.

Primary Purpose: The Online Content Coordinator owns the online content calendar and strategy for Coach and Kate Spade New York UK & EU sites, ensuring content is reflective of the brands, current priorities, and drives trade initiatives and the onsite customer experience.

Responsibilities:

• Own the UK & EU online content calendar and strategy for Coach and Kate Spade, sharing weekly content performance reports, content analysis and A/B testing.
• Proactively manage the timeline for online content, ensuring the timely delivery of information/assets from all key stakeholders.
• Manage the briefing and sign-off process for online content, partnering with Buying, Merchandising, Performance Marketing, Web Production & Creative teams.
• Add site-specific localisation to all briefs and content requests.
• Ensure UK & EU site content supports product investment per season as well as key commercial events/campaigns.
• Partner with E-commerce Merchandisers to review weekly trade and ensure content supports trade needs.
• Attend weekly E-commerce team meetings to share insights on content performance.
• Partner with the Content & Production Manager & Senior Web Production Coordinator and support the production of content across UK & EU sites.

Minimum Qualifications:

• Minimum of 1-2 years' experience in an e-commerce or digital focused role.
• Passionate about digital marketing and e-commerce, staying up to date on the latest trends, technologies and best practices.
• Experience using Google Analytics to measure and analyse site performance and user behaviour.
• Ability to multi-task under tight deadlines and a strong sense of urgency.
• Strong problem-solving skills, proactive and takes initiative.
• Highly analytical and confident using Excel for data manipulation.
• Commercial and results driven mindset.
• Strong organisation, communication and presenting skills.
• Able to work autonomously and as a strong team player.
• Ability to act quickly and efficiently to last minute requests and changes.

Preferred Qualifications:

• Experience using e-commerce platforms and tools including Salesforce Commerce Cloud, Amplience, Figma and Photoshop.
• Project management experience.

What Tapestry can offer you:

• Hybrid working (3 days working from the office, 2 days remote).
• Option to finish early on a Friday (Flex Fridays).
• 1 Paid Volunteering Day per year and opportunities to volunteer with global projects.
• Learning & Development opportunities.
• Internal mobility & career progression.
• Regular Social Events - Seasonal & Cultural.
• Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion council.

Other benefits include:

• 25 days holiday in addition to bank holidays.
• Annual Incentive Plan (company performance bonus).
• Multi brand discount up to 50% off Coach, Kate Spade, Stuart Weitzman.
• Private Healthcare with health assessment (Bupa).
• Bupa rewards - Financial wellbeing support and wellness discounts.
• Free 24/7 support for family building, fertility and menopause with Maven.
• Private Dental Cover.
• Eyecare vouchers.
• Employee Assistance Program.
• Employer Pension Contribution.
• Gym discount.
• Interest free season ticket loan.
• Cycle to work scheme.

Our Competencies for All Employees:

• Courage: Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
• Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
• Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
• Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air.