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For Companies At a Glance
- Tasks: Lead analysis of marketing campaigns and customer behaviour to drive strategic decisions.
- Company: Join Sporty, a top online gaming site known for its engaging platforms.
- Benefits: Enjoy flexible working options and access to exciting corporate perks.
- Why this job: Be part of a dynamic team shaping the future of the Casino industry with impactful insights.
- Qualifications: Experience in marketing analysis, data skills, and proficiency in tools like Excel and SQL required.
- Other info: Ideal for those who thrive in fast-paced environments and love data-driven decision-making.
The predicted salary is between 36000 - 60000 £ per year.
Sporty's sites are some of the most popular on the internet, consistently staying in Alexa's list of top websites for the countries they operate in. Do you have a passion for the gaming industry? Do you want to drive success and strategic decision-making for our rapidly growing Casino business?
Responsibilities
- Leading the analysis of marketing campaigns, customer behaviour, and market trends to provide actionable insights and recommendations.
- Utilising advanced analytical techniques and tools to measure and evaluate the effectiveness of marketing initiatives.
- Conducting in-depth market research and competitive analysis to identify industry trends, emerging opportunities, and potential threats, and provide strategic recommendations to stay ahead of the competition.
- Developing and maintaining marketing dashboards, reports, and visualisations to track KPIs and communicate insights and recommendations.
- Assisting in the forecasting and budgeting processes by providing data-driven insights and recommendations to optimize marketing spend and maximise ROI.
- Collaborating with external partners, agencies, and vendors to leverage their expertise and resources in executing marketing campaigns and initiatives.
Requirements
- Possess previous experience as a Marketing Analyst or similar role with a focus on data analysis and strategic marketing.
- Have analytical skills with expertise in statistical analysis, data modelling, and segmentation techniques.
- Possess a proficiency in data analysis tools such as Excel, SQL, and statistical software (e.g., R, Python).
- Have previous experience with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Possess the ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced, dynamic environment.
- Have excellent communication and presentation skills, with the ability to effectively convey complex data insights to stakeholders at all levels.
Senior Casino Business Insights Analyst employer: Sporty
Contact Detail:
Sporty Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Casino Business Insights Analyst
✨Tip Number 1
Familiarise yourself with the latest trends in the gaming industry. Understanding current market dynamics and emerging technologies will not only help you during interviews but also demonstrate your passion for the sector.
✨Tip Number 2
Network with professionals in the gaming and analytics fields. Attend industry events, webinars, or online forums to connect with others who can provide insights or even refer you to opportunities at StudySmarter.
✨Tip Number 3
Brush up on your data analysis skills, particularly in tools like SQL and Python. Consider taking a short course or working on personal projects that showcase your ability to analyse and interpret data effectively.
✨Tip Number 4
Prepare to discuss specific examples of how you've used data to drive marketing decisions in previous roles. Being able to articulate your thought process and the impact of your insights will set you apart from other candidates.
We think you need these skills to ace Senior Casino Business Insights Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience as a Marketing Analyst or in similar roles. Emphasise your analytical skills, proficiency in data analysis tools like Excel and SQL, and any experience with web analytics tools.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the gaming industry and how your skills align with the responsibilities of the Senior Casino Business Insights Analyst role. Provide specific examples of how you've used data analysis to drive strategic decisions in previous positions.
Showcase Your Analytical Skills: During the application process, be prepared to discuss your experience with statistical analysis and data modelling. Highlight any projects where you successfully measured marketing effectiveness or provided actionable insights based on data.
Prepare for Potential Assessments: Be ready for possible assessments that may test your analytical skills or knowledge of data analysis tools. Brush up on your proficiency in software like R or Python, and be prepared to demonstrate your ability to interpret complex data.
How to prepare for a job interview at Sporty
✨Show Your Passion for the Gaming Industry
Make sure to express your enthusiasm for the gaming industry during the interview. Share any relevant experiences or insights you have about market trends and customer behaviour in this sector, as it will demonstrate your genuine interest and commitment to the role.
✨Highlight Your Analytical Skills
Be prepared to discuss your experience with data analysis and statistical techniques. Provide specific examples of how you've used tools like Excel, SQL, or R to derive insights from data, and explain how these insights influenced marketing strategies in your previous roles.
✨Prepare for Case Studies
Expect to tackle case studies or hypothetical scenarios related to marketing campaigns or market analysis. Practise articulating your thought process and decision-making steps clearly, as this will showcase your analytical abilities and strategic thinking.
✨Communicate Complex Insights Effectively
Since the role requires conveying complex data insights to various stakeholders, practise simplifying your explanations. Use visual aids or examples to illustrate your points, ensuring that even non-technical interviewers can grasp your findings and recommendations.
