Marketing Executive (North America)
Marketing Executive (North America)

Marketing Executive (North America)

Broxburn Full-Time 28800 - 43200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Join our team as a Marketing Executive to create impactful campaigns and manage PR strategies.
  • Company: Ian Macleod Distillers is a respected family business with award-winning brands like Glengoyne and Edinburgh Gin.
  • Benefits: Enjoy a collaborative culture, skill development, and the chance to work on exciting projects.
  • Why this job: Make a real impact in innovative marketing while working with premium brands in a dynamic environment.
  • Qualifications: Bachelor’s degree in Marketing or related field; experience in PR, digital marketing, and event coordination required.
  • Other info: Apply early as the position may close based on candidate applications.

The predicted salary is between 28800 - 43200 £ per year.

Job Description

Ian Macleod Distillers Ltd… ‘An international, entrepreneurial, brand-led, successful, sustainable and respected, family business’

We appreciate and value your interest in this opportunity with Ian Macleod Distillers. We own some of the world’s best loved brands including Glengoyne, Tamdhu, Rosebank and Edinburgh Gin. Please browse our websites and social channels and immerse yourself in our award-winning portfolio of brands. As we start to tantalise your taste buds and whet your appetite for a career here with us at Ian Macleod Distillers, you will really get to understand just why our team members and customers are indeed so passionate about all things Ian Macleod!

We have a unique opportunity for someone to join our international team in the new role of Marketing Executive (North America)!

This role will be based at our head office in Scotland – it’s the lynch pin between our in market team and our central support teams. Whilst this will suit a marketeer looking to expand their skills and experiences, we are looking for a marketing professional with a passion for premium brands and a knack for creativity. We want to find a candidate who thrives to be part of a dynamic team where their ideas can and will make a real impact to help drive the success of our exquisite portfolio of wonderful brands in the USA market.

Why We Think You'll Love This Role:

Imagine being at the forefront of brand led innovative marketing campaigns, engaging PR activities, and captivating events. As our Marketing Executive, you'll have the opportunity to:

  • Create Impactful Campaigns: by working closely with the Marketing Manager to design and execute brand strategies that captivate and excite our consumers. You'll manage creative agencies, develop unique marketing assets, and ensure our brands shine at trade shows and events.
  • Build Strong Relationships: be the PR expert, managing our PR strategy and digital campaigns. You'll forge strong connections with media, influencers, and key opinion leaders to amplify the presence of our brands. Your efforts will help grow our social media following and enhance our digital footprint.
  • Engage with Communities: connecting with whisky clubs, supporting business reviews, and managing marketing assets are part and parcel of everyday life. You'll track PR ROI and ensure our brand communications are engaging and effective.

What Will Make You a Great Fit:

Skills:

  • Excellent time management and multitasking abilities.
  • Strong relationship-building skills with a collaborative mindset.
  • Proactive and adaptable with a keen eye for detail.
  • Creative thinker with strong communication skills.

Experience:

  • Proven track record in PR, Digital Marketing, and Event Coordination.
  • Experience with influencer campaigns and performance tracking.
  • Previous experience in the whisky or spirits industry is a plus.
  • Familiarity with design tools like Adobe Creative Suite or Canva is desirable.
  • Previous experience within the USA market as a direct consumer or marketing expert.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, Public Relations, or Events.
  • Knowledge of SEO, Google Analytics, and paid social media campaigns.
  • Previous Events Management experience.

Why You'll Love Working With Us:

Here it’s all about working ‘In Good Company’; effectively working within and across internal teams and with external partners and customers. We foster a culture of innovation and collaboration and in this role, you'll have the opportunity to work on lots of exciting and commercial value-add projects. You will develop your skills, and grow your career in the dynamic world of premium branded goods in a high paced, agile and energetic market across the USA. We value ideas and contributions… your success will be our success!

Ready to Join the Adventure?

If you're ready to take your marketing career to new heights and be able to make a real impact, we want to hear from you!. Applications are invited by clicking on our portal and submitting your CV, answering some key questions and submitting a tailored cover letter, clearly outlining why your skills and previous experiences are a perfect fit to what we are looking for – remember this is your opportunity to shine and to tell us exactly why this is the ideal role for you, and just why you would be the perfect candidate for us!

Please note, this is an open application window therefore we may close the advert at any point depending on the candidate applications received, so our recommendation is that you apply early to ensure you do not miss out!

***No Agency Contact***

Proudly supporting the #OpenToWork movement. 

Ian Macleod Distillers (IMD) are proud members of the Scotch Whisky Association, Drink Aware and the Portman Group. In our individual IMD way, we endeavour to follow best practice to help shape our commitment to wider social responsibility and industry standards. We are advocates of promoting responsible selling and consumption of alcohol.

Marketing Executive (North America) employer: Ian Macleod Distillers Ltd

At Ian Macleod Distillers, we pride ourselves on being an exceptional employer that fosters a culture of innovation and collaboration. As a Marketing Executive based in our head office in Scotland, you'll have the unique opportunity to work with some of the world's most beloved brands while developing your skills in a dynamic and fast-paced environment. We value your contributions and provide ample opportunities for personal and professional growth, ensuring that your success is intertwined with ours as we navigate the exciting world of premium branded goods.
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Contact Detail:

Ian Macleod Distillers Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Executive (North America)

✨Tip Number 1

Familiarize yourself with Ian Macleod Distillers' portfolio of brands. Understanding the unique selling points and target audiences of brands like Glengoyne and Edinburgh Gin will help you craft relevant ideas during interviews.

✨Tip Number 2

Engage with the whisky community online. Join forums, follow influencers, and participate in discussions about whisky and spirits. This will not only enhance your knowledge but also show your passion for the industry.

✨Tip Number 3

Prepare to discuss your previous marketing campaigns and their outcomes. Be ready to share specific examples of how you've successfully built relationships with media or executed digital marketing strategies.

✨Tip Number 4

Showcase your creativity by thinking of innovative marketing ideas tailored to the North American market. Presenting fresh concepts during your interview can set you apart as a candidate who is proactive and forward-thinking.

We think you need these skills to ace Marketing Executive (North America)

Time Management
Multitasking
Relationship Building
Collaboration
Proactivity
Attention to Detail
Creative Thinking
Strong Communication Skills
PR Strategy Management
Digital Marketing Expertise
Event Coordination
Influencer Campaign Management
Performance Tracking
Experience in the Whisky or Spirits Industry
Familiarity with Adobe Creative Suite or Canva
Knowledge of SEO
Google Analytics Proficiency
Paid Social Media Campaigns
Events Management Experience

Some tips for your application 🫡

Understand the Brand: Dive deep into Ian Macleod Distillers' portfolio. Familiarize yourself with their brands like Glengoyne and Edinburgh Gin. This knowledge will help you tailor your application and demonstrate your passion for their products.

Tailor Your Cover Letter: Craft a personalized cover letter that highlights your relevant skills and experiences. Clearly explain why you are a great fit for the Marketing Executive role and how your background aligns with their needs.

Showcase Relevant Experience: In your CV, emphasize your experience in PR, digital marketing, and event coordination. If you have worked in the whisky or spirits industry, make sure to highlight this as it is a plus for the role.

Highlight Creativity and Collaboration: Demonstrate your creative thinking and relationship-building skills in both your CV and cover letter. Provide examples of past projects where you successfully collaborated with teams or managed impactful campaigns.

How to prepare for a job interview at Ian Macleod Distillers Ltd

✨Know the Brands

Before your interview, take the time to familiarize yourself with Ian Macleod Distillers' portfolio. Understand the unique selling points of brands like Glengoyne and Edinburgh Gin, and be ready to discuss how you can contribute to their marketing strategies.

✨Showcase Your Creativity

Prepare examples of past marketing campaigns you've worked on, especially those that involved creative thinking. Be ready to discuss how you can bring innovative ideas to the table for brand-led campaigns in the North American market.

✨Highlight Relationship-Building Skills

Since the role emphasizes building strong relationships with media and influencers, come prepared with examples of how you've successfully managed PR strategies or collaborated with key opinion leaders in previous roles.

✨Demonstrate Adaptability

The job requires a proactive and adaptable mindset. Be ready to share experiences where you've had to pivot quickly in response to changing circumstances or feedback, showcasing your ability to thrive in a dynamic environment.

Marketing Executive (North America)
Ian Macleod Distillers Ltd
I
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