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- Tasks: Drive commercial growth by securing high-value partnerships and executing innovative sales strategies.
- Company: Join an ambitious EFL club making waves in the sports industry.
- Benefits: Enjoy a dynamic work environment with opportunities for personal and professional growth.
- Why this job: Make a real impact in football while building long-term relationships and enhancing brand value.
- Qualifications: 2+ years in partnership sales with a proven track record of exceeding targets.
- Other info: Work closely with the Chief Commercial Officer and be part of a passionate team.
The predicted salary is between 36000 - 60000 £ per year.
Job Title: Partnership Sales Manager
Location: London (on-site)
Reports to: Chief Commercial Officer (CCO)
Forsyth Barnes are delighted to have partnered with an EFL club who are looking for a Partnership Sales Manager. This is your chance to Join an ambitious EFL club in a pivotal Partnership Sales role, reporting directly to the Chief Commercial Officer.
This is a rare opportunity to play a key role in driving the club’s commercial growth by securing high-value partnerships that enhance both brand and revenue. You\’ll have the autonomy to develop and execute innovative sales strategies, leveraging the club’s passionate fanbase, digital platforms, and matchday assets to deliver impactful sponsorships.
If you\’re a results-driven sales professional with a passion for football and a talent for building long-term commercial relationships, this is your chance to make a real impact at an exciting time for the club.
Key Responsibilities
Commercial & Hospitality Strategy
- Develop and implement a robust commercial and hospitality strategy to maximise revenue opportunities.
- Identify and execute new commercial initiatives, ensuring alignment with the club’s long-term objectives.
- Continuously evaluate and improve existing products and services, benchmarking against industry standards.
Partnerships & Sales Growth
- Build and maintain a strong sales pipeline through category research, networking, and proactive outreach.
- Lead on identifying, negotiating, and securing new partnerships to drive commercial success.
- Support the Partnerships team in deal renewals and contract negotiations.
- Develop compelling proposals and presentations for potential partners, in collaboration with the CCO.
- Oversee the planning, organisation, and delivery of partner-related events and activations.
Account & Relationship Management
- Serve as the primary account manager for key partners, ensuring rights delivery and maximising partnership value.
- Oversee the onboarding of new partners, ensuring a seamless integration into the club’s ecosystem.
- Work cross-functionally with internal teams to deliver added value for partners and hospitality clients.
- Ensure brand management and intellectual property (IP) protection across all commercial partnerships.
Financial & Performance Management
- Take full budgetary responsibility for advertising, sales, and hospitality revenue streams.
- Monitor and track key performance indicators (KPIs), ensuring commercial targets are met or exceeded.
- Provide regular reporting on partnership and hospitality performance, identifying areas for growth.
What We’re Looking For
- 2+ years of experience in partnership sales and commercial leadership.
- A strong track record of meeting and exceeding sales targets and KPIs.
- Proven ability to identify, secure, and manage high-value partnerships.
- Excellent relationship-building and negotiation skills.
- Highly motivated and able to thrive in a fast-paced, dynamic environment.
- Strong commercial awareness and strategic thinking.
For more information reach out to James Gershfield – james.gershfield@forsythbarnes.com
Partnership Sales Manager employer: Forsyth Barnes
Contact Detail:
Forsyth Barnes Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Partnership Sales Manager
✨Tip Number 1
Familiarize yourself with the club's brand and values. Understanding their mission and vision will help you tailor your approach when discussing potential partnerships, showing that you're aligned with their goals.
✨Tip Number 2
Network within the football industry. Attend events, engage with professionals on LinkedIn, and connect with individuals who have experience in partnership sales. Building relationships can open doors to opportunities and insights.
✨Tip Number 3
Prepare to showcase your previous successes in partnership sales. Be ready to discuss specific examples of how you've secured high-value partnerships and the strategies you used to achieve those results.
✨Tip Number 4
Stay updated on industry trends and competitor activities. Being knowledgeable about the current landscape will allow you to propose innovative ideas and demonstrate your strategic thinking during discussions.
We think you need these skills to ace Partnership Sales Manager
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Partnership Sales Manager position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in partnership sales and commercial leadership. Emphasize your track record of meeting sales targets and managing high-value partnerships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for football and your ability to build long-term commercial relationships. Use specific examples from your past experiences to demonstrate your skills and achievements.
Highlight Key Achievements: In both your CV and cover letter, make sure to include quantifiable achievements related to sales growth and partnership management. This will help you stand out as a results-driven candidate.
How to prepare for a job interview at Forsyth Barnes
✨Show Your Passion for Football
Make sure to express your enthusiasm for football during the interview. Share any personal experiences or connections you have with the sport, as this will demonstrate your genuine interest in the club and its mission.
✨Highlight Your Sales Achievements
Prepare specific examples of how you've met or exceeded sales targets in previous roles. Use metrics and data to back up your claims, as this will showcase your results-driven approach and ability to drive commercial success.
✨Demonstrate Strategic Thinking
Be ready to discuss your approach to developing and implementing commercial strategies. Think about how you would leverage the club's assets and fanbase to create impactful partnerships, and be prepared to share innovative ideas.
✨Prepare for Relationship Management Questions
Expect questions about how you build and maintain relationships with partners. Have examples ready that illustrate your negotiation skills and how you've successfully managed key accounts in the past.
