Director of Marketing and Admissions
Director of Marketing and Admissions

Director of Marketing and Admissions

London Full-Time 43200 - 72000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing and admissions strategies for a prestigious independent school.
  • Company: St Helen’s is a top independent school for girls aged 3-18 in North London.
  • Benefits: Join a dynamic team with opportunities for professional growth and leadership.
  • Why this job: Shape the future of education while working in a beautiful setting and making a real impact.
  • Qualifications: Seeking a strategic marketing professional with strong stakeholder management skills.
  • Other info: This role involves safeguarding responsibilities and requires background checks.

The predicted salary is between 43200 - 72000 ÂŁ per year.

St Helen’s is a leading independent school for over 1,100 girls aged 3–18. The School is set in 21 acres of beautiful grounds in the heart of Northwood in North London, just 30 minutes by underground from Central London. St Helen’s is committed to academic excellence and is dedicated to equipping pupils with the skills which will enable them to take their places as leaders in a rapidly changing world.

The new Head, Bridget Ward, is seeking to appoint a dynamic and forward-thinking Director of Marketing and Admissions to lead and shape St Helen’s marketing and pupil recruitment admissions strategies. This is a pivotal new leadership role, and the postholder will play an integral role in implementing the School’s new vision and strategy.

Reporting directly to the Head, and a member of the Senior Leadership Team, the successful candidate will provide inspiring leadership to a team of marketing, communications and admissions professionals. They will communicate St Helen’s’ positioning in a compelling way and will demonstrate the agility and strategic skills to respond to future challenges and opportunities across the independent school sector.

The successful applicant will be a strategic and senior marketing professional with extensive stakeholder management and influencing skills gained from within or outside the education sector. Enthusiasm, creativity and a collaborative approach are fundamental to this role.

Interested candidates are invited to contact RSAcademics to arrange an informal and confidential discussion about the role:

  • Susannah Thompson, Search Consultant:

For further information about the role and details of how to apply, please visit

Closing date: 10.00am on Monday 10 March 2025.

St Helen’s School is an equal opportunities employer and is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure and Barring Service.

This post is exempt from the Rehabilitation of Offenders Act 1974 and the amendments to the Exceptions Order 1975, 2013 and 2020.

The safeguarding responsibilities of the role are indicated in the candidate information brochure.

RSAcademics is committed to safeguarding and promoting the welfare of children and young people and to promoting diversity and inclusion in schools .

Director of Marketing and Admissions employer: St Helen's School

St Helen’s School is an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration among its staff. Located in the picturesque Northwood area, just a short commute from Central London, employees benefit from a supportive environment dedicated to professional growth and development. As a leader in education, St Helen’s provides unique opportunities to shape the future of young women while being part of a forward-thinking team committed to academic excellence and innovation.
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Contact Detail:

St Helen's School Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director of Marketing and Admissions

✨Tip Number 1

Familiarize yourself with St Helen’s unique values and vision. Understanding the school's commitment to academic excellence and leadership will help you tailor your approach during discussions and interviews.

✨Tip Number 2

Network with current or former staff members at St Helen’s or similar institutions. This can provide you with valuable insights into the school culture and expectations for the Director of Marketing and Admissions role.

✨Tip Number 3

Prepare to discuss innovative marketing strategies that align with the independent school sector. Highlighting your experience in adapting to market changes will demonstrate your agility and strategic thinking.

✨Tip Number 4

Showcase your collaborative approach by preparing examples of successful teamwork in previous roles. Emphasizing your ability to lead and inspire a team will resonate well with the expectations for this leadership position.

We think you need these skills to ace Director of Marketing and Admissions

Strategic Marketing
Stakeholder Management
Leadership Skills
Communication Skills
Creative Thinking
Collaboration
Data-Driven Decision Making
Brand Positioning
Admissions Strategy Development
Market Analysis
Public Relations
Digital Marketing
Project Management
Agility in Response to Change

Some tips for your application 🫡

Understand the Role: Take the time to thoroughly read the job description for the Director of Marketing and Admissions position. Understand the key responsibilities, required skills, and the school's vision to tailor your application accordingly.

Highlight Relevant Experience: In your CV and cover letter, emphasize your strategic marketing experience and stakeholder management skills. Provide specific examples from your past roles that demonstrate your ability to lead teams and implement successful marketing strategies.

Showcase Your Creativity: Since creativity is fundamental to this role, include examples of innovative marketing campaigns or initiatives you have led. Discuss how these experiences can translate into effective pupil recruitment strategies at St Helen’s.

Prepare a Compelling Cover Letter: Craft a personalized cover letter that not only outlines your qualifications but also expresses your enthusiasm for the role and the school. Make sure to convey your understanding of the independent school sector and how you can contribute to St Helen’s mission.

How to prepare for a job interview at St Helen's School

✨Understand the School's Vision

Familiarize yourself with St Helen’s mission and values. Be prepared to discuss how your marketing strategies can align with their commitment to academic excellence and leadership development.

✨Showcase Your Leadership Style

As a pivotal role, demonstrate your leadership approach. Share examples of how you've inspired teams in previous roles and how you plan to lead the marketing and admissions team at St Helen’s.

✨Prepare for Stakeholder Engagement

Highlight your experience in stakeholder management. Be ready to discuss how you would engage with parents, staff, and the wider community to enhance pupil recruitment and school positioning.

✨Emphasize Creativity and Agility

Discuss innovative marketing strategies you've implemented in the past. Show that you can think creatively and adapt to challenges in the independent school sector, which is crucial for this role.

Director of Marketing and Admissions
St Helen's School
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  • Director of Marketing and Admissions

    London
    Full-Time
    43200 - 72000 ÂŁ / year (est.)

    Application deadline: 2027-03-15

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    St Helen's School

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