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- Tasks: Create and optimize SEO content for our German blog to attract new customers.
- Company: Wise is a global fintech company revolutionizing how money moves worldwide.
- Benefits: Enjoy a supportive onboarding process, international collaboration, and potential travel opportunities.
- Why this job: Join a mission-driven team that values great content and empowers users with transparent financial information.
- Qualifications: Fluent in German and English, with a passion for blogging and a willingness to learn SEO.
- Other info: Diversity and inclusion are core values at Wise; we welcome applicants from all backgrounds.
The predicted salary is between 28800 - 42000 £ per year.
Content Specialist German speaking
Wise
London, GB
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- Job Type: Full-Time
- Function: Marketing/PR/Product Mktg
- Industry: Fintech & Crypto
- Post Date: 02/14/2025
- Website: wise.com
- Company Address: The Tea Building, 56 Shoreditch High Street, London, E1 6JJ, United Kingdom
About Wise
Wise is a global technology company, building the best way to move money around the world.
Job Description
We’re looking for a German speaking Content Specialist to join our amazing SEO Content team.
Content and SEO at Wise is about making sure we offer the best possible on-page experience to our readers, so they’ll want to be our customers. We don’t believe in stuffing keywords in a blog article or building artificial links, but we do believe in great copy that inspires and helps readers to find answers.
At Wise we’re on a mission to empower our users to make smart financial decisions based on transparent information. Our content team is no different. We produce content and monitor its performance too, because we believe that working in SEO means that you understand how the content you’re producing is helping the end user.
This role is ideal for someone with junior level experience in SEO content marketing, who is passionate about blogging and content creation. If you already have some knowledge on how to improve content ranking in Google it’s a plus.
Your Mission:
- Produce SEO optimised content for our German blog, to help fuel the adoption of Wise
- Revisit, optimise and improve older articles to boost their performance
- Conduct keyword research to plan content that drives organic traffic to our blog and attracts new customers
- Understand the wants, needs and pain points of our potential new customers in Germany
- Edit copy – you’re not afraid to fix copy or make direct changes when necessary
- Find, coordinate and manage a bunch of talented freelance writers
- Own your content – from ideas to briefing, proofreading, editing and finally publishing articles: you will own every stage of the process
- Follow frameworks – you will ensure our content follows legal, brand and PR guidelines
- Have an impact – you will see directly how your actions influence our reader’s decisions
- Communicate key insights and obstacles to the team and broader company
You’ll have the opportunity to collaborate with some of our fantastic and enthusiastic international teams, and even get to travel to some of our offices around the world.
Qualifications
You speak and write German at a native level. You have a strong appreciation of German grammar and spelling and you are fluent in English. Fluency in an additional language isn’t required, but is always a plus
You have a good understanding of the German market and the potential pain points that the blog readers could have in Germany.
You’ve got a strong interest in blogging and you’re willing to learn more about SEO. A background in SEO / Digital Marketing / Journalism / PR is a bonus but not mandatory.
Training will be provided. We understand that new joiners need support, that’s why we onboard you with our Content Academy.
You are analytical and feel comfortable working with Google sheets. From traffic numbers to conversion rates, you understand what to measure to assess the performance of your work. If you have some knowledge of GA and GSC, this is a nice-to-have, but isn’t mandatory.
You know your way around words. From small copy changes to fixing blog articles in bulk, you’ll get it done.
You have a great eye for detail. From words to visuals, the final article or page will look its best. Because you have a good instinct for what makes content great, we trust your judgement to improve the quality of the content.
You thrive more on autonomy than structure. You’re not afraid to take responsibility and ownership of your work. You come ready-equipped with perseverance and a good sense of humour.
Additional Information
For everyone, everywhere. We’re people building money without borders – without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive.
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Content Specialist German speaking employer: IPV Curator
Contact Detail:
IPV Curator Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Specialist German speaking
✨Tip Number 1
Familiarize yourself with the German market and its unique challenges. Understanding the pain points of potential customers in Germany will help you create content that resonates with them and drives engagement.
✨Tip Number 2
Brush up on your SEO skills, especially focusing on keyword research and content optimization. Knowing how to effectively use keywords will enhance your ability to produce high-ranking content for Wise's blog.
✨Tip Number 3
Showcase your passion for blogging and content creation by sharing examples of your previous work or personal projects. This will demonstrate your commitment and creativity, making you a more attractive candidate.
✨Tip Number 4
Be prepared to discuss how you would approach editing and improving existing content. Highlighting your analytical skills and attention to detail will show that you can contribute to the ongoing success of the content team.
We think you need these skills to ace Content Specialist German speaking
Some tips for your application 🫡
Understand the Role: Make sure you fully understand the responsibilities of a Content Specialist at Wise. Familiarize yourself with their approach to SEO and content creation, focusing on quality over quantity.
Tailor Your CV: Highlight your experience in content creation, SEO, and any relevant skills that align with the job description. Emphasize your proficiency in German and English, as well as any knowledge of the German market.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for blogging and content marketing. Mention specific examples of how you've improved content performance in the past and express your enthusiasm for joining Wise's team.
Showcase Your Writing Skills: Include samples of your writing or links to your blog if applicable. Make sure these samples reflect your ability to create engaging, SEO-optimized content that resonates with readers.
How to prepare for a job interview at IPV Curator
✨Showcase Your Passion for Content Creation
Make sure to express your enthusiasm for blogging and content creation during the interview. Share examples of your previous work or projects that highlight your creativity and understanding of what makes great content.
✨Demonstrate Your SEO Knowledge
Even if you're at a junior level, it's important to show that you have a basic understanding of SEO principles. Be prepared to discuss how you would conduct keyword research and optimize content for better performance.
✨Understand the German Market
Research the specific needs and pain points of potential customers in Germany. During the interview, demonstrate your knowledge of the market and how it influences content strategy.
✨Be Ready to Discuss Collaboration
Since this role involves working with freelance writers and international teams, be prepared to talk about your experience in collaboration. Highlight any past experiences where you successfully coordinated with others to achieve a common goal.
